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APPLY SERIOUS GAME ‘09 Using serious games to deliver business value ……when the world has gone “all pear-shaped”! Kevin Corti, CEO, PIXELearning LIMITED  APPLY SERIOUS GAME ‘09 What Qualities, Metrics and Platform Considerations Make a Serious Game Successful? Kevin Corti, CEO, PIXELearning LIMITED
Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is happening in the market? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is happening in the market? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Drivers / ROI / Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Approx £100k contract
Drivers / ROI / Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Total project cost US$750k
Drivers / ROI / Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],$200k development cost  (partnership)
Assumes average costs/employee for classroom training at $200 Assumes initial Sim solution investment of $750K and internal variable costs of $2/employee.  Inclusion of  lost time and productivity would increase the savings as less time is spent using the serious game than in classroom training. Costs for Classroom Training vs. Serious Game Solution Drivers / ROI / Metrics
Platform considerations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
+44 (0) 24 7623 6971 Kevin Corti, CEO [email_address] Company web:  www.pixelearning.com Blog: http://theevilnumber27.wordpress.com Linkedin:  www.linkedin.com/in/kevincorti PIXELearning Ltd The Serious Games Institute, Coventry Innovation Village, Cheetah Road, Coventry CV1 2TL

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Asg09 Kevin Corti

  • 1. APPLY SERIOUS GAME ‘09 Using serious games to deliver business value ……when the world has gone “all pear-shaped”! Kevin Corti, CEO, PIXELearning LIMITED APPLY SERIOUS GAME ‘09 What Qualities, Metrics and Platform Considerations Make a Serious Game Successful? Kevin Corti, CEO, PIXELearning LIMITED
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. Assumes average costs/employee for classroom training at $200 Assumes initial Sim solution investment of $750K and internal variable costs of $2/employee. Inclusion of lost time and productivity would increase the savings as less time is spent using the serious game than in classroom training. Costs for Classroom Training vs. Serious Game Solution Drivers / ROI / Metrics
  • 9.
  • 10. +44 (0) 24 7623 6971 Kevin Corti, CEO [email_address] Company web: www.pixelearning.com Blog: http://theevilnumber27.wordpress.com Linkedin: www.linkedin.com/in/kevincorti PIXELearning Ltd The Serious Games Institute, Coventry Innovation Village, Cheetah Road, Coventry CV1 2TL