This document discusses pitching an idea and gaining feedback on the pitch. It recommends posting the pitch online and asking 4-5 target audience members open-ended questions to get their feedback. Examples of feedback questions are provided. The feedback should then be recorded and summarized, explaining how it will inform developing the idea, and posted online. A style sheet is also discussed as a way to organize stylistic elements of a magazine in a quick, simple format including fonts, photography examples, and color scheme.

1. Pitch and pitch feedback
 Post pitch on blog
 You also need to gain some audience feedback on your pitch
 you need to ask your potential target 4 – 5 questions about your idea - ask open ended questions
• Here are some examples of feedback questions:
• http://amysasmediablog1.blogspot.co.uk/2012/11/pitch-feedback-questions.html
• http://alicegodding.blogspot.co.uk/2012/11/research-and-planning-pitch-feedback.html
• http://cfrazer00.blogspot.co.uk/2012/11/research-and-planning-pitch-feedback.html
 You need to ask people who represent your target audience
 Aim for 4-5 people
 You need to decide how you are going to record the feedback
 Post feedback on blog with a brief summary of what you have learnt from it / how you are going to
use the feedback to develop your idea.

2. Style Sheet
A style sheet allows you to present your ideas for the key stylistic elements of your
magazine quickly and simply.
 It will help you organise your thoughts and ideas
 It will allow others to see what you have planned
 It will let you receive feedback on your magazine without having to make it
It should contain:
 Examples of fonts you will use for your Masthead, cover lines and body copy
Examples of the kind of photography you will include – these can be found images for
illustration purposes only
Examples of the colour scheme you expect to use in your magazine

3. Example style sheet
AS Media Studies 2010 3
This is a font the
main body text
will be written in.
Blues
Blues
Blues
Potential fonts for article headings
These are the types of images I will use.
They are a mixture of live shots and high
quality portraits
Colourscheme

4. Example style
sheet

5. Example style
sheet