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ENGL	102	–	02	
Fall	2019	
Unit	1:	Rhetorical	Analysis	
	
This	unit	is	to	refresh	and	practice	the	skills	you	learned	in	English	101.	In	Unit	One,	you	
will	explore	the	ways	in	which	a	social	media	post	is	rhetorical	by	examining	its	context	
and	rhetorical	strategies,	and	your	personal	connections	to	the	text	to	evaluate	its	
rhetorical	effects.	By	considering	your	personal	connections	to	the	text,	you	will	abele	to	
understand	and	describe	the	ways	in	which	it	has	had	an	impact	on	you.		
	
In	order	to	complete	this	project,	you	will	have	the	choice	to	analyze	either	a	tweet	or	video	
(provided	by	me)	that	is	related	to	the	Netflix	docu-series	Making	a	Murderer.	These	posts	
show	how	the	digital	age	we	now	live	in	changes	the	way	we	communicate	and	circulate	
messages.	Think	about	how	effective/ineffective	this	way	of	communicating	is.	What	are	
the	benefits?	Is	there	a	bigger	picture	to	posting	on	that	specific	platform?	What	role	does	
this	play	in	regard	to	a	topic	that	is	already	controversial?	
	
You	are	guaranteed	a	B	if	you	meet	the	following	requirements:	
	
1. Write	a	minimum	of	3	pages	
	
2. Meet	all	MLA	format	requirements	(including	a	works	cited)	
	
3. Have	a	clear	thesis	that	identifies	the	rhetorical	strategies	used	
	
4. Summarize	the	post/video	
	
5. Incorporate	personal	experience	that	helps	clarify	the	post’s/video’s	impact	on	
him/her	and	makes	connections	in	order	to	evaluate	the	posts	effectiveness	
	
6. Analyze	the	use	of	at	least	three	rhetorical	strategies	and	their	impacts	on	the	
audience.	
	
7. Have	clear	introduction,	body,	and	conclusion	paragraphs	
	
8. Follow	the	conventions	of	English	appropriate	for	the	audience,	situation,	and	genre	
	
9. Submit	their	completed	draft	on	BBLearn	by	Sunday,	September	15th	at	11:59	PM.

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Unit 1 project fall 2019