The 2014 Edition of the Marketing Land #HashtagBowl presented by HootSuite What is the #HashtagBowl? Pre-game coverage of Super Bowl advertisers gaining social media steam, viral video views and online buzz generated. Real-time tracking of social media platforms and hashtags mentioned within mainstream commercials airing during Super Bowl XLVIII. Post-game analysis of social media winners and losers, MVB – Most Valuable Brand award winner announced. Where http://marketingland.com/hashtag-bowl • @MarketingLand on Twitter • @HashtagBowl on Twitter • Facebook.com/MarketingLand • +MarketingLand on Google+ • Marketing Land’s YouTube Channel When: Super Bowl Sunday, February 2, 2014 Live blogging coverage starts at 6 pm EST / 3pm PST. The official tracking of social media Hashtags begins with the first commercial that airs after kickoff until the end of the game buzzer goes off. Who: Marketing Land’s staff of digital marketing analysts, led by Chief Content Officer and popular internet pundit Danny Sullivan (@DannySullivan), will be keeping score of how many Super Bowl advertisers effectively leverage social media platforms in the traditional commercials. Joining the conversation will be a team of special guest commentators including PR and marketing experts Peter Shankman, Susan Beebe of Tyson Foods, and Nick Pahade, CEO of PopTent, the viral video production company involved with creating Oikos Yogurt’s “The Spill” Full House Reunion Super Bowl Ad featuring John Stamos, Bob Saget and Dave Coulier. Follow the #HashtagBowl now: http://marketingland.com/hashtag-bowl/official-super-bowl-ads?utm_source=slideshare&utm_medium=social&utm_campaign=ml+slideshare&utm_content=hashtagbowl

4. @Audi
#StayUncompromised

5. @Axe
#KissForPeace

6. @BudLight
#UpForWhatever

7. @BudLight
#MakeItPlatinum

8. @Budweiser
#BestBuds

9. @Budweiser
#Salute

10. @BeatsMusic
#BeatsMusic

11. @BOA_News / Bank of America
@RED
#Connect4RED

12. @Butterfinger
#CupTherapy

13. @Carmax
#SlowClap

14. @Cheerios
#FamilyLove

15. @Chevrolet
#SilveradoStrong

16. @Chobani
#HowMatters

17. @CocaCola #AmericaIsBeautiful

18. @Chrysler
#AmericasImport

19. @DoritosUSA
#Doritos

20. @GoDaddy
#ItsGoTime

21. @H&M
#BeckhamForHM

22. @HeinzKetchup_US
#ifyourehappy

23. @Honda
#Hugfest

24. @Hyundai
#NiceHashtag

25. @Intuit
#TeamSmallBiz

26. @JaguarUSA
#GoodToBeBad

27. @Jeep
#StayRestless

28. @KIA
#KiaK900

29. @Maserati_HQ
#MaseratiGhibli

30. @Microsoft
#empowering

31. @mmsyellow
#yellow

32. @Oikos
#FuelYourPleasure

33. @Pepsi
#Halftime

34. @RadioShack
#InWithTheNew

35. @SodaStreamUSA
#sorrycokeandpepsi

36. @SONOS
#SONOS

37. @Sprint
#Framily

38. @Squarespace
#aBetterWeb

39. @Subway
#CrunchTime

40. @Tmobile
#nocontract

41. @Toyota
#noroomforboring

42. @TurboTax
#TurboTax

43. @VW
#VW

44. @WeatherTech
#YouCantDoThat

45. @GetCrackin
#GetCrackinAmerica