1. MASS COMMUNICATION COURSES
ADVERTISING COURSES
JOURNALISM COURSES
PUBLIC RELATION COURSES

2. ADVERTISING COURSES
Degree courses in advertising:
• B.A(Advertising and Brand Management)
Bachelor of Arts in Advertising and Brand
Management
• M.A(Advertising and Marketing Management)
Masters of Arts in Advertising and Marketing
Management
• M.A(Advertising and Public Relations)
Masters of Arts in Advertising and Public
Relations
• M.A(Advertising and Design)
Masters of Arts in Advertising and Design

3. BASIC REQUIREMENTS
• Candidates with formal management or
advertising/mass communication are mostly required
by Advertising Agencies. Preference is given for MBAs’
for posts in the market research, clients servicing and
media planning departments.
• General BA with a good command over language of
communication plus knowledge of designing packages
like Photoshop, coral draw or fine arts is the
requirement. In the creative department
• Advertising is also offered as a subject for the graduate
degree course in mass communication studies in
certain institutions for which minimum qualification is
10+2.There are also specialized courses in
advertising/mass communication at diploma level and
post graduate level for which basic qualification is
graduation

4. Job types
• Advertising Managers
• Advertising Sales Directors
• Account Executive
• Account Planners
• Media Director
• Media Coordinator
• Media Buyers
• Photographers
• Visualizers
• Copywriters

5. JOURNALISM COURSES
• B.A+M.A(Mass Communication)
Bachelors of Arts + Masters of Arts in Mass Communication
• B.A(Communicative English with Journalism)
Bachelors of Arts in Communicative English with Journalism
• B.A(Convergent Journalism)
Bachelors of Arts in Convergent Journalism
• B.A(Hons)(Hindi Journalism)
Bachelors of Arts in Hindi Journalism
• B.A(Hons)(Journalism)
Bachelors of Arts Honors in Journalism
• B.A(Hons)(Mass Communication and Journalism)
Bachelors of Arts in Mass Communication and Journalism
• B.A(Journalism)
Bachelors of Arts in Journalism
• B.A(Malayalam with Journalism)
Bachelors of Arts in Malayalam with Journalism
& [M.A in all of the above]

6. BASIC REQUIREMENTS
• Minimum eligibility for bachelor degree in
journalism is 10+2. For post graduate degree
courses, a bachelor degree in journalism is
required. Some institutes also provide one year
certificate courses for which eligibility is 10+2.
There are also courses specialsed in the areas of
journalism like sports, television, photo, press
law etc.

7. Job Types
• Editors
• Reporters
• Columnists
• Correspondents
• Staff or freelance writer
• Photojournalists
• Proofreaders
• News analysts
• Critics
• Cartoonists
• Illustrators

8. PUBLIC RELATIONS COURSES
• M.B.A(Advertising Management and Public
Relations)
Masters of Business and administration in
Advertising Management and Public Relations
• M.B.A(Public Relations)
Masters of Business and administration in Public
Relations
• M.B.A(Public Systems management)
Masters of Business and administration in Public
Systems management

9. CIVIL AVIATION COURSES
AIRHOSTESS COURSES
COMMERCIAL PILOT COURSES
FLIGHT STEWARD COURSES
GROUND DUTY OFFICERS COURSES

10. AIRHOSTESS COURSES
Some specialized fields:
• Ground operations
• Airline management
• Airline administration
• Airline checking
• Cabin crew training

11. BASIC REQUIREMENTS
• 10+2 pass certificate or a Graduation
degree(preferably Hotel Management or
Tourism) is required to get enrolled for a short
term Airhostess diploma course
• Age should be below 25years and atleast
154.5-157.5 cms tall. Weight and height
should be proportionate with good eye sight
of 6/6 uncorrected vision in both the eyes

12. Job types
• Senior Flight Attendant
• Head Attendant
• Ground Hostess
• Check Hostess
• Airhostess Trainer
• Airline Management
• Travel Agent

13. PROFESSIONAL COURSES
• B.A(Ethnomusicology)
Bachelors of Arts in Ethnomusicology
• B.A(hons)(Jewellery Design)
Bachelors of Arts in Jewellery Design
• B.A(hons)(Textile Design)
Bachelors of Arts in Textile Design
• B.A(Jewellery Design and Technology)
Bachelors of Arts in Jewellery Design and
Technology

14. BASIC AREAS
• Retail
• Banking
• Insurance
• Auto sales
• General sales
• Customer relations
• Tourism
• White goods
• Real estate