The document provides 5 keys for creating a website that customers will love. The keys are: 1) Keep the website simple and focus on the most important content. 2) Choose a short, relevant domain name that is easy to remember. 3) Target the ideal client and tell a story that appeals to them specifically. 4) Organize information and limit links so pages are not overwhelming to find. 5) Create useful, client-focused content that is worth following rather than just blogging about yourself.

1. mattjones.com
Building Your Own Website?
5 Keys for Creating a Site Your Customers Will Love

2. Keep it Simple
Cluttered websites are confusing Focus on what matters most
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3. best-freelancer-in-the
-world-4u.biz
mattjones.com
Pick a Great Domain Name
Long URLs are hard to remember Make yours short and relevant
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4. Tell the Right Story
Target your ideal clientDon’t try to appeal to everyone
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5. Organize Your Information
Too many links are overwhelming Make important pages easy to find
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6. Be Worth Following
Don’t just blog about yourself Create content your clients can use
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7. M A R K E T I N G
SCHALLER
SchallerMarketing.com