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Ques%on	
  2	
  
How	
  effec%ve	
  is	
  the	
  combina%on	
  of	
  
your	
  main	
  product	
  and	
  the	
  ancillary	
  
texts?	
  
We	
  have	
  created	
  a	
  synergy	
  through	
  the	
  use	
  
of	
  social	
  media	
  and	
  the	
  ar%st	
  website	
  by	
  
the	
  use	
  of	
  promo%ng	
  the	
  twi?er	
  page	
  with	
  
an	
  upda%ng	
  scroll	
  on	
  the	
  website	
  and	
  
having	
  the	
  website	
  link	
  on	
  each	
  social	
  
media	
  account	
  that	
  Alanis	
  has.	
  We	
  have	
  
also	
  posted	
  the	
  video	
  on	
  each	
  account	
  and	
  
made	
  sure	
  we	
  men%oned	
  that	
  the	
  single	
  
can	
  be	
  bought	
  on	
  iTunes	
  crea%ng	
  a	
  synergy	
  
between	
  each	
  device	
  that	
  Alanis	
  can	
  be	
  
accessed	
  by.	
  
Twi?er	
  account	
  
Twi?er	
  is	
  a	
  social	
  media	
  website	
  which	
  is	
  
accessed	
  via	
  computers,	
  tablets	
  and	
  phones.	
  
Typically,	
  the	
  main	
  users	
  of	
  twi?er	
  are	
  older	
  
teenagers	
  across	
  a	
  wide	
  equal	
  spread	
  of	
  males	
  
and	
  females.	
  This	
  is	
  good	
  for	
  Alanis	
  as	
  her	
  
audience	
  are	
  teenage	
  girls	
  who	
  will	
  be	
  able	
  to	
  
keep	
  up	
  to	
  date	
  with	
  Alanis	
  through	
  the	
  use	
  of	
  
her	
  twi?er.	
  The	
  demographics	
  for	
  Alanis’	
  twi?er	
  
followers	
  are	
  E	
  and	
  D.	
  
When	
  looking	
  at	
  the	
  tweet	
  on	
  Alanis’	
  
twi?er.	
   It	
   is	
   clear	
   that	
   the	
   tweet	
  
could	
   apply	
   to	
   the	
   effect	
   model	
  
theory	
   where	
   the	
   message	
   given	
  
effects	
   the	
   audience	
   in	
   a	
   nega%ve	
  
way	
  because	
  they	
  are	
  influenced	
  to	
  
do	
   what	
   the	
   message	
   says.	
   In	
   this	
  
case	
   Alanis	
   is	
   telling	
   her	
   fans	
   to	
  
watch	
  her	
  video	
  and	
  buy	
  her	
  single	
  
on	
   iTunes	
   which	
   will	
   convince	
   her	
  
fans	
  to	
  do	
  so.	
  The	
  audience	
  may	
  feel	
  
powerless	
   to	
   answer	
   and	
   feel	
   as	
   if	
  
they	
   must	
   do	
   as	
   the	
   ar%st	
   says	
   in	
  
order	
  to	
  pay	
  back	
  to	
  their	
  idol.	
  
The	
   recep%on	
   theory	
   is	
   a	
   theory	
   that	
  
suggests	
  that	
  the	
  audience	
  may	
  decode	
  
the	
   message	
   to	
   understand	
   what	
   the	
  
producer	
   (in	
   this	
   case	
   Alanis)	
   is	
   saying.	
  
The	
   first	
   part	
   of	
   the	
   theory	
   is	
   that	
   the	
  
audience	
   believe	
   that	
   Alanis	
   is	
   more	
  
dominant	
  and	
  wants	
  the	
  audience	
  to	
  do	
  
what	
  she	
  is	
  instruc%ng.	
  The	
  second	
  part	
  
is	
   where	
   the	
   audience	
   accepts,	
   rejects	
  
or	
   refines	
   elements	
   of	
   the	
   text.	
   This	
   is	
  
basically	
  when	
  they	
  nego%ate	
  with	
  their	
  
selves	
   if	
   they’re	
   going	
   to	
   do	
   as	
   Alanis	
  
says	
   and	
   watch	
   her	
   video	
   and	
   buy	
   her	
  
single	
  on	
  iTunes.	
  The	
  final	
  part	
  is	
  where	
  
Alanis’	
   tweets	
   meaning	
   is	
   recognised	
  
but	
  rejected.	
  
I	
  think	
  that	
  having	
  a	
  twi?er,	
  facebook	
  and	
  a	
  
website	
  for	
  Alanis	
  to	
  engage	
  with	
  her	
  audience	
  
is	
  good	
  because	
  it	
  allows	
  the	
  fans	
  to	
  know	
  what	
  
she	
  is	
  up	
  to,	
  keep	
  updated	
  on	
  her	
  new	
  music	
  
and	
  videos	
  and	
  also	
  to	
  feel	
  like	
  they	
  are	
  in	
  touch	
  
with	
  Alanis.	
  	
  

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Question 2

  • 1. Ques%on  2   How  effec%ve  is  the  combina%on  of   your  main  product  and  the  ancillary   texts?  
  • 2. We  have  created  a  synergy  through  the  use   of  social  media  and  the  ar%st  website  by   the  use  of  promo%ng  the  twi?er  page  with   an  upda%ng  scroll  on  the  website  and   having  the  website  link  on  each  social   media  account  that  Alanis  has.  We  have   also  posted  the  video  on  each  account  and   made  sure  we  men%oned  that  the  single   can  be  bought  on  iTunes  crea%ng  a  synergy   between  each  device  that  Alanis  can  be   accessed  by.  
  • 3. Twi?er  account   Twi?er  is  a  social  media  website  which  is   accessed  via  computers,  tablets  and  phones.   Typically,  the  main  users  of  twi?er  are  older   teenagers  across  a  wide  equal  spread  of  males   and  females.  This  is  good  for  Alanis  as  her   audience  are  teenage  girls  who  will  be  able  to   keep  up  to  date  with  Alanis  through  the  use  of   her  twi?er.  The  demographics  for  Alanis’  twi?er   followers  are  E  and  D.  
  • 4. When  looking  at  the  tweet  on  Alanis’   twi?er.   It   is   clear   that   the   tweet   could   apply   to   the   effect   model   theory   where   the   message   given   effects   the   audience   in   a   nega%ve   way  because  they  are  influenced  to   do   what   the   message   says.   In   this   case   Alanis   is   telling   her   fans   to   watch  her  video  and  buy  her  single   on   iTunes   which   will   convince   her   fans  to  do  so.  The  audience  may  feel   powerless   to   answer   and   feel   as   if   they   must   do   as   the   ar%st   says   in   order  to  pay  back  to  their  idol.   The   recep%on   theory   is   a   theory   that   suggests  that  the  audience  may  decode   the   message   to   understand   what   the   producer   (in   this   case   Alanis)   is   saying.   The   first   part   of   the   theory   is   that   the   audience   believe   that   Alanis   is   more   dominant  and  wants  the  audience  to  do   what  she  is  instruc%ng.  The  second  part   is   where   the   audience   accepts,   rejects   or   refines   elements   of   the   text.   This   is   basically  when  they  nego%ate  with  their   selves   if   they’re   going   to   do   as   Alanis   says   and   watch   her   video   and   buy   her   single  on  iTunes.  The  final  part  is  where   Alanis’   tweets   meaning   is   recognised   but  rejected.  
  • 5. I  think  that  having  a  twi?er,  facebook  and  a   website  for  Alanis  to  engage  with  her  audience   is  good  because  it  allows  the  fans  to  know  what   she  is  up  to,  keep  updated  on  her  new  music   and  videos  and  also  to  feel  like  they  are  in  touch   with  Alanis.