The smart way to kick start social selling in 2016
1. The SMART Way To Kick-start Social Selling
In 2016
Presented by
Logan Nathan
Social Selling Your Small Business in 2016
2. Social Selling Your Small Business in 2016
Note:
solomoIT is an independent company based in not
associated in anyway with LinkedIn.
Training & Coaching we provide are based on our own
independent research and ‘hands-on’ use of this platform
for business and individual use.
Read the full article Here
3. Read the full article Here
Social Selling has revolutionised the way
businesses are looking at their customers today!
In 2016, its going to be a question of “how well
you do it” rather than “to do it or not”!
Social Selling Your Small Business in 2016
4. Read the full article Here
Planning for 2016, what will Social
Selling mean for your business in the
months that follow?
Lets take a look how you can socially
sell your business the SMART way!
Read the full article Here
Social Selling the SMART Way!!
5. From Virtual to Face to Face
Read the full article Here
Ask yourself how successfully are you converting
online contacts into offline contacts. People that
have walked through your door, talked with you on
phone or met in person, define real Return on
Investment
6. More About People than Technology
Read the full article Here
In 2016, social selling will work best for those who
know how to listen to their buyers and take
genuine interest in their needs to help them make
informed decisions and build trusted relationships.
7. Creating Genuine Conversations
Read the full article Here
Community building will shift the focus from
broadcasting to genuine conversations,
providing resources instead of pitching and be
open to engagement that’s beyond our own
social media channels or company website!
8. Read the full article Here
Social Selling online is no longer about selling
products, it’s about building strong relationships
that will reward your business in the long-run.
Transaction of Value
9. A Shared Effort Between Sales and Marketing
Read the full article Here
Collaboration is the key. By working together, the
social media marketers can help enhance brand
awareness while assisting the sales team to reach
customers, build better relationships and close more
deals.
10. Read the full article Here
• Being Sociable
• Building Strong Relationships;
• Abandoning direct sale pitches;
• Delivering true value; and
• Working in collaboration/partnership with the
digital marketing specialists.
Conclusion
No matter how much the technology advances, sales
reps will still have to rely on:
11. Lets Connect!
Logan Nathan
Digital Transformation Strategist, Social Selling Specialist,
LinkedIn Trainer
Leverage Social Media Marketing for your Small
Business
Editor's Notes
For example, in my talk,
- when I say I left school in 1992, the reason I say that is because I mention in my webinar I failed school. And the reason I say that is that I want to audience to know and think that you don’t have to be smart to do this… You don’t need a degree. So if they don’t have one, they believe they can do it.
Then I say I got a trade in panel beating, again this would be stupid if there wasn’t a reason, but I want to connect with the tradesman in my audience, I also go on to say my father wanted me to get a safe and secure job and have a trade to back me up. I then ask the audience attendees, “who here on this webinar had their parents tell them to get a safe secure job”? The very thing that my target audience is trying to get away from. So I build big rapport here.
Then did this and that etc. leading to a story behind why you are speaking to them today, which should be a chance for you to reveal your mission without it sounding like a typical company mission.