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Writing Coverlines
• The lines that you print on the cover need to
provide the hook that will get them to pick up
the magazine and look at it more closely.
• They should be short and to the point. The
fewer the words the better.
• They do not need to be grammatically correct.
• They just need to be sufficient to convey the
message.
Writing Coverlines
Lines That Work
• How to – How to become a millionaire overnight!
• Where to find – We find you this season’s cutest
summer dresses
• Questions – Are you fed up with your job?
• News – Scientists find cancer cure.
• Confessions – My chocolate addiction nearly
killed me.
• Numbers – 45 ways to keep cool this summer

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Writing coverlines

  • 1. Writing Coverlines • The lines that you print on the cover need to provide the hook that will get them to pick up the magazine and look at it more closely. • They should be short and to the point. The fewer the words the better. • They do not need to be grammatically correct. • They just need to be sufficient to convey the message.
  • 2. Writing Coverlines Lines That Work • How to – How to become a millionaire overnight! • Where to find – We find you this season’s cutest summer dresses • Questions – Are you fed up with your job? • News – Scientists find cancer cure. • Confessions – My chocolate addiction nearly killed me. • Numbers – 45 ways to keep cool this summer