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Walt Disney Informative Speech
1.Audience Analysis Disney is a popular place for vacations but for most, it is a once in a lifetime trip. It is a place that people of all ages,
cultures, and backgrounds visit each day. I'm going to relate my topic to my audience by explaining how they can make the most out of a vacation
to Disney. I know from experience that a large majority of people visiting Disney are visiting for the first time. Although nearly everyone knows of
Disney World, most guests are not familiar in the slightest with the parks. I'm going to explain how the audience can avoid being a "rookie" and take
advantage of what the parks have to offer. Some of the tips can also be applied to other theme park vacations as well.
2.Credibility Paragraph I will establish my credibility by telling the audience that I ... Show more content on Helpwriting.net ...
"Walt Disney Quotes." Walt Disney Quotes. N.p., n.d. Web. 20 Feb. 2016.
On this website, they have a variety of quotes spoken by Walt Disney as well as other information about the creator of Disney World. I will use these
quotes in the introduction and conclusion in order to connect the beginning and end of the speech.
"Blackout Dates." Disney Parks in Florida (print). Disney, n.d. Web. 20 Feb. 2016.
This website shows blackout dates for all the Disney Parks for every month of the year. It is a website that season pass holders use and cast
members. I am going to use this website when I talk about good times to visit in the year because the days that are blackout are days that have heavy
traffic in the parks. It also is a good place to check park hours.
"Let My Disney Experience Be Your Guide." My Disney Experience. Disney, n.d. Web. 20 Feb. 2016.
This is a website and also a mobile app with tons of information about the Disney parks. I will talk about how it is a crucial app for knowing times,
park hours, dining, Fast Passes, and where to find places. I will use it when talking about attractions and dining experiences at Disney
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Universal Studios Resort Vs. Walt Disney World
If you live in Florida or you are planning to pass by for a few days, there are two great choices to spend 2 or 3 days of vacation time. The obvious
choice if you have kids would be Walt Disney World Resort, but there is also Universal Studios Resort, which could be better for kids older that 8
or 10. In terms of size, Disney World is far larger and have four theme parks, while Universal Studios have only two. Each park seems to be perfect
for one day, and that is the same for both Disney and Universal. If what is important for you is the amount of attractions, then you should know that
despite the size, Universal Studios has more concentrated and it is far more easy to do every ride of a park in just one day. Disney has more space
between
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Strategic Action Disney On Consumer Focused Initiative Essay
Assessment 1 Buyer Behavior MKT 220 Lawrence Bautista 14095172B Anika Vats May 13, 2015–Part A 1.Which strategic action Disney took in
terms of consumer focused initiative? As Disney decided to go global, their first expansion was launched in Japan in 1983 and eventually turned out to
be a success but it' proved to be a false sense of security for its overseas expansion'. When Disney launched its name on the European market in 1992,
there were a lot of cultural issues that arose during its planning stages. They were particularly accused of ignoring the French culture and exporting
American Imperialism in its European Venture. The main issues were alcohol consumption, language, pricing of tickets and merchandise tarnished the
name of the Disney brand. Farmers also protested for the fact that Disney would be using their precious land in constructing their theme parks. These
issues made Disney aware that venturing into non–American markets would be very complex due to cultural differences. (Cohen, N/A) Stephen Burke,
the vice president in charge of park operations and marketing at Euro Disney then decided to change the name from Euro Disney to Paris Disneyland to
give French a more nationalistic approach to it, the strategies to adapt into the French culture were removing the ban on alcohol in the theme park,
lowering the corporate Disney premium on admission, merchandise, hotels and food, relaxing Disney's hierarchical
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Data Analytics : Building A Better Mouse Trap
Data Analytics: Building a Better Mouse Trap Ironically, the largest theme park company in the world, Walt Disney World Parks and Resorts, uses a
mouse logo as bait to ensnare its prey, the consumer. Through the use of billion dollar technologies, exceptional marketing, and P.T. Barnumesque
showmanship, Disney has emerged as a leading innovator and user of capabilities to collect, analyze, and modify its products and services to better
entice, manipulate, and ultimately separate the consumer from his or her hard earned money. While Disney's intentions, like all non–charitable
businesses, is to earn a profit, perhaps no other company shares Disney's understanding of data analytics, its advantages and disadvantages, the
associated business management challenges, how data analytics can transform the industry, and what data analytic technologies will yield next in
Disney's efforts to build the proverbial better mouse trap (Barnes, 2013). Understanding Data Analytics In broad terms, data analytics is the process by
which any company collects information about its targeted consumer–base, makes sense of the data collected, and based on the resulting assessment of
that data, enables business management to determine if change is necessary to better reach the customer. While that description may seem simple
enough, the means by which that data is collected has radically changed in the last twenty years and in which a new era in data analytics capabilities
as emerged. Not long
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Disney World Is The World 's Premier Theme Park
There are many fantastic theme parks around the world, but some of the most popular are located in Florida. Out of these Florida parks, Sea World,
Universal Studios, and Disney World, from Central Florida stand out. However, I believe one of these three parks is arguably superior, and that is
Disney World. Since 1971, Disney World has undeniably become the world's premier and most popular theme park attraction, bringing in around 52
million customers every year. Disney World has a fantastic assortment of fun–filled rides, amazing attractions, and phenomenal world–class
entertainment, that, combined with their friendly and enthusiastic personnel, provide such a satisfying customer service experience that people make it
their primary vacation spot year after year. If you have never been to Disney World, they will not disappoint, as they also have a convenient park
layout that caters to first–timers. This essay will show not only what about Disney World has made it the world's premier theme park, but that the
popularity of the other two does not necessarily mean they are a pleasant experience.
Firstly, Sea World is probably the least satisfactory out of the theme parks in centralFlorida on my list. For starters, getting over the fact that 20–foot
sea creatures are being kept in tanks a fraction of the living space needed, is not an easy task. Orca whales in the wild swim up
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Walt Disney 's Theme Park
July 17, 1955, marked the grand opening of Walt Disney's first major theme park opening. Since 1955, Walt Disney's idea of a theme park has adapted
to more than just a carnival.
Currently there are six Disney theme parks worldwide. The United States holds two theme parks, Disneyland Park in California and Walt Disney World
in Orlando, Florida. China also holds two theme parks, Hong Kong Disneyland, and Disneyland Shanghai. While, Japan and Paris only hold one theme
park, Tokyo Disneyland and Disneyland Paris. Each new Disney park strives to be unique, create fun attractions and serve cuisine that appeal to the
citizens of its location but remain consistently classic.
Disneyland Anaheim is divided into eight themed lands; Main Street ... Show more content on Helpwriting.net ...
Regular tickets are one hundred and seven dollars. Value ticket prices are ninety–nine dollars and peak ticket prices are one hundred and nineteen
dollars. Surprisingly, regular ticket prices at Disney World are cheaper than Disneyland ticket prices by three dollars.
Disneyland Hong Kong has seven themed lands. Similarly to Disneyland Anaheim, Adventureland, Tomorrowland, Fantasyland and Main Street USA
are all feature themed lands at Disneyland Hong Kong. In contrast Grizzly Gulch, Mystic point and Toy Story Land are newly created lands. Dumbo
the Flying Elephant and Sleeping Beauty's castle are classic attractions. However, Slinky Dog Spin and RC Racer are new attractions that still remain
consistent with the theme of other Walt Disney parks.
Significantly lower than both Disneyland Anaheim and Disney World, Disneyland Hong Kong has twenty–four restaurants. Another notable difference
is the style of cuisine which is primarily Chinese or Asian.
Also, ticket pricing varies by age. General admission tickets for ages twelve to sixty–four are five hundred and eighty–nine Hong Kong dollars.
General admission tickets for children ages three to eleven tickets are four hundred and nineteen Hong Kong dollars. While ticket prices for senior's
ages sixty–five and over are one hundred Hong Kong dollars. It might be worthy to note that senior ticket prices
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The Admission Fee At Disneyland Park Essay
In 1955 the admission fee to only get into the Disneyland park was only $1.00 and rides were from 10c to 75c. They also had ticket books
available where you could buy admission and 8 rides for $2.50. After three months " A Day at Disneyland" was introduced which included
admission and 10 rides in one set price. All the rides were categorized from A to E with the A rides being cheaper and E rides were the more
expensive and popular rides. There were different sized ticket books which varied in the amounts that each ticket could be used. There were never
enough of the D and E tickets in the books so Disney set up Ticket Booths in each park (Fantasyland had two), where people could purchase
additional rides they needed which priced from 10c to 90c each. All the rides had to keep getting re–categorized over the years as new rides were being
developed and the older rides became less popular. In 1980 Disney raised the admission price to $10.00 USD which included admission into the parks
and 10 rides. When the Epcot park was opened the coupons would not work so on October 1, 1982 all of the parks created a pay one price per park.
This meant people had to pay to get into each park separately. In 1982, Disney dropped the idea of individual ride tickets to a single admission price
with unlimited access to all attractions. When Walt Disney World opened in 1971, tickets to get in were only $3.50 USD. In 1994 park hopping was
created where one person could hop between the parks
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Tokya Disneyland , Disney in Asia
Beyond Tokyo: Disney's Expansion in Asia
DISNEY IN ASIA
Early in 1999, Michael Eisner, CEO of The Walt Disney Company, voiced his opinions concerning potential markets for his firm's entertainment
products and services. A major thrust for the new millenium would be development in Asia.
We could be getting close to the time for a major Disney attraction in the world's most populous nation."
The Walt Disney Company, Annual Report, 1998.
"I am completely confident that Chinese people love Mickey no less than they love a Big Mac."
Statement by Michael Eisner, CEO of The Walt Disney Company, during a trip to China in January 1999, Knight–Ridder/Tribune Business News, 16
June 1999.
INTERNATIONAL THEME PARKS AND... Show more content on Helpwriting.net ...
Attendance and operating income in France were less than anticipated and a major restructuring of the Euro Disney operating company was affected
in 1994. Cultural challenges, as well as a European recession in the early 1990s, resulted in less than expected success of the park and its related
hotels and facilities. Renamed Disneyland Paris early in 1994, and with enhanced performance, the Disney European experience finally began to pay
off for this facility, which, by the late 1990s, was the largest theme park in Western Europe!
With these two, quite different, experiences in operating a large theme park and resort facility outside of the continental United States, the Eisner
management team was ready to move into China. Two locations were "in the running" early in 1999, representing quite different operating and
financial strategies and structures. Either Hong Kong or Shanghai would likely be the site of the next Disney theme park. This was the challenge faced
by the Disney management team, with a target decision date of June 1999.
2. How do cultural variables influence the location choice of theme parks around the world?
Cultural obstacles influence the location of new theme parks in Asia. One is finding the right location. Often, more important than content is whether a
venue is located in a metropolis, whether it is easily accessible by public transportation. However, in cultural perspective, there is an additional threat of
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Hong Kong Disney Case
UNIT 2 CASE Study xi
Unit 2 Case Study: Hong Kong Disneyland
Margaret Taylor
MGT 614: Global and Transnational Management
Dr. Laura Mays
Tiffin University
May 26th, 2013
UNIT 2 CASE STUDY1
Introduction
The purpose of this paper is to analyze the management strategies of Hong Kong Disneyland ,and the issues that have arisen. Hong Kong an
amusement park built by the Disney Corporation and the Hong Kong government and opened in September 2005. The Disney Corporation was
created in 1923 and become a global entertainment company. Disney owns 43 percent of the park and invested US$314 billion plus (Phatak et al., ...
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One example is how the company embarrassed Hygiene Department inspectors by asking them to remove their badges. Another example is that police
cannot enter the park unless per–arranged by security. Finally, one major weakness of the company is relying on the dreams of children. Children are a
major marketing to create customers for Disney. Sometimes, they can like other characters from other companies, or their parents do not want to bring
them to a Disney park. Identification of opportunities and threats in the external environment There are many opportunities that come from the external
environment. First Mainland China is
UNIT 2 CASE STUDY 3 not far away from Hong Kong. In the year 2000, 61 percent of the visitors who came to Hong Kong were from Mainland
China.(Phatak et al., 2009, p.153) In recent years, Chinese have come to enjoy some aspects of Western Culture. These Chinese visitors were
expected to want to spend more money of vacations. Hong Kong its self also had many external factors which aided Hong Kong Disney. Hong Kong
citizens live close to the park. They live in a reasonable distance that they did not need accommodation to stay at the park. Hong Kong is considered
one of the strongest economic areas in the world. According to Russell Bedford, ' 'the annual World Bank Doing
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Disney Park Research Paper
What's So Special About Disney Parks?
Photo of Mickey's Fun Wheel prior to the showing of World of Color.
Disneyland and California Adventure are great examples of how a space can bring together individuals from all types of backgrounds. Disparate
people, of all ages, are welcomed to visit Disney parks to interact with each other while enjoying the same attractions and entertainment. According to
Joel Kotkin, great cities are safe so that people feel secure, are busy with commerce, and are sacred in the sense that the space originated from
religious structures. By this definition, Disneyland is comparable to that of a city because it is a safe place where adults and children can visit.
Additionally, the park is extremely busy by operating year ... Show more content on Helpwriting.net ...
occurred on the Grizzly River Run Ride, where I met a nice couple visiting the park all the way from Melbourne to celebrate their anniversary at
Disney California Adventure. They had informed me that there currently is no Disneyland in Australia. I suddenly realized that Disney theme parks in
California are prime tourist attractions to a majority of the world's population who do not have a Disneyland park in their area. Up until this point, I
did not perceive Disneyland as a tourist attraction because I have lived near the park for all my life and was always accessible to it. Disney has
marketed itself across cultures, languages, and borders so that the brand is universal. This cultural spot has attracted a significant population size and
density to create a "critical mass", or subculture, of Disney fans. This is evident when one observes the variety of people from different corners of the
world, all converging at "The Happiest Place on Earth". Walt Disney, the founder of the company, acknowledged the importance of building his park
near the Metropolitan area of Los Angeles and along the freeway to ensure that the park would be accessible. Disparate people can now meet at theme
parks, such as Disneyland, and are able to converse about what it is that brought them to that space and
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Disney Swot Analysis
SWOT Analysis
One of the best ways to performs the company's current situation is performing its SWOT analysis, which bring us a better understand of the internal
and external environments, and also help us analyze the potential opportunities and risks regarding the products and services that the company offer
and provide.
SWOT ANALYSIS
Weaknesses
– Limit target public;
– High Costs of operation; – No guarantee of success; Strengths
– Strong brand and image;
– High Quality products and services;
– Strong cable network;
Threats
– Intense competition;
– Weak economy;
– Piracy;
– Difficult to find and afford creative labor;
– Management Style;
Opportunities
– New attractions;
– Park plus Hotel packages; – Expansion to ... Show more content on Helpwriting.net ...
Other potential opportunity regarding to the theme parks and build new attractions to them, is also attract people by making more attractive packages
including the tickets to the parks plus the hotel rooms for the entire family. And by encouraging people to spend more days in the parks, we can make
packages with at least three or more nights. The facts showed that in 2000 average people spent three days in the Walt Disney World theme park, mostly
because in this location tourists had more like a resort and more things to do, also a place to spend the night. During the same year the average
people used to spend just one day at Disneyland, Tokyo Disneyland and at Disneyland Paris. So the strategy used at that point was building more
attractions, more parks close to theme parks. So parks plus hotel packages would be great opportunity to encourage people to spend more days at
parks and consequently visiting more parks will increase in revenues and also increase the company's assets.
Other potential opportunity still following the same thinking about build more theme parks and attractions, will be exploring more the international
potential market by building theme parks in countries with high flow of tourists, the suggestion in this case would be first make a
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My Trip To Disney World In Orlando, Florida
Briskly walking to ride Space Mountain as Disney World opened for the day, I realized that Disney was my favorite place to visit and my dream
vacation spot. My fascination for Disney began when I was young and helped plan my family's vacation. Experiencing new rides, themed meals, and
breathtaking shows make a trip to Disney a magical experience and unique from other destinations. Therefore, if I was given a ticket to travel
anywhere in the world, I would choose to visit Disney World in Orlando, Florida. Planning several months in advance is necessary in order to
experience numerous attractions while at Disney. My interest in planning Disney trips was enhanced by watching YouTube videos of rides and by
reading descriptions of the attractions... Show more content on Helpwriting.net ...
Several attractions including the Seven Dwarfs Mine Train and Splash Mountain would occupy my time as I entered the park. Following those
attractions, I would use the Fastpass reservations that I had reserved for my favorite rides. Afterward, I would immerse myself with Belle and the
Beast and feast on a delectable lunch inside the his elegant castle at Be Our Guest restaurant. With a belly full of French food, I would continue to
tour the park and ride some of my favorite classic attractions like Peter Pan's Flight and It's A Small World. After several more rides, I would walk to
Adventureland and get my favorite dessert, a Dole Whip Float, which is an icy cold mouth–watering treat of creamy ice cream and tangy pineapple
juice. As the park transitions to nighttime, I would find a bench on Main Street and watch the vibrant colors burst in the sky to my favorite Disney
tunes. The atmosphere on Main Street during the fireworks show makes Disney an unforgettable experience and unlike anything else. At the
conclusion of the fireworks, I would have to take a picture in front of Cinderella's glistening castle. After a full day of Disney magic, I would return
home from Disney
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General Definitions. Before Going Into The Background Of
General Definitions
Before going into the background of the Walt Disney Company and its theme parks, it is necessary to define some terms that are used throughout the
paper. These terms are defined as the researcher understands them as a former cast member of the Walt Disney Company. The first term that needs to
be defined is "guest". Instead of calling people who visit their theme parks customers, the Walt Disney Company refers to visitors of their theme parks
as guests. This is to keep up with the show and the storytelling of the company since Disney is inviting visitors into their home as their guests. The
second term is "cast member". Instead of calling their employees, employees, Disney refers to their employees as cast members. Since ... Show more
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Since the focus of this paper is international theme parks, only a brief history of the American theme parks will be discussed. Walt Disney thought of
the idea of the theme park one day when he took his daughters to a local park and watched them as they rode the merry–go–round (Disney, 2009).
Disney wanted a place where children and their parents could have fun and enjoy the rides together (Disney, 2009). Disneyland was, thus,
Conceived as a celebration of America's past and as a paean to its progress, or as Walt Disney put it: 'the older generation can recapture the nostalgia
of the days gone by, and the younger generation can savor the challenge of the future (Bryman, 1999, p.31).
As Bryman argues, Disneyland was designed to make the older generation feel nostalgic. This feeling of nostalgia is created on Main Street, USA and
Frontierland which represent America's past. Disneyland was also created to capture the imagination of children as seen in Fantasyland and
Tomorrowland.
Disneyland opened in Anaheim, California on July 17th, 1955. Walt Disney's theme park idea soon expanded past what he had space to build in
California which prompted the building of the Walt Disney World Resort in Orlando, Florida. TheMagic Kingdom, the first theme park built at Disney
World, opened after his death in October of 1971 (Disney, 2009). The feeling of nostalgia is recreated and expanded in the Magic Kingdom with the
addition of a land named "Liberty Square". This land is
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The Future of Theme Parks in International Tourism
The Future of Theme Parks in International Tourism |by Clive B. Jones & John Robinett
|
|State Of The Industry
|Theme Parks And Tourism
|Developing Trends
|[pic]
|Introduction ... Show more content on Helpwriting.net ...
EDL will train and |
|create a labor pool of experienced theme park managers which will in the future help to enhance the |
|performance of the European theme park business as a whole. |
|Finally, EDL will create the need for proper product positioning to complement Disney in the market area.|
|A variety of target marketing and positioning strategies have proven successful elsewhere in markets |
|shared with Disney parks. |
| |
|2. Repositioning – |
|Many of the European parks have been expanding and repositioning with a renewed emphasis on reinvestment |
|and marketing. Many European attractions have undertaken major expansion programs increasing ride and |
|show capacity and expanding visitor services such as restaurants and merchandise areas (areas where |
|European parks have traditionally lagged behind the U.S.). Major expansion programs have occurred at |
|Alton Towers in England, De Efteling, in Holland, Gardaland in Italy, Parc Asterix in France, Walibi in |
|Belgium, and other European attractions. |
|Several European
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The City Of New Orleans
The City of New Orleans is a remarkable city and has enormous potential for expansion.
The "Big Easy" has always been known for the French Quarter, yet New Orleans is so much more than just a "party city". I suspect there is a
demand to show the "family friendly" side of our city. My proposal is to offer new development in a vigilant and financially responsible manner,
while offering a glimpse of the extraordinarily exciting and expansive visions that I hope to witness in the future. The market feasibility and
infrastructure demands must both be carefully assessed. The objective of this tourism plan is to show the possibility of developing a
Disney Park and 2 Disney Resorts in New Orleans. While there have been notable failures and setbacks along its progress, New Orleans is an
international tourist attraction. Visitors come here from all over the globe to witness our history and culture. My proposed plan will be evaluated based
on current trends, possible investment, and future economic impact. Mixing our culture with a little Disney "magic" is just what the City of New
Orleans needs.
Theme parks play an important role in generating revenue and tourism demand. They are one of the leading reasons people vacation to many
destinations. The theme park market is very competitive and constantly growing. Walt Disney, creator of Disneyland and Disney World, knew he
needed to create a "sustainable tourism" plan, while also promoting environmental awareness. Walt
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Hong Kong Disneyland Case Study
Introduction The purpose of this paper is to analyze the Walt Disney Company and their expansion into Hong Kong with the theme park Hong Kong
Disneyland (HKD). The Walt Disney Company was founded in 1923 by Walt Disney. It was a company founded upon as an entertainment experience
for people of all ages starting out with short films and then moving into full length motion pictures. Since its inception the Disney Company has
grown into a worldwide organization and is made up of four major areas. Those areas are studio entertainment, consumer products, media networks,
and parks and resorts. As of 2005 only two of these four areas were profitable, those being media networks and parks and resorts. Up until the opening
of HKD, Disney had... Show more content on Helpwriting.net ...
This idea was no different with the establishment of HKD. Aside from this worldwide perception that Disney has HKD sought to bring visitors for
other reasons as well. One of the main strategies was to offer this experience at a very affordable rate. The price for a one day was $295 in Hong
Kong which is equivalent to $38 in the United States. Along with these low rates there were also many special offers that were constantly available to
visitors. These offers included special rates for certain occasions, discounted rates for children and senior citizens and the ability to purchase packages
through travel agencies. In fact HKD encouraged the purchase of tickets through travel agents and on their website. They limited the number tickets
that were able to be bought by walk up visitors to keep the wait to enter the park at a minimum. Another corporate strategy was the emphasis that
Disney put on their employees or cast member as they refer to them as. Every employee that was hired was sent to the Walt Disney Park in Orlando for
training to get accustomed to the expectations of a Walt Disney employee. Along with this extensive training each employee was required to speak
multiple languages in order to cater to all guests that may be visiting the park. With that being said the corporate strategy for Disney, and specifically
that of HKD, does
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Case Study – Euro Disney, the First 100 Days
Case Study #1 – Euro Disney, The First 100 Days 1.0Introduction Ever since the first Disneyland was founded in 1955 in Anaheim, California, the Walt
Disney Company had experienced nothing but success in the theme park business until its second oversea Disneyland – Euro Disney was opened in
France in 1992. Following the success of the company's first oversea Disneyland in Tokyo, Japan, on April 12, 1992, within its $4.4 billion budget,
Euro Disney was opened in Marne–la–Vallee, France on a site that is one–fifth the size of Paris and just 20 miles to its west. Euro Disney was much
like previous Disney theme parks with various of rides, attractions, hotels, restaurants, entertainment facilities, a campground, and even a championship
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American popular culture has always had a great influence on Japan. Thus, the design of the Tokyo Disneyland was virtually identical to the Anaheim
Disneyland. Most aspects of the Tokyo Disneyland remained as American as possible. Second, there is an increasing trend in Japan toward leisure.
The Tokyo Disneyland had even become a special cultural haven in Japan. Despite the different way of life between Japan and the U.S., Japanese
people maintained great interests in the Disney's brand of entertainment. The annual festive party on the New Year's Day and Evening has been an
extremely popular celebration. And feedbacks from Tokyo Disneyland visitors were overwhelmingly positive. As a result, managers of Disney were
convinced that everything they imported that worked in the U.S. worked in Tokyo. 4.0Euro Disney Having seen the success achieved by two native
Disneylands and the Tokyo Disneyland, with full of optimism, Disney launched another international Disneyland– the Euro Disney on April 12, 1992,
in France within its $4.4 billion budget. However, unlike Tokyo Disneyland, Euro Disney did not experience the same success in terms of admissions
and revenues. There were several reasons that could explain the frustrations of Euro Disney. First and one of the most crucial factors were cultural
issues. While the success of Tokyo Disneyland was a major factor behind the decision to create Euro Disney, the cultural challenges of France were very
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The Many Benefits Of Universal Studios
Universal Studios is a great theme park for families. Universal studios has realistic attractions. Despite the fact that Disneyland is more popular,
Universal Studios is a great option for families. Universal Studios is a great place to visit because it can be educational educated. Universal Studios
offers tours and shows how movies are made. Families get to see how special effects are used in movies. The Tours also show how certain effects like
the green screen are used. In movies the movies a green screen is used to change the background. Universal Studios can be educational in many ways.
Universal Studios is a great for entertaining families. The park offers many interactive attractions including the transformer's ride. In this ride
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Essay On The Future Of Theme Parks In International Tourism
The Future of Theme Parks in International Tourism |by Clive B. Jones & John Robinett
|
|State Of The Industry
|Theme Parks And Tourism
|Developing Trends
|[pic]
|Introduction ... Show more content on Helpwriting.net ...
|
|Europe |
|Europe has a number of existing parks. The industry is spread throughout western Europe with a large |
|concentration of attractions in Germany, France, the Benelux countries, and the United Kingdom. Expansion|
|of the industry into southern Europe is now taking place, with several planned or implemented projects in|
|Spain, Italy, Turkey, and Greece. There are also a number of proposed projects in North Africa and the |
|Middle East. |
|Currently, the European theme park industry consists of 19 major attractions with annual attendance of |
|over 1 million, and some 45 moderate–scale attractions with attendance between 500,000 and 1 million. |
|Europe's parks generate annual attendance of about 70 million persons, and revenues of around $1.5 |
|billion. The European industry is about 1/3 the size of the U.S. industry in terms of revenues. |
|The European market is changing, of course, with the recent opening of the EuroDisney project. |
|The watchwords for Europe are ANTICIPATION, REPOSITIONING, EXPANSION and CONSOLIDATION. |
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Expanding Disney Parks And Resorts
Expanding Disney Parks and Resorts to
New Orleans
The City of New Orleans is a remarkable city and has enormous potential for expansion.
The "Big Easy" has always been known for the French Quarter, yet New Orleans is so much more than just a "party city". I suspect there is a
demand to show the "family friendly" side of our city. My proposal is to offer new development in a vigilant and financially responsible manner,
while offering a glimpse of the extraordinarily exciting and expansive visions that I hope to witness in the future. The market feasibility and
infrastructure demands must both be carefully assessed. The objective of this tourism plan is to show the possibility of developing a
Disney Park and 2 Disney Resorts in New Orleans. While there have been notable failures and setbacks along its progress, New Orleans is an
international tourist attraction. Visitors come here from all over the globe to witness our history and culture. My proposed plan will be evaluated based
on current trends, possible investment, and future economic impact. Mixing our culture with a little Disney "magic" is just what the City of New
Orleans needs.
Theme parks play an important role in generating revenue and tourism demand. They are one of the leading reasons people vacation to many
destinations. The theme park market is very competitive and constantly growing. Walt Disney, creator of Disneyland and Disney World, knew he
needed to create a "sustainable tourism" plan,
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Case Study Of Walt Disney Parks And Resorts Worldwide...
Disney Parks, officially known as Walt Disney Parks and Resorts Worldwide Incorporation (WDPR), was founded in 1971, which is one of the Walt
Disney Company's four major business segments (The Walt Disney Studios, Disney Media Networks, Disney Consumer Products and Interactive
Media and Parks and Resorts), characterized by the company's own brand theme parks, cruise lines and other travelling–related properties.
The present chairperson of WDPR is Bob Chapek. And the headquarter of WDPR is located at California USA. It had been recorded the number of
employees in WDPR was around 130,000 in 2015 (Barnes, Brooks, 2015). Below WDPR, it had a division of Disneyland Resorts and three subsidiaries
– Walt Disney Imagineering Research & Development ... Show more content on Helpwriting.net ...
In addition, it had recorded that the annual gross revenue of being 16,974 million USD and net income of 3,298 million USD in "THE WALT
DISNEY COMPANY REPORTS FOURTH QUARTER AND FULL YEAR EARNINGS FOR FISCAL 2016". From the 1995 to 2016 financial
statements, it could be observed that the annual attendance, the annual gross revenue and the net income had shown a gradual increase for the past 20
years.
WDPR had achieved remarkable success in the business of amusement theme park by exhibiting high brand loyalty among the customers and the globe
through the portfolio of brands. WDPR was elected as the top one amusement park corporation round the globe in accordance with the annual
attendance in the "TEA/AECOM 2016 Theme Index and Museum Index: The Global Attractions Attendance Report" published by TEA, the Themed
Entertainment Association. In addition, from the report, it had shown that all six Disney Parks had been awarded as the top 25 amusement parks
worldwide in 2016.
S.W.O.T.
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Walt Disney Company Going Beyond The Horizon
Robert Bradley
BUS 3612
Instructor Mims
April 7, 2016
Walt Disney Company: Going Beyond the Horizon
Background
Walt Disney Company is a prominent pioneer of today's theme park industry, excelling in all areas of: tourism and hospitality. From the early 1920's
and present, the mission of The Walt Disney Company is to be one of the world 's foremost producers and providers of entertainment and information.
Using their portfolio of brands to distinguish their content, services and consumer products, seek to develop the most creative, innovative and
profitable entertainment experiences and related products in the world. Walt Disney Parks and Resorts is one of the world's top providers of family
travel and leisure experiences, giving millions of guests each year the chance to spend time with their families and friends, making memories that last a
lifetime.
The Walt Disney Company over the years, and, since Disneyland, theme parks have multiplied throughout the world. They provide a family
attractiveness that contains one or more themed environments, have some form of personable entertainment –– strolling, musicians, performers,
costumed characters and similar, and they have a high investment level per element of rides or show capacity, and most importantly have strict
standards of overall service, imagery and safety.
Forecasting Abroad
Europe has a number of existing parks. The industry is stretched throughout Western Europe with a large focus of attractions in Germany, France,
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Euro Disney Case Study
case fourteen
Euro Disney: From Dream to Nightmare, 1987–94
Robert M. Grant
At the press conference announcing Euro Disneyland SCA's financial results for the year ended September 30, 1994, CEO Philippe Bourguignon
summed up the year in succinct terms: "The best thing about 1994 is that it's over." In fact, the results for the year were better than many of Euro
Disneyland's long–suffering shareholders had predicted. Although revenues were down 15 percent – the result of falling visitor numbers caused by
widespread expectations that the park would be closed down – costs had been cut by 12 percent, resulting in a similar operating profit to that of the
previous year. The bottom line still showed a substantial loss (net after–tax loss ... Show more content on Helpwriting.net ...
These include Main Street, Frontierland, Tomorrowland, Fantasyland, and Adventureland. The objective is to immerse the guest in the atmosphere of
the particular land. The theme of each land is reflected in the types of rides and attractions, the costumes of employees, the architectural style of the
buildings, and even the food and souvenirs sold within the boundaries of the particular land. Rather than presenting a random collection of roller
coasters, merry–go–rounds, and other rides, the Disney parks create an all–embracing experience which envelops the guest in carefully designed,
tightly managed fantasy experience such as space flight, a Caribbean pirate attack, a flying ride with Peter Pan, or a race down the Matterhorn in a
bob–sleigh. Disney theme parks benefit from the talent and expertise of the Walt Disney "family" of businesses. Parks are designed by the engineers
and architects of a wholly–owned subsidiary – WED Enterprises. The themes for the attractions and characters that are featured in them often have
their origins in cartoons and live action movies produced by Disney's studios. The parks also benefit from management and merchandising techniques
developed over many years at Disney. These techniques have led to tremendous successes. In merchandising, Disney retail stores achieved some of the
highest sales per square foot in the United States. Disney's success can be traced to the control of the environment
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Disney World Evaluation : Evaluation Of Walt Disney
Walt Disney World Evaluation
Since the grand opening in 1971, Walt Disney World has continuously brought dreams to life. Walter Elias Disney and his brother Roy Oliver Disney
cofounded Walt Disney World in hopes of encouraging imagination among all attendees. The park continues to grow and excite visitors from all over
the world. Many people deem Walt Disney World as one of the best theme parks to exist. To make this evaluation one must consider the qualities
successful theme parks possess. These include entertainment for all age groups, flexible options for health needs, advanced technology, and alluring
themes. While Walt Disney World may be busy, it exhibits all the necessities of an excellent theme park. In order to ensure the enjoyment of all guests,
theme parks must establish entertainment and activities for people of all ages. When Walt Disney World was created, the co
–founders intended to
bring magic to all age groups. To ensure this, they created a plethora of attractions to entertain all types of people. For children, the park has low
thrill rides that include Toy Story Mania, an interactive ride featuring the characters Buzz Lightyear and Woody, and Tomorrowland Speedway, a ride
for children to drive miniature race cars (McNesby, 2017). Children may also enjoy character greetings and autograph signings from characters like
Mickey and Minnie Mouse, Goofy, and Cinderella. These characters can be found wandering the park or reservations may be made to dine with
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Epcot Swot Analysis
Epcot Epcot opened October 1st, 1982. Epcot was inspired by a futuristic world of tomorrow, and although that community did not come to fruition as
he imagined, Epcot is dedicated to the celebration of human achievement, namely technological innovation and international culture and is often
referred to as a permanent world's fair. (The community he envisioned would be built years later and be known as Celebration – the town that Disney
built.) The park is divided into two section – future world and the world showcase. With nearly 12 million guest in 2015, it is the third most sixth
most visited theme park in the world. The park is represented by Spaceship Earth, a geodesic sphere that also serves as an attraction. Future World
consists of a variety of pavilions that explore innovative aspects and application including technology and science, with each pavilion featuring
self–contained attraction. Spaceship Earth, Innoventions, Mission: Space, the Test Track, the Seas with Nemo and Friends, Imagination!, Wonders of
Life, and the Land are all part of this section. The World Showcase is a large area with 11 pavilions, each themed and dedicated to represent a specific
country. The pavilions surround the World Showcase Lagoon. The eleven pavilions include: Mexico, Norway, China, Germany, Italy, USA, Japan
Morocco, France, the United Kingdom and Canada. Each pavilion contains themed architecture, landscapes, streetscapes, attractions, shops and
restaurants, representing
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What Are The Differences Between The World And Disneyland
Disney World vs. Disneyland
Many people wonder if there is much of a difference between Disney World and Disneyland. Travelers have questions like, "Which one is more
worth going to" or "Which one is cheaper?" Those who have visited both parks may already know some distinct differences, but there are some things
people don't realize. While Disney World and Disneyland seem almost identical, their accommodations, attractions, and size are surprisingly very
different, which helps prove Disney World is the better option when trying to really get the full experience.
The first major difference is attractions. While both parks may have some of the same titled rides, they can be very different versions of each other.
Suzanne Rowan Kelleher of tripsavvy.com states,
"Since the Magic Kingdom was based on Disneyland, the two parks are very similar in layout and share some–but not all–of the same attractions. Yet
even when both parks offer the same ride, there are frequently differences. For example, the Splash Mountain and Pirates of the Caribbean attractions at
Disneyland are longer and considerably different to the Disney World versions."
This gives a clear example of how the rides have the same name but can vary greatly. While both parks have attractions that the other doesn't, Disney
world has many more unique attractions than Disneyland.
The second major difference is size. It is commonly known that Disney World is much bigger than Disneyland. After the first Disney park,
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Disneyland Hong Kong
Executive Summary Hong Kong Disneyland (Disney HK) is owned by Hong Kong International Theme Parks Limited, a joint venture company with
57 percent shares from the Hong Kong Government and 43 percent shares from the Walt Disney Company. One of the key reasons Disney HK was
constructed is to create new jobs for both within Disney and through other employment opportunities and was also estimated to generate economic
benefits for Hong Kong. This report would include a comprehensive analysis of the company, Disney HK. It aims to analyse the current situation of the
company and propose strategies that would help Disney HK to improve and attain better achievements. The report would consist of an introduction,
discussing Disney HK's current... Show more content on Helpwriting.net ...
It is part of Disney HK 's rationale in creating a unique experience of Disney 's magic and Chinese culture to position itself as a premium theme park
in Hong Kong and the Asian region, a theme park that would come to mind for international tourists and to engage potential mainland Chinese visitors
(Disney HK, 2012). It is the core strategy for Disney HK in sustaining its position, profitability and competitive advantage in the long run.
1|Page
Disney HK has failed to reach its target number of 5.6 million visitors in the first year of operation, achieving a total of slightly over 5 million
visitors well under its expectation. In the second and third year of operation, the park visitors were recorded at 4.17 and 4.5 million respectively (Tai
and Lau, 2009). This led to a loss in profit incurred by Disney HK over three years of operation despite its effort on integrating to Chinese culture and
attempt to create a high value and unique customer 's experience to the Disney magic. As a result of the loss, Walt Disney and the creditors of Disney
HK had eased the pressure on payments over management fees and royalties, performance targets on its commercial loan were also removed (HK
SAR, 1999). In the following year, an opportunity presented itself as Walt Disney had cleared its commercial loans, where Walt Disney was relieved
from a major obstacle from realising
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Walt Disney World Persuasive Speech
With the incredible amount of closures and changes we have seen happen at Disney's Hollywood Studios at Walt Disney World in recent months
some of you may be wondering if its still even worth it to make a visit to this park. Don't fear, though the park may have decreased in size after a
huge portion closed for Toy Story and Star Wars Land construction there is still tons of goodies left in this classic park.
1 Star Wars attractions and entertainment
star–tours–00
If you are a Star Wars fan there is no better park for you to visit then Disney's Hollywood Studios. Here you will find everything from the Star Tours
ride to Star Wars character meet and greets. The fact is that you will have a hard time to find any other Star Wars sights in the other threeWalt Disney
World parks which ... Show more content on Helpwriting.net ...
"Rock 'n' Roller Coaster starring Aerosmith" and "Twilight Zone Tower of Terror" are both excellent thrill adventures but add something really extra in
the amazing theming. You cannot leave Walt Disney World without experiencing a rocking ride with Aerosmith and dropping in on the Twilight Zone
Tower hotel.
4 Toy Story Mania
toy–story–mania–00
Another very unique attraction that Disney's Hollywood Studios offers is the Toy Story Mania ride. Expanding on the Buzz Lightyear ride at Magic
Kingdom this is the perfect attraction to bring the whole family on. The interactive element of competing against each other make this ride a repeat
favorite.
5 Walt Disney: One Man's Dream
walt–disney–one–mans–dream–00
This hidden little gem may be an attraction most people miss out on and I'm hear to tell you that you really shouldn't. The exhibit and accompanying
movie gives a real history lesson of the Walt Disney World company and reminds you of the incredible man that started it all, Walt Disney. It really
tugs on your heartstrings and is a rite of passage for any Disney
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Comparing Disneyland And Disney World
The thrill of roller coaster rides, eating cotton candy, and candy apples attracts millions of visitors to amusement parks each year. Two famous
amusement parks that attracts millions of tourist each year are Disney World and Disneyland. Disneyland opened its doors in 1955 in Anaheim,
California. Walt Disney, the developer of Disneyland had a vision for a similar theme park on the east coast. However,Walt Disney died from lung
cancer on December 15, 1966, at the age of 65 and did not live to see the completion of the second park (Bio, 2014). In 1971 Disney World opened
its doors in Lake Buena Vista, Florida. Although both theme parks are similar and offer visitor's a lot of entertainment, food, and fun, Disney World is
a better theme park ... Show more content on Helpwriting.net ...
Some college students share answers, complete papers for other students for a fee, and let classmates copy off their papers. Some college students
think that the only way to be successful and competitive in the world is to cheat their way to the top. Once these students graduate from college
they will be looking for jobs. The job market for college graduates can be very competitive. Finding a good job these days has become more and
more difficult. Employers are looking for employees with a good college education. The pressure that comes from societal expectations, family
expectations, peer pressure, and being competitive in the job market is why some college students
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Grand Canyon Research Paper
Are you someone who likes to travel? People either like to travel or strongly dislike it. Others prefer to stay at home in an area they know. Some love
seeing new places. Others like to stay home in an area they know. There are many tourist attractions in the U.S. A few that are popular are: The Grand
Canyon, Disney World, the Statue of Liberty, Hollywood, and Niagara Falls. One of the most fascinating tourist attractions in theUnited States is the
Grand Canyon. People find the Grand Canyon interesting because it has been around for a very long time. It was carved over several million years ago
by the Colorado river. Another reason why people go to see it is because it is full of colorful rock. It has many different types of rock layer upon one
another forming layers of color. The Grand Canyon is also known for its skywalk bridge. The skywalk bridge is a horseshoe shaped ... Show more
content on Helpwriting.net ...
Disney Wold is located in Buena Vista, Florida. Disney World is a popular destination because it has four different theme parks. The four are
Magic Kingdom, Epcot, Hollywood Studios, and Animal Kingdom. Magic kingdom is the most kid friendly. It is home of Cinderella and her
castle with a bunch of Disney characters walking around meeting children. Disney world has many different things to offer other than the theme
parks. "Walt Disney World, located near Orlando, Florida, offers a wide range of attractions for its guests to enjoy, including two water parks, the
Downtown Disney shopping area, golf courses and a selection of hotels and dining establishments." (Titus). This shows that there is much more
than going to the theme parks for family's to enjoy. Disney World has been around for about 40 years yet is always updating. This years big new
ride at Epcot was the Frozen Adventure based off of the Disney movie Frozen. These are just a few reasons to why Walt Disney World is a very
popular and fun tourist
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Informative Speech: A World Without Walt Disney World
Belmarie Muns
INTRODUCTION
Attention getter – Have you ever tried to imagine a world without Walt Disney? A world without magic? We all know that Walt Disney was the creator
of Mickey Mouse but in retrospect, who is actually Walt Disney?
Reveal topic – His man that could take the dreams of America and make them come true. Not only did he touch the hearts of many people lives and
made positive impacts, he is the founder of theme parks Disneyland and Walt Disney World. You can think of Walt Disney as an example of the
American dream.
Establish Audience Relevance – Many people have heard of Disney World and some have even visited there. But do these people know the many
secrets that lie hidden?
Specific Purpose with preview of main points – ... Show more content on Helpwriting.net ...
The other 20 were copies of attractions at Disneyland. Disney promised to increase this number with more attractions similar to Disneyland as well as
unique ones.
III.Third main point– Disney once said "My business is making people, especially children, happy". Walt's quote plumbs the depths of the Walt
Disney Company's service ethic. It is the basis for our mission as a business; it represents what we stand for and why we exist.
a.It is our common purpose to provide happiness and the finest entertainment for people all ages everywhere.
i.Magic is not a word that is much used in the corporate world. Magic is, however, a common word in the executive suites of The Walt Disney
Company ii. Our guest wants to be amazed, delighted and entertained.
b.Guest want to experience the magic of a Disney vacation; the quality the magic of innovation, the magic of beauty and the magic of families coming
together, the magic of our cast members combined.
i.Each moment experienced at Disney, whether is meeting Mickey Mouse in person or meeting Cinderella is a moment truly magical and memorable.
ii. Guestology is what Disney calls the art of knowing and understanding costumers. In other words, the study of the people for whom we provide
... Get more on HelpWriting.net ...
Walt Disneyland Research Paper
This article is about how Disneyland was created using the world fair as an example, and using the films Walt Disney created to help in the
creation of the park. It also stated how Disneyland was an example from when it was created and further into the future on how others made theme
parks by setting an idea that theme parks be designed with the idea of fantasy in mind. It also stated that the park was to be made with the idea in
mind that it is for adult and children. The park was to be made to seem like its visitors were isolated from their everyday lives. How Walt Disney made
everything appear bigger than they originally are, and how each area is based around a specific idea. Also that he partnered three companies outside
the company which
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Disneyland Comparison
Disney World or Land? Two of the most well–known theme parks in America are Disney World and Disneyland. People travel from all over the world
every day just to visit these parks. Although both are Disney theme parks, they are very different. There are multiple differences to be found about
Disney World and Disneyland such as the parks, the rides, the entertainment, and the hotel choices. These things go into consideration when trying to
figure out what the best park to attend is. Disney world and Disneyland have masses of similarities, but they are also very different. Disneyland opened
on July 17, 1955, in Anaheim, California. The opening day was intended to be fun and organized. Although it was fun, it was the furthest thing from
organized. "Six thousand invitations to the Grand Opening had been mailed. By mid–afternoon over 28,000 ticket holders were storming the Magic
Kingdom. Most of the tickets were counterfeit" (Disneylandshistory). Disneyland was the first and only Disney amusement park to be opened
personally by Walt Disney. The park opened with a ... Show more content on Helpwriting.net ...
The hotels on the Disney World property are broken down into Value, Moderate, and Deluxe resort hotels. A popular value resort hotel in the All
–Star
Movies hotel. The hotel is themed from outside to in, in different Disney movies such as 101 Dalmatians, Toy Story, and Lady and the Tramp. You can
find two to three story tall statues from each of these movies at the hotel. A well–known moderate resort hotel in the Port Orleans hotels. The hotels
have two different areas, Riverside and French Quarter. The Riverside are of this hotel is themed from old Louisiana Plantation homes. The French
Quarter is themed off New Orleans at Mardi Gras time. Disney's Animal Kingdom Lodge is one of the many Deluxe resorts. The Animal Kingdom
Lodge is located directly inside of Disney's Animal Kingdom theme park. The hotel is decorated in African
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Walt Disney Research Paper
Walt Disney is known to be a place which is unforgettable. From thrilling rides to a relaxing spa, Walt Disney World has it all. Walt Disney is a place
where dreams come true and where families have the most enjoyable time. Many people think that Walt Disney World is an attraction for kids with all
Disney characters, well that is incorrect. Walt Disney has many fun things for adults and teens to do. One of the most liked park is the Magic Kingdom.
If you're a fan of Pirates of Caribbean movies, then you would love the ride based on it. You will take a thrilling voyage in the world of the Pirates
of Caribbean. There are rides about many Disney characters such as Peter Pan, a ride in the air, Winnie the Pooh, Stitch and the Little Mermaid. One
of my favorite attractions in the Magic Kingdom was the Seven Dwarfs Mine Train and Walt Disney's Carousel of Progress. The Walt Disney's
carousel of progress is a rotating theater ... Show more content on Helpwriting.net ...
The second most enjoyable park at Disneyworld was Epcot. Epcot was an exciting park all about technology. There were few rides and more
things to view. One of my favorite things at the Epcot Park was Mission: Space. Mission; Space is an exciting trip to the moon and other planets.
There is a space launch that you get to be involved in. I and my siblings were really scared at first because of all the warnings written. Once we got
into the space shuttle, but one the ride started it was one of the most amazing ride ever. It was 4D and really fun. Another amazing ride at Epcot was
called Soaring, which was a realistic hang–gliding ride over California. In total there were 34 attractions at the Epcot Park. If you want to explore more
technology, visit Innoventions, which is a virtual gaming center with many games to enjoy. These are just a few of the many interesting attractions you
can find at Disney's Epcot
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Who Is Walt Disney World?
Walt Disney world is a combination of theme parks consisting of Magic Kingdom, Epcot, Animal Kingdom, and Hollywood Studios which house
interactive rides, animal adventures, live entertainment, dining, and shopping establishments. They are run by 70,000 cast members that are tasked in
performing over 3,000 roles so that park guests can have a unique experience anytime they visit (VISIT FLORIDA STAFF, n.d.) (DisneyNews.us staff,
2018)
The Walt Disney World parks' core product consist of providing leisure experiences that can be enjoyed with friends and family. Disney World's
products are created to give the park qualities or features that attract customers and meet their needs. The parks products are consumed through various
forms of entertainment ... Show more content on Helpwriting.net ...
The Disney brand has developed into one of the most recognizable ones around the world (Clark, 2017). Disney can use their brands power and
influence to attract customers. The company's ability to diversify its business is a key strength because that allows for parks to benefit from the success
they obtain in entertainment, media, and retail markets. The cash inflow Disney parks generate creates a cash surplus for the company that helps it
maintain its status as industry leaders and innovators. A weakness that burdens Disney theme parks is that they have some huge operating expenses
that are caused by the amount of human resources needed to keep parks running smoothly. (Bhasin, SWOT analysis of Walt Disney– InternaL analysis
of Walt Disney, 2018). The company's wide range of assets could be a weakness because managing the different theme parks, products and services
they offer could reduce efficiency and result in Disney losing its strategic focus. Another limitation Disney parks face is that most of its target audience
are children and while they play a part in influencing how adults spend their money they aren't revenue drivers. Disney's opportunities come from the
advantage they have when investing, developing, and creating new attractions for their theme parks that draw in new visitors year–round. Disney
world is threatened by the competition of other theme parks in the same geographic area such as
... Get more on HelpWriting.net ...
Walt Disney Research Paper
The Walt Disney Company is a large conglomerate best known for its classic animated movies and multi–national amusement parks. What most people
do not realize is how much Disney owns, including: theater and music production companies, retail locations, a cruise line, Marvel, Lucasfilm, Pixar,
ABC, ESPN, and more. According to Walt Disney Studios, the company was founded in Los Angeles in 1923 by brothers Roy and Walt Disney,
however they did not see their first major success until the release of Snow White and the Seven Dwarfs in 1937. Through the 1930s and 1940s,
Disney continued to make popular animated films such as Fantasia and Bambi; they also produced propaganda films for the US government during the
second world war. This would lead ... Show more content on Helpwriting.net ...
For one, due to the size and variety of the parks, they have extremely high operating expenses (Bhasin, 2017). The theme parks require a large
number of employees to run them. Having such large operating expenses mean they constantly have to draw in large amounts of revenue. This
brings us to the next threat, a poor economy or recession (MBA. When the economy takes a turn for the worse, recreational theme parks are one of
the first things that families impacted by the recession will have to cut back on or give up. Another threat is that several of the local competitors offer
similar services (MBASkool, 2017). This leads to the next threat, experienced competitors. Disney must constantly innovate or they will lose market
share (MBASkool, 2017). Another risk is the localization of the theme parks (Bhasin, 2017). Disney can counter this risk by investing in expansion in
untapped countries, as suggested above. Like many large corporations, a threat to Disney is attracting and retaining employees (MBASkool, 2017).
Finding innovative people and retaining them is a challenge. The theme park market is highly demanding in terms of innovation. Being able to find
and keep the right people for the right job is crucial. Lastly, due to the large crowds that the theme parks attract, Disney may be a target for terrorism
and other security threats (MBASkool,
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Similarities Between Walt Disney World And Disney World
"To all who come to this happy place: Welcome."–Walt Disney. Walt Disney said these words in a speech on the day that Disneyland opened in 1955.
Little did he know that Disneyland would be the first of many parks to open under the name of Disney. The other parks include; Walt Disney World,
Walt Disneyland Paris, Tokyo Disneyland, Hong Kong Disneyland, and Shanghai Disneyland. Walt Disneyland andWalt Disney World were the first of
the Disney theme parks to be established in the world; however, each park has key similarities and differences including; attractions, length of rides,
and size of the parks. The Disney parks are known for their fascinating rides and stories. Disneyland and Disney World have a variety of rides for all
ages to enjoy.
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Persuasive Essay On Disneyland
Why should people vacation at Disney at least once in their life? A lot has changed since the day Disney was built, with additions, subtractions and
updates, Disney has attracted more than ten million tourists around the world. Nearly in the future, it will grow even bigger. Their unique attraction,
entertainment, and upcoming development, will always amaze everyone once, and make them even more anxious to see what Disney's creator will
come up next.
First is the Unique Attraction. There are many attraction places in Disney like Magic Kingdom, Animal Kingdom, and Water Park and so on. But
Magic Kingdom is the most popular place in Disney World. Magic Kingdom has many attraction places like Haunted Mansion, Seven Dwarfs Mine
Train, and Cinderella Castle. Haunted Mansion is the most visited location that people come to Disney World and it also inspire the other to make the
film with the same name in 2003. Seven Dwarfs Mine Train was the themed rollercoaster at Disney World, and it was the largest expansion area in the
Magic Kingdom. Cinderella Castle was the most fairytale place in the Disney World and it was inspiring by Fontainebleau,... Show more content on
Helpwriting.net ...
Disney tries to plan to renew their themed park and create new park so people can enjoy more. Avatar project will be plan to open in Animal
Kingdom. It will be the largest expansion in Animal Kingdom. The Avatar land will build in 3D ride that guest will be sit on the boat and enjoy
the view like it was from the Avatar movie. Frozen Ever After project plan to build in Epcot area. It plans to replace the Maelstrom ride. The ride
plan to be slow because it will bring guest to enjoy the scene from the Frozen movie. Disney World plan to build Star War at Disney Hollywood
Studio. The area need to build the Star War land will be 14 acres, and it becomes the largest area if it done. The Star Wars Land will be built in two
places one is Millennium Falcon and another is epic Star Wars
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How Did Disney World's Changes Make It More Than Just An...
How Did Disney World's Changes Make it More than Just an Amusement Park? Imagine watching a colorful firework show in front of Cinderella's
Castle or going for a ride on a Magic Carpet. The magical rides and entertainment are what gives Disney World the nickname," The Most Magical
Place On Earth". On opening day, October 25th, 1971, many people knew there was something special about Walt Disney World. It took a lot of staff
and crew makers to make Disney as magical as it is today. There were only about twenty four attractions on opening day and now it has become the
tenth best vacationing spot in the world with five different theme parks to make up Walt Disney World as a whole. The changes in parades, parks and
rides have truly made it more than an amusement park. The history of Disney World, in Orlando, Florida, has been living for forty six... Show more
content on Helpwriting.net ...
Expedition Everest in Animal Kingdom, travels through the Himalayan Mountains on a speeding train while avoiding the conflict of the mythical
Abominable Snowman. There's even an illusion on the ride that makes you think you're going off of the track, but it's really the train preparing to go
backwards! Expedition Everest hits speeds up to 50 miles per hour! Space Mountain, travels through the complete dark with drops of twenty six feet
and twenty five miles per hour! The Aerosmith Rockin' Rollercoaster, is inspired by the band, Aerosmith. Through the ride, boisterous Aerosmith music
plays while you ride, so it gives the illusion that you're going faster! Magic Kingdom's Space Mountain is a ride that only the bravest will go on. You
blast off on a roaring rocket ship through the darkest places of outer space on this rollercoaster in the complete dark with speeds of twenty eight miles
per hour! There were hardly any thrill rides on opening day at the parks and now there are uncountable, unique rides at Walt Disney
... Get more on HelpWriting.net ...

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Walt Disney Informative Speech

  • 1. Walt Disney Informative Speech 1.Audience Analysis Disney is a popular place for vacations but for most, it is a once in a lifetime trip. It is a place that people of all ages, cultures, and backgrounds visit each day. I'm going to relate my topic to my audience by explaining how they can make the most out of a vacation to Disney. I know from experience that a large majority of people visiting Disney are visiting for the first time. Although nearly everyone knows of Disney World, most guests are not familiar in the slightest with the parks. I'm going to explain how the audience can avoid being a "rookie" and take advantage of what the parks have to offer. Some of the tips can also be applied to other theme park vacations as well. 2.Credibility Paragraph I will establish my credibility by telling the audience that I ... Show more content on Helpwriting.net ... "Walt Disney Quotes." Walt Disney Quotes. N.p., n.d. Web. 20 Feb. 2016. On this website, they have a variety of quotes spoken by Walt Disney as well as other information about the creator of Disney World. I will use these quotes in the introduction and conclusion in order to connect the beginning and end of the speech. "Blackout Dates." Disney Parks in Florida (print). Disney, n.d. Web. 20 Feb. 2016. This website shows blackout dates for all the Disney Parks for every month of the year. It is a website that season pass holders use and cast members. I am going to use this website when I talk about good times to visit in the year because the days that are blackout are days that have heavy traffic in the parks. It also is a good place to check park hours. "Let My Disney Experience Be Your Guide." My Disney Experience. Disney, n.d. Web. 20 Feb. 2016. This is a website and also a mobile app with tons of information about the Disney parks. I will talk about how it is a crucial app for knowing times, park hours, dining, Fast Passes, and where to find places. I will use it when talking about attractions and dining experiences at Disney ... Get more on HelpWriting.net ...
  • 2. Universal Studios Resort Vs. Walt Disney World If you live in Florida or you are planning to pass by for a few days, there are two great choices to spend 2 or 3 days of vacation time. The obvious choice if you have kids would be Walt Disney World Resort, but there is also Universal Studios Resort, which could be better for kids older that 8 or 10. In terms of size, Disney World is far larger and have four theme parks, while Universal Studios have only two. Each park seems to be perfect for one day, and that is the same for both Disney and Universal. If what is important for you is the amount of attractions, then you should know that despite the size, Universal Studios has more concentrated and it is far more easy to do every ride of a park in just one day. Disney has more space between ... Get more on HelpWriting.net ...
  • 3. Strategic Action Disney On Consumer Focused Initiative Essay Assessment 1 Buyer Behavior MKT 220 Lawrence Bautista 14095172B Anika Vats May 13, 2015–Part A 1.Which strategic action Disney took in terms of consumer focused initiative? As Disney decided to go global, their first expansion was launched in Japan in 1983 and eventually turned out to be a success but it' proved to be a false sense of security for its overseas expansion'. When Disney launched its name on the European market in 1992, there were a lot of cultural issues that arose during its planning stages. They were particularly accused of ignoring the French culture and exporting American Imperialism in its European Venture. The main issues were alcohol consumption, language, pricing of tickets and merchandise tarnished the name of the Disney brand. Farmers also protested for the fact that Disney would be using their precious land in constructing their theme parks. These issues made Disney aware that venturing into non–American markets would be very complex due to cultural differences. (Cohen, N/A) Stephen Burke, the vice president in charge of park operations and marketing at Euro Disney then decided to change the name from Euro Disney to Paris Disneyland to give French a more nationalistic approach to it, the strategies to adapt into the French culture were removing the ban on alcohol in the theme park, lowering the corporate Disney premium on admission, merchandise, hotels and food, relaxing Disney's hierarchical ... Get more on HelpWriting.net ...
  • 4. Data Analytics : Building A Better Mouse Trap Data Analytics: Building a Better Mouse Trap Ironically, the largest theme park company in the world, Walt Disney World Parks and Resorts, uses a mouse logo as bait to ensnare its prey, the consumer. Through the use of billion dollar technologies, exceptional marketing, and P.T. Barnumesque showmanship, Disney has emerged as a leading innovator and user of capabilities to collect, analyze, and modify its products and services to better entice, manipulate, and ultimately separate the consumer from his or her hard earned money. While Disney's intentions, like all non–charitable businesses, is to earn a profit, perhaps no other company shares Disney's understanding of data analytics, its advantages and disadvantages, the associated business management challenges, how data analytics can transform the industry, and what data analytic technologies will yield next in Disney's efforts to build the proverbial better mouse trap (Barnes, 2013). Understanding Data Analytics In broad terms, data analytics is the process by which any company collects information about its targeted consumer–base, makes sense of the data collected, and based on the resulting assessment of that data, enables business management to determine if change is necessary to better reach the customer. While that description may seem simple enough, the means by which that data is collected has radically changed in the last twenty years and in which a new era in data analytics capabilities as emerged. Not long ... Get more on HelpWriting.net ...
  • 5. Disney World Is The World 's Premier Theme Park There are many fantastic theme parks around the world, but some of the most popular are located in Florida. Out of these Florida parks, Sea World, Universal Studios, and Disney World, from Central Florida stand out. However, I believe one of these three parks is arguably superior, and that is Disney World. Since 1971, Disney World has undeniably become the world's premier and most popular theme park attraction, bringing in around 52 million customers every year. Disney World has a fantastic assortment of fun–filled rides, amazing attractions, and phenomenal world–class entertainment, that, combined with their friendly and enthusiastic personnel, provide such a satisfying customer service experience that people make it their primary vacation spot year after year. If you have never been to Disney World, they will not disappoint, as they also have a convenient park layout that caters to first–timers. This essay will show not only what about Disney World has made it the world's premier theme park, but that the popularity of the other two does not necessarily mean they are a pleasant experience. Firstly, Sea World is probably the least satisfactory out of the theme parks in centralFlorida on my list. For starters, getting over the fact that 20–foot sea creatures are being kept in tanks a fraction of the living space needed, is not an easy task. Orca whales in the wild swim up ... Get more on HelpWriting.net ...
  • 6. Walt Disney 's Theme Park July 17, 1955, marked the grand opening of Walt Disney's first major theme park opening. Since 1955, Walt Disney's idea of a theme park has adapted to more than just a carnival. Currently there are six Disney theme parks worldwide. The United States holds two theme parks, Disneyland Park in California and Walt Disney World in Orlando, Florida. China also holds two theme parks, Hong Kong Disneyland, and Disneyland Shanghai. While, Japan and Paris only hold one theme park, Tokyo Disneyland and Disneyland Paris. Each new Disney park strives to be unique, create fun attractions and serve cuisine that appeal to the citizens of its location but remain consistently classic. Disneyland Anaheim is divided into eight themed lands; Main Street ... Show more content on Helpwriting.net ... Regular tickets are one hundred and seven dollars. Value ticket prices are ninety–nine dollars and peak ticket prices are one hundred and nineteen dollars. Surprisingly, regular ticket prices at Disney World are cheaper than Disneyland ticket prices by three dollars. Disneyland Hong Kong has seven themed lands. Similarly to Disneyland Anaheim, Adventureland, Tomorrowland, Fantasyland and Main Street USA are all feature themed lands at Disneyland Hong Kong. In contrast Grizzly Gulch, Mystic point and Toy Story Land are newly created lands. Dumbo the Flying Elephant and Sleeping Beauty's castle are classic attractions. However, Slinky Dog Spin and RC Racer are new attractions that still remain consistent with the theme of other Walt Disney parks. Significantly lower than both Disneyland Anaheim and Disney World, Disneyland Hong Kong has twenty–four restaurants. Another notable difference is the style of cuisine which is primarily Chinese or Asian. Also, ticket pricing varies by age. General admission tickets for ages twelve to sixty–four are five hundred and eighty–nine Hong Kong dollars. General admission tickets for children ages three to eleven tickets are four hundred and nineteen Hong Kong dollars. While ticket prices for senior's ages sixty–five and over are one hundred Hong Kong dollars. It might be worthy to note that senior ticket prices ... Get more on HelpWriting.net ...
  • 7. The Admission Fee At Disneyland Park Essay In 1955 the admission fee to only get into the Disneyland park was only $1.00 and rides were from 10c to 75c. They also had ticket books available where you could buy admission and 8 rides for $2.50. After three months " A Day at Disneyland" was introduced which included admission and 10 rides in one set price. All the rides were categorized from A to E with the A rides being cheaper and E rides were the more expensive and popular rides. There were different sized ticket books which varied in the amounts that each ticket could be used. There were never enough of the D and E tickets in the books so Disney set up Ticket Booths in each park (Fantasyland had two), where people could purchase additional rides they needed which priced from 10c to 90c each. All the rides had to keep getting re–categorized over the years as new rides were being developed and the older rides became less popular. In 1980 Disney raised the admission price to $10.00 USD which included admission into the parks and 10 rides. When the Epcot park was opened the coupons would not work so on October 1, 1982 all of the parks created a pay one price per park. This meant people had to pay to get into each park separately. In 1982, Disney dropped the idea of individual ride tickets to a single admission price with unlimited access to all attractions. When Walt Disney World opened in 1971, tickets to get in were only $3.50 USD. In 1994 park hopping was created where one person could hop between the parks ... Get more on HelpWriting.net ...
  • 8. Tokya Disneyland , Disney in Asia Beyond Tokyo: Disney's Expansion in Asia DISNEY IN ASIA Early in 1999, Michael Eisner, CEO of The Walt Disney Company, voiced his opinions concerning potential markets for his firm's entertainment products and services. A major thrust for the new millenium would be development in Asia. We could be getting close to the time for a major Disney attraction in the world's most populous nation." The Walt Disney Company, Annual Report, 1998. "I am completely confident that Chinese people love Mickey no less than they love a Big Mac." Statement by Michael Eisner, CEO of The Walt Disney Company, during a trip to China in January 1999, Knight–Ridder/Tribune Business News, 16 June 1999. INTERNATIONAL THEME PARKS AND... Show more content on Helpwriting.net ... Attendance and operating income in France were less than anticipated and a major restructuring of the Euro Disney operating company was affected in 1994. Cultural challenges, as well as a European recession in the early 1990s, resulted in less than expected success of the park and its related hotels and facilities. Renamed Disneyland Paris early in 1994, and with enhanced performance, the Disney European experience finally began to pay off for this facility, which, by the late 1990s, was the largest theme park in Western Europe! With these two, quite different, experiences in operating a large theme park and resort facility outside of the continental United States, the Eisner management team was ready to move into China. Two locations were "in the running" early in 1999, representing quite different operating and financial strategies and structures. Either Hong Kong or Shanghai would likely be the site of the next Disney theme park. This was the challenge faced by the Disney management team, with a target decision date of June 1999.
  • 9. 2. How do cultural variables influence the location choice of theme parks around the world? Cultural obstacles influence the location of new theme parks in Asia. One is finding the right location. Often, more important than content is whether a venue is located in a metropolis, whether it is easily accessible by public transportation. However, in cultural perspective, there is an additional threat of ... Get more on HelpWriting.net ...
  • 10. Hong Kong Disney Case UNIT 2 CASE Study xi Unit 2 Case Study: Hong Kong Disneyland Margaret Taylor MGT 614: Global and Transnational Management Dr. Laura Mays Tiffin University May 26th, 2013 UNIT 2 CASE STUDY1 Introduction The purpose of this paper is to analyze the management strategies of Hong Kong Disneyland ,and the issues that have arisen. Hong Kong an amusement park built by the Disney Corporation and the Hong Kong government and opened in September 2005. The Disney Corporation was created in 1923 and become a global entertainment company. Disney owns 43 percent of the park and invested US$314 billion plus (Phatak et al., ... Show more content on Helpwriting.net ... One example is how the company embarrassed Hygiene Department inspectors by asking them to remove their badges. Another example is that police cannot enter the park unless per–arranged by security. Finally, one major weakness of the company is relying on the dreams of children. Children are a major marketing to create customers for Disney. Sometimes, they can like other characters from other companies, or their parents do not want to bring them to a Disney park. Identification of opportunities and threats in the external environment There are many opportunities that come from the external environment. First Mainland China is UNIT 2 CASE STUDY 3 not far away from Hong Kong. In the year 2000, 61 percent of the visitors who came to Hong Kong were from Mainland China.(Phatak et al., 2009, p.153) In recent years, Chinese have come to enjoy some aspects of Western Culture. These Chinese visitors were expected to want to spend more money of vacations. Hong Kong its self also had many external factors which aided Hong Kong Disney. Hong Kong citizens live close to the park. They live in a reasonable distance that they did not need accommodation to stay at the park. Hong Kong is considered one of the strongest economic areas in the world. According to Russell Bedford, ' 'the annual World Bank Doing
  • 11. ... Get more on HelpWriting.net ...
  • 12. Disney Park Research Paper What's So Special About Disney Parks? Photo of Mickey's Fun Wheel prior to the showing of World of Color. Disneyland and California Adventure are great examples of how a space can bring together individuals from all types of backgrounds. Disparate people, of all ages, are welcomed to visit Disney parks to interact with each other while enjoying the same attractions and entertainment. According to Joel Kotkin, great cities are safe so that people feel secure, are busy with commerce, and are sacred in the sense that the space originated from religious structures. By this definition, Disneyland is comparable to that of a city because it is a safe place where adults and children can visit. Additionally, the park is extremely busy by operating year ... Show more content on Helpwriting.net ... occurred on the Grizzly River Run Ride, where I met a nice couple visiting the park all the way from Melbourne to celebrate their anniversary at Disney California Adventure. They had informed me that there currently is no Disneyland in Australia. I suddenly realized that Disney theme parks in California are prime tourist attractions to a majority of the world's population who do not have a Disneyland park in their area. Up until this point, I did not perceive Disneyland as a tourist attraction because I have lived near the park for all my life and was always accessible to it. Disney has marketed itself across cultures, languages, and borders so that the brand is universal. This cultural spot has attracted a significant population size and density to create a "critical mass", or subculture, of Disney fans. This is evident when one observes the variety of people from different corners of the world, all converging at "The Happiest Place on Earth". Walt Disney, the founder of the company, acknowledged the importance of building his park near the Metropolitan area of Los Angeles and along the freeway to ensure that the park would be accessible. Disparate people can now meet at theme parks, such as Disneyland, and are able to converse about what it is that brought them to that space and ... Get more on HelpWriting.net ...
  • 13. Disney Swot Analysis SWOT Analysis One of the best ways to performs the company's current situation is performing its SWOT analysis, which bring us a better understand of the internal and external environments, and also help us analyze the potential opportunities and risks regarding the products and services that the company offer and provide. SWOT ANALYSIS Weaknesses – Limit target public; – High Costs of operation; – No guarantee of success; Strengths – Strong brand and image; – High Quality products and services; – Strong cable network; Threats – Intense competition; – Weak economy; – Piracy; – Difficult to find and afford creative labor; – Management Style; Opportunities – New attractions; – Park plus Hotel packages; – Expansion to ... Show more content on Helpwriting.net ... Other potential opportunity regarding to the theme parks and build new attractions to them, is also attract people by making more attractive packages including the tickets to the parks plus the hotel rooms for the entire family. And by encouraging people to spend more days in the parks, we can make packages with at least three or more nights. The facts showed that in 2000 average people spent three days in the Walt Disney World theme park, mostly because in this location tourists had more like a resort and more things to do, also a place to spend the night. During the same year the average people used to spend just one day at Disneyland, Tokyo Disneyland and at Disneyland Paris. So the strategy used at that point was building more attractions, more parks close to theme parks. So parks plus hotel packages would be great opportunity to encourage people to spend more days at parks and consequently visiting more parks will increase in revenues and also increase the company's assets.
  • 14. Other potential opportunity still following the same thinking about build more theme parks and attractions, will be exploring more the international potential market by building theme parks in countries with high flow of tourists, the suggestion in this case would be first make a ... Get more on HelpWriting.net ...
  • 15. My Trip To Disney World In Orlando, Florida Briskly walking to ride Space Mountain as Disney World opened for the day, I realized that Disney was my favorite place to visit and my dream vacation spot. My fascination for Disney began when I was young and helped plan my family's vacation. Experiencing new rides, themed meals, and breathtaking shows make a trip to Disney a magical experience and unique from other destinations. Therefore, if I was given a ticket to travel anywhere in the world, I would choose to visit Disney World in Orlando, Florida. Planning several months in advance is necessary in order to experience numerous attractions while at Disney. My interest in planning Disney trips was enhanced by watching YouTube videos of rides and by reading descriptions of the attractions... Show more content on Helpwriting.net ... Several attractions including the Seven Dwarfs Mine Train and Splash Mountain would occupy my time as I entered the park. Following those attractions, I would use the Fastpass reservations that I had reserved for my favorite rides. Afterward, I would immerse myself with Belle and the Beast and feast on a delectable lunch inside the his elegant castle at Be Our Guest restaurant. With a belly full of French food, I would continue to tour the park and ride some of my favorite classic attractions like Peter Pan's Flight and It's A Small World. After several more rides, I would walk to Adventureland and get my favorite dessert, a Dole Whip Float, which is an icy cold mouth–watering treat of creamy ice cream and tangy pineapple juice. As the park transitions to nighttime, I would find a bench on Main Street and watch the vibrant colors burst in the sky to my favorite Disney tunes. The atmosphere on Main Street during the fireworks show makes Disney an unforgettable experience and unlike anything else. At the conclusion of the fireworks, I would have to take a picture in front of Cinderella's glistening castle. After a full day of Disney magic, I would return home from Disney ... Get more on HelpWriting.net ...
  • 16. General Definitions. Before Going Into The Background Of General Definitions Before going into the background of the Walt Disney Company and its theme parks, it is necessary to define some terms that are used throughout the paper. These terms are defined as the researcher understands them as a former cast member of the Walt Disney Company. The first term that needs to be defined is "guest". Instead of calling people who visit their theme parks customers, the Walt Disney Company refers to visitors of their theme parks as guests. This is to keep up with the show and the storytelling of the company since Disney is inviting visitors into their home as their guests. The second term is "cast member". Instead of calling their employees, employees, Disney refers to their employees as cast members. Since ... Show more content on Helpwriting.net ... Since the focus of this paper is international theme parks, only a brief history of the American theme parks will be discussed. Walt Disney thought of the idea of the theme park one day when he took his daughters to a local park and watched them as they rode the merry–go–round (Disney, 2009). Disney wanted a place where children and their parents could have fun and enjoy the rides together (Disney, 2009). Disneyland was, thus, Conceived as a celebration of America's past and as a paean to its progress, or as Walt Disney put it: 'the older generation can recapture the nostalgia of the days gone by, and the younger generation can savor the challenge of the future (Bryman, 1999, p.31). As Bryman argues, Disneyland was designed to make the older generation feel nostalgic. This feeling of nostalgia is created on Main Street, USA and Frontierland which represent America's past. Disneyland was also created to capture the imagination of children as seen in Fantasyland and Tomorrowland. Disneyland opened in Anaheim, California on July 17th, 1955. Walt Disney's theme park idea soon expanded past what he had space to build in California which prompted the building of the Walt Disney World Resort in Orlando, Florida. TheMagic Kingdom, the first theme park built at Disney World, opened after his death in October of 1971 (Disney, 2009). The feeling of nostalgia is recreated and expanded in the Magic Kingdom with the addition of a land named "Liberty Square". This land is ... Get more on HelpWriting.net ...
  • 17. The Future of Theme Parks in International Tourism The Future of Theme Parks in International Tourism |by Clive B. Jones & John Robinett | |State Of The Industry |Theme Parks And Tourism |Developing Trends |[pic] |Introduction ... Show more content on Helpwriting.net ... EDL will train and | |create a labor pool of experienced theme park managers which will in the future help to enhance the | |performance of the European theme park business as a whole. | |Finally, EDL will create the need for proper product positioning to complement Disney in the market area.| |A variety of target marketing and positioning strategies have proven successful elsewhere in markets | |shared with Disney parks. | | | |2. Repositioning – | |Many of the European parks have been expanding and repositioning with a renewed emphasis on reinvestment | |and marketing. Many European attractions have undertaken major expansion programs increasing ride and | |show capacity and expanding visitor services such as restaurants and merchandise areas (areas where | |European parks have traditionally lagged behind the U.S.). Major expansion programs have occurred at | |Alton Towers in England, De Efteling, in Holland, Gardaland in Italy, Parc Asterix in France, Walibi in | |Belgium, and other European attractions. | |Several European ... Get more on HelpWriting.net ...
  • 18. The City Of New Orleans The City of New Orleans is a remarkable city and has enormous potential for expansion. The "Big Easy" has always been known for the French Quarter, yet New Orleans is so much more than just a "party city". I suspect there is a demand to show the "family friendly" side of our city. My proposal is to offer new development in a vigilant and financially responsible manner, while offering a glimpse of the extraordinarily exciting and expansive visions that I hope to witness in the future. The market feasibility and infrastructure demands must both be carefully assessed. The objective of this tourism plan is to show the possibility of developing a Disney Park and 2 Disney Resorts in New Orleans. While there have been notable failures and setbacks along its progress, New Orleans is an international tourist attraction. Visitors come here from all over the globe to witness our history and culture. My proposed plan will be evaluated based on current trends, possible investment, and future economic impact. Mixing our culture with a little Disney "magic" is just what the City of New Orleans needs. Theme parks play an important role in generating revenue and tourism demand. They are one of the leading reasons people vacation to many destinations. The theme park market is very competitive and constantly growing. Walt Disney, creator of Disneyland and Disney World, knew he needed to create a "sustainable tourism" plan, while also promoting environmental awareness. Walt ... Get more on HelpWriting.net ...
  • 19. Hong Kong Disneyland Case Study Introduction The purpose of this paper is to analyze the Walt Disney Company and their expansion into Hong Kong with the theme park Hong Kong Disneyland (HKD). The Walt Disney Company was founded in 1923 by Walt Disney. It was a company founded upon as an entertainment experience for people of all ages starting out with short films and then moving into full length motion pictures. Since its inception the Disney Company has grown into a worldwide organization and is made up of four major areas. Those areas are studio entertainment, consumer products, media networks, and parks and resorts. As of 2005 only two of these four areas were profitable, those being media networks and parks and resorts. Up until the opening of HKD, Disney had... Show more content on Helpwriting.net ... This idea was no different with the establishment of HKD. Aside from this worldwide perception that Disney has HKD sought to bring visitors for other reasons as well. One of the main strategies was to offer this experience at a very affordable rate. The price for a one day was $295 in Hong Kong which is equivalent to $38 in the United States. Along with these low rates there were also many special offers that were constantly available to visitors. These offers included special rates for certain occasions, discounted rates for children and senior citizens and the ability to purchase packages through travel agencies. In fact HKD encouraged the purchase of tickets through travel agents and on their website. They limited the number tickets that were able to be bought by walk up visitors to keep the wait to enter the park at a minimum. Another corporate strategy was the emphasis that Disney put on their employees or cast member as they refer to them as. Every employee that was hired was sent to the Walt Disney Park in Orlando for training to get accustomed to the expectations of a Walt Disney employee. Along with this extensive training each employee was required to speak multiple languages in order to cater to all guests that may be visiting the park. With that being said the corporate strategy for Disney, and specifically that of HKD, does ... Get more on HelpWriting.net ...
  • 20. Case Study – Euro Disney, the First 100 Days Case Study #1 – Euro Disney, The First 100 Days 1.0Introduction Ever since the first Disneyland was founded in 1955 in Anaheim, California, the Walt Disney Company had experienced nothing but success in the theme park business until its second oversea Disneyland – Euro Disney was opened in France in 1992. Following the success of the company's first oversea Disneyland in Tokyo, Japan, on April 12, 1992, within its $4.4 billion budget, Euro Disney was opened in Marne–la–Vallee, France on a site that is one–fifth the size of Paris and just 20 miles to its west. Euro Disney was much like previous Disney theme parks with various of rides, attractions, hotels, restaurants, entertainment facilities, a campground, and even a championship ... Show more content on Helpwriting.net ... American popular culture has always had a great influence on Japan. Thus, the design of the Tokyo Disneyland was virtually identical to the Anaheim Disneyland. Most aspects of the Tokyo Disneyland remained as American as possible. Second, there is an increasing trend in Japan toward leisure. The Tokyo Disneyland had even become a special cultural haven in Japan. Despite the different way of life between Japan and the U.S., Japanese people maintained great interests in the Disney's brand of entertainment. The annual festive party on the New Year's Day and Evening has been an extremely popular celebration. And feedbacks from Tokyo Disneyland visitors were overwhelmingly positive. As a result, managers of Disney were convinced that everything they imported that worked in the U.S. worked in Tokyo. 4.0Euro Disney Having seen the success achieved by two native Disneylands and the Tokyo Disneyland, with full of optimism, Disney launched another international Disneyland– the Euro Disney on April 12, 1992, in France within its $4.4 billion budget. However, unlike Tokyo Disneyland, Euro Disney did not experience the same success in terms of admissions and revenues. There were several reasons that could explain the frustrations of Euro Disney. First and one of the most crucial factors were cultural issues. While the success of Tokyo Disneyland was a major factor behind the decision to create Euro Disney, the cultural challenges of France were very ... Get more on HelpWriting.net ...
  • 21. The Many Benefits Of Universal Studios Universal Studios is a great theme park for families. Universal studios has realistic attractions. Despite the fact that Disneyland is more popular, Universal Studios is a great option for families. Universal Studios is a great place to visit because it can be educational educated. Universal Studios offers tours and shows how movies are made. Families get to see how special effects are used in movies. The Tours also show how certain effects like the green screen are used. In movies the movies a green screen is used to change the background. Universal Studios can be educational in many ways. Universal Studios is a great for entertaining families. The park offers many interactive attractions including the transformer's ride. In this ride ... Get more on HelpWriting.net ...
  • 22. Essay On The Future Of Theme Parks In International Tourism The Future of Theme Parks in International Tourism |by Clive B. Jones & John Robinett | |State Of The Industry |Theme Parks And Tourism |Developing Trends |[pic] |Introduction ... Show more content on Helpwriting.net ... | |Europe | |Europe has a number of existing parks. The industry is spread throughout western Europe with a large | |concentration of attractions in Germany, France, the Benelux countries, and the United Kingdom. Expansion| |of the industry into southern Europe is now taking place, with several planned or implemented projects in| |Spain, Italy, Turkey, and Greece. There are also a number of proposed projects in North Africa and the | |Middle East. | |Currently, the European theme park industry consists of 19 major attractions with annual attendance of | |over 1 million, and some 45 moderate–scale attractions with attendance between 500,000 and 1 million. | |Europe's parks generate annual attendance of about 70 million persons, and revenues of around $1.5 | |billion. The European industry is about 1/3 the size of the U.S. industry in terms of revenues. | |The European market is changing, of course, with the recent opening of the EuroDisney project. | |The watchwords for Europe are ANTICIPATION, REPOSITIONING, EXPANSION and CONSOLIDATION. | ... Get more on HelpWriting.net ...
  • 23. Expanding Disney Parks And Resorts Expanding Disney Parks and Resorts to New Orleans The City of New Orleans is a remarkable city and has enormous potential for expansion. The "Big Easy" has always been known for the French Quarter, yet New Orleans is so much more than just a "party city". I suspect there is a demand to show the "family friendly" side of our city. My proposal is to offer new development in a vigilant and financially responsible manner, while offering a glimpse of the extraordinarily exciting and expansive visions that I hope to witness in the future. The market feasibility and infrastructure demands must both be carefully assessed. The objective of this tourism plan is to show the possibility of developing a Disney Park and 2 Disney Resorts in New Orleans. While there have been notable failures and setbacks along its progress, New Orleans is an international tourist attraction. Visitors come here from all over the globe to witness our history and culture. My proposed plan will be evaluated based on current trends, possible investment, and future economic impact. Mixing our culture with a little Disney "magic" is just what the City of New Orleans needs. Theme parks play an important role in generating revenue and tourism demand. They are one of the leading reasons people vacation to many destinations. The theme park market is very competitive and constantly growing. Walt Disney, creator of Disneyland and Disney World, knew he needed to create a "sustainable tourism" plan, ... Get more on HelpWriting.net ...
  • 24. Case Study Of Walt Disney Parks And Resorts Worldwide... Disney Parks, officially known as Walt Disney Parks and Resorts Worldwide Incorporation (WDPR), was founded in 1971, which is one of the Walt Disney Company's four major business segments (The Walt Disney Studios, Disney Media Networks, Disney Consumer Products and Interactive Media and Parks and Resorts), characterized by the company's own brand theme parks, cruise lines and other travelling–related properties. The present chairperson of WDPR is Bob Chapek. And the headquarter of WDPR is located at California USA. It had been recorded the number of employees in WDPR was around 130,000 in 2015 (Barnes, Brooks, 2015). Below WDPR, it had a division of Disneyland Resorts and three subsidiaries – Walt Disney Imagineering Research & Development ... Show more content on Helpwriting.net ... In addition, it had recorded that the annual gross revenue of being 16,974 million USD and net income of 3,298 million USD in "THE WALT DISNEY COMPANY REPORTS FOURTH QUARTER AND FULL YEAR EARNINGS FOR FISCAL 2016". From the 1995 to 2016 financial statements, it could be observed that the annual attendance, the annual gross revenue and the net income had shown a gradual increase for the past 20 years. WDPR had achieved remarkable success in the business of amusement theme park by exhibiting high brand loyalty among the customers and the globe through the portfolio of brands. WDPR was elected as the top one amusement park corporation round the globe in accordance with the annual attendance in the "TEA/AECOM 2016 Theme Index and Museum Index: The Global Attractions Attendance Report" published by TEA, the Themed Entertainment Association. In addition, from the report, it had shown that all six Disney Parks had been awarded as the top 25 amusement parks worldwide in 2016. S.W.O.T. ... Get more on HelpWriting.net ...
  • 25. Walt Disney Company Going Beyond The Horizon Robert Bradley BUS 3612 Instructor Mims April 7, 2016 Walt Disney Company: Going Beyond the Horizon Background Walt Disney Company is a prominent pioneer of today's theme park industry, excelling in all areas of: tourism and hospitality. From the early 1920's and present, the mission of The Walt Disney Company is to be one of the world 's foremost producers and providers of entertainment and information. Using their portfolio of brands to distinguish their content, services and consumer products, seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world. Walt Disney Parks and Resorts is one of the world's top providers of family travel and leisure experiences, giving millions of guests each year the chance to spend time with their families and friends, making memories that last a lifetime. The Walt Disney Company over the years, and, since Disneyland, theme parks have multiplied throughout the world. They provide a family attractiveness that contains one or more themed environments, have some form of personable entertainment –– strolling, musicians, performers, costumed characters and similar, and they have a high investment level per element of rides or show capacity, and most importantly have strict standards of overall service, imagery and safety. Forecasting Abroad Europe has a number of existing parks. The industry is stretched throughout Western Europe with a large focus of attractions in Germany, France, ... Get more on HelpWriting.net ...
  • 26. Euro Disney Case Study case fourteen Euro Disney: From Dream to Nightmare, 1987–94 Robert M. Grant At the press conference announcing Euro Disneyland SCA's financial results for the year ended September 30, 1994, CEO Philippe Bourguignon summed up the year in succinct terms: "The best thing about 1994 is that it's over." In fact, the results for the year were better than many of Euro Disneyland's long–suffering shareholders had predicted. Although revenues were down 15 percent – the result of falling visitor numbers caused by widespread expectations that the park would be closed down – costs had been cut by 12 percent, resulting in a similar operating profit to that of the previous year. The bottom line still showed a substantial loss (net after–tax loss ... Show more content on Helpwriting.net ... These include Main Street, Frontierland, Tomorrowland, Fantasyland, and Adventureland. The objective is to immerse the guest in the atmosphere of the particular land. The theme of each land is reflected in the types of rides and attractions, the costumes of employees, the architectural style of the buildings, and even the food and souvenirs sold within the boundaries of the particular land. Rather than presenting a random collection of roller coasters, merry–go–rounds, and other rides, the Disney parks create an all–embracing experience which envelops the guest in carefully designed, tightly managed fantasy experience such as space flight, a Caribbean pirate attack, a flying ride with Peter Pan, or a race down the Matterhorn in a bob–sleigh. Disney theme parks benefit from the talent and expertise of the Walt Disney "family" of businesses. Parks are designed by the engineers and architects of a wholly–owned subsidiary – WED Enterprises. The themes for the attractions and characters that are featured in them often have their origins in cartoons and live action movies produced by Disney's studios. The parks also benefit from management and merchandising techniques developed over many years at Disney. These techniques have led to tremendous successes. In merchandising, Disney retail stores achieved some of the highest sales per square foot in the United States. Disney's success can be traced to the control of the environment ... Get more on HelpWriting.net ...
  • 27. Disney World Evaluation : Evaluation Of Walt Disney Walt Disney World Evaluation Since the grand opening in 1971, Walt Disney World has continuously brought dreams to life. Walter Elias Disney and his brother Roy Oliver Disney cofounded Walt Disney World in hopes of encouraging imagination among all attendees. The park continues to grow and excite visitors from all over the world. Many people deem Walt Disney World as one of the best theme parks to exist. To make this evaluation one must consider the qualities successful theme parks possess. These include entertainment for all age groups, flexible options for health needs, advanced technology, and alluring themes. While Walt Disney World may be busy, it exhibits all the necessities of an excellent theme park. In order to ensure the enjoyment of all guests, theme parks must establish entertainment and activities for people of all ages. When Walt Disney World was created, the co –founders intended to bring magic to all age groups. To ensure this, they created a plethora of attractions to entertain all types of people. For children, the park has low thrill rides that include Toy Story Mania, an interactive ride featuring the characters Buzz Lightyear and Woody, and Tomorrowland Speedway, a ride for children to drive miniature race cars (McNesby, 2017). Children may also enjoy character greetings and autograph signings from characters like Mickey and Minnie Mouse, Goofy, and Cinderella. These characters can be found wandering the park or reservations may be made to dine with ... Get more on HelpWriting.net ...
  • 28. Epcot Swot Analysis Epcot Epcot opened October 1st, 1982. Epcot was inspired by a futuristic world of tomorrow, and although that community did not come to fruition as he imagined, Epcot is dedicated to the celebration of human achievement, namely technological innovation and international culture and is often referred to as a permanent world's fair. (The community he envisioned would be built years later and be known as Celebration – the town that Disney built.) The park is divided into two section – future world and the world showcase. With nearly 12 million guest in 2015, it is the third most sixth most visited theme park in the world. The park is represented by Spaceship Earth, a geodesic sphere that also serves as an attraction. Future World consists of a variety of pavilions that explore innovative aspects and application including technology and science, with each pavilion featuring self–contained attraction. Spaceship Earth, Innoventions, Mission: Space, the Test Track, the Seas with Nemo and Friends, Imagination!, Wonders of Life, and the Land are all part of this section. The World Showcase is a large area with 11 pavilions, each themed and dedicated to represent a specific country. The pavilions surround the World Showcase Lagoon. The eleven pavilions include: Mexico, Norway, China, Germany, Italy, USA, Japan Morocco, France, the United Kingdom and Canada. Each pavilion contains themed architecture, landscapes, streetscapes, attractions, shops and restaurants, representing ... Get more on HelpWriting.net ...
  • 29. What Are The Differences Between The World And Disneyland Disney World vs. Disneyland Many people wonder if there is much of a difference between Disney World and Disneyland. Travelers have questions like, "Which one is more worth going to" or "Which one is cheaper?" Those who have visited both parks may already know some distinct differences, but there are some things people don't realize. While Disney World and Disneyland seem almost identical, their accommodations, attractions, and size are surprisingly very different, which helps prove Disney World is the better option when trying to really get the full experience. The first major difference is attractions. While both parks may have some of the same titled rides, they can be very different versions of each other. Suzanne Rowan Kelleher of tripsavvy.com states, "Since the Magic Kingdom was based on Disneyland, the two parks are very similar in layout and share some–but not all–of the same attractions. Yet even when both parks offer the same ride, there are frequently differences. For example, the Splash Mountain and Pirates of the Caribbean attractions at Disneyland are longer and considerably different to the Disney World versions." This gives a clear example of how the rides have the same name but can vary greatly. While both parks have attractions that the other doesn't, Disney world has many more unique attractions than Disneyland. The second major difference is size. It is commonly known that Disney World is much bigger than Disneyland. After the first Disney park, ... Get more on HelpWriting.net ...
  • 30. Disneyland Hong Kong Executive Summary Hong Kong Disneyland (Disney HK) is owned by Hong Kong International Theme Parks Limited, a joint venture company with 57 percent shares from the Hong Kong Government and 43 percent shares from the Walt Disney Company. One of the key reasons Disney HK was constructed is to create new jobs for both within Disney and through other employment opportunities and was also estimated to generate economic benefits for Hong Kong. This report would include a comprehensive analysis of the company, Disney HK. It aims to analyse the current situation of the company and propose strategies that would help Disney HK to improve and attain better achievements. The report would consist of an introduction, discussing Disney HK's current... Show more content on Helpwriting.net ... It is part of Disney HK 's rationale in creating a unique experience of Disney 's magic and Chinese culture to position itself as a premium theme park in Hong Kong and the Asian region, a theme park that would come to mind for international tourists and to engage potential mainland Chinese visitors (Disney HK, 2012). It is the core strategy for Disney HK in sustaining its position, profitability and competitive advantage in the long run. 1|Page Disney HK has failed to reach its target number of 5.6 million visitors in the first year of operation, achieving a total of slightly over 5 million visitors well under its expectation. In the second and third year of operation, the park visitors were recorded at 4.17 and 4.5 million respectively (Tai and Lau, 2009). This led to a loss in profit incurred by Disney HK over three years of operation despite its effort on integrating to Chinese culture and attempt to create a high value and unique customer 's experience to the Disney magic. As a result of the loss, Walt Disney and the creditors of Disney HK had eased the pressure on payments over management fees and royalties, performance targets on its commercial loan were also removed (HK SAR, 1999). In the following year, an opportunity presented itself as Walt Disney had cleared its commercial loans, where Walt Disney was relieved from a major obstacle from realising ... Get more on HelpWriting.net ...
  • 31. Walt Disney World Persuasive Speech With the incredible amount of closures and changes we have seen happen at Disney's Hollywood Studios at Walt Disney World in recent months some of you may be wondering if its still even worth it to make a visit to this park. Don't fear, though the park may have decreased in size after a huge portion closed for Toy Story and Star Wars Land construction there is still tons of goodies left in this classic park. 1 Star Wars attractions and entertainment star–tours–00 If you are a Star Wars fan there is no better park for you to visit then Disney's Hollywood Studios. Here you will find everything from the Star Tours ride to Star Wars character meet and greets. The fact is that you will have a hard time to find any other Star Wars sights in the other threeWalt Disney World parks which ... Show more content on Helpwriting.net ... "Rock 'n' Roller Coaster starring Aerosmith" and "Twilight Zone Tower of Terror" are both excellent thrill adventures but add something really extra in the amazing theming. You cannot leave Walt Disney World without experiencing a rocking ride with Aerosmith and dropping in on the Twilight Zone Tower hotel. 4 Toy Story Mania toy–story–mania–00 Another very unique attraction that Disney's Hollywood Studios offers is the Toy Story Mania ride. Expanding on the Buzz Lightyear ride at Magic Kingdom this is the perfect attraction to bring the whole family on. The interactive element of competing against each other make this ride a repeat favorite. 5 Walt Disney: One Man's Dream walt–disney–one–mans–dream–00 This hidden little gem may be an attraction most people miss out on and I'm hear to tell you that you really shouldn't. The exhibit and accompanying movie gives a real history lesson of the Walt Disney World company and reminds you of the incredible man that started it all, Walt Disney. It really tugs on your heartstrings and is a rite of passage for any Disney
  • 32. ... Get more on HelpWriting.net ...
  • 33. Comparing Disneyland And Disney World The thrill of roller coaster rides, eating cotton candy, and candy apples attracts millions of visitors to amusement parks each year. Two famous amusement parks that attracts millions of tourist each year are Disney World and Disneyland. Disneyland opened its doors in 1955 in Anaheim, California. Walt Disney, the developer of Disneyland had a vision for a similar theme park on the east coast. However,Walt Disney died from lung cancer on December 15, 1966, at the age of 65 and did not live to see the completion of the second park (Bio, 2014). In 1971 Disney World opened its doors in Lake Buena Vista, Florida. Although both theme parks are similar and offer visitor's a lot of entertainment, food, and fun, Disney World is a better theme park ... Show more content on Helpwriting.net ... Some college students share answers, complete papers for other students for a fee, and let classmates copy off their papers. Some college students think that the only way to be successful and competitive in the world is to cheat their way to the top. Once these students graduate from college they will be looking for jobs. The job market for college graduates can be very competitive. Finding a good job these days has become more and more difficult. Employers are looking for employees with a good college education. The pressure that comes from societal expectations, family expectations, peer pressure, and being competitive in the job market is why some college students ... Get more on HelpWriting.net ...
  • 34. Grand Canyon Research Paper Are you someone who likes to travel? People either like to travel or strongly dislike it. Others prefer to stay at home in an area they know. Some love seeing new places. Others like to stay home in an area they know. There are many tourist attractions in the U.S. A few that are popular are: The Grand Canyon, Disney World, the Statue of Liberty, Hollywood, and Niagara Falls. One of the most fascinating tourist attractions in theUnited States is the Grand Canyon. People find the Grand Canyon interesting because it has been around for a very long time. It was carved over several million years ago by the Colorado river. Another reason why people go to see it is because it is full of colorful rock. It has many different types of rock layer upon one another forming layers of color. The Grand Canyon is also known for its skywalk bridge. The skywalk bridge is a horseshoe shaped ... Show more content on Helpwriting.net ... Disney Wold is located in Buena Vista, Florida. Disney World is a popular destination because it has four different theme parks. The four are Magic Kingdom, Epcot, Hollywood Studios, and Animal Kingdom. Magic kingdom is the most kid friendly. It is home of Cinderella and her castle with a bunch of Disney characters walking around meeting children. Disney world has many different things to offer other than the theme parks. "Walt Disney World, located near Orlando, Florida, offers a wide range of attractions for its guests to enjoy, including two water parks, the Downtown Disney shopping area, golf courses and a selection of hotels and dining establishments." (Titus). This shows that there is much more than going to the theme parks for family's to enjoy. Disney World has been around for about 40 years yet is always updating. This years big new ride at Epcot was the Frozen Adventure based off of the Disney movie Frozen. These are just a few reasons to why Walt Disney World is a very popular and fun tourist ... Get more on HelpWriting.net ...
  • 35. Informative Speech: A World Without Walt Disney World Belmarie Muns INTRODUCTION Attention getter – Have you ever tried to imagine a world without Walt Disney? A world without magic? We all know that Walt Disney was the creator of Mickey Mouse but in retrospect, who is actually Walt Disney? Reveal topic – His man that could take the dreams of America and make them come true. Not only did he touch the hearts of many people lives and made positive impacts, he is the founder of theme parks Disneyland and Walt Disney World. You can think of Walt Disney as an example of the American dream. Establish Audience Relevance – Many people have heard of Disney World and some have even visited there. But do these people know the many secrets that lie hidden? Specific Purpose with preview of main points – ... Show more content on Helpwriting.net ... The other 20 were copies of attractions at Disneyland. Disney promised to increase this number with more attractions similar to Disneyland as well as unique ones. III.Third main point– Disney once said "My business is making people, especially children, happy". Walt's quote plumbs the depths of the Walt Disney Company's service ethic. It is the basis for our mission as a business; it represents what we stand for and why we exist. a.It is our common purpose to provide happiness and the finest entertainment for people all ages everywhere. i.Magic is not a word that is much used in the corporate world. Magic is, however, a common word in the executive suites of The Walt Disney Company ii. Our guest wants to be amazed, delighted and entertained. b.Guest want to experience the magic of a Disney vacation; the quality the magic of innovation, the magic of beauty and the magic of families coming together, the magic of our cast members combined. i.Each moment experienced at Disney, whether is meeting Mickey Mouse in person or meeting Cinderella is a moment truly magical and memorable. ii. Guestology is what Disney calls the art of knowing and understanding costumers. In other words, the study of the people for whom we provide ... Get more on HelpWriting.net ...
  • 36. Walt Disneyland Research Paper This article is about how Disneyland was created using the world fair as an example, and using the films Walt Disney created to help in the creation of the park. It also stated how Disneyland was an example from when it was created and further into the future on how others made theme parks by setting an idea that theme parks be designed with the idea of fantasy in mind. It also stated that the park was to be made with the idea in mind that it is for adult and children. The park was to be made to seem like its visitors were isolated from their everyday lives. How Walt Disney made everything appear bigger than they originally are, and how each area is based around a specific idea. Also that he partnered three companies outside the company which ... Get more on HelpWriting.net ...
  • 37. Disneyland Comparison Disney World or Land? Two of the most well–known theme parks in America are Disney World and Disneyland. People travel from all over the world every day just to visit these parks. Although both are Disney theme parks, they are very different. There are multiple differences to be found about Disney World and Disneyland such as the parks, the rides, the entertainment, and the hotel choices. These things go into consideration when trying to figure out what the best park to attend is. Disney world and Disneyland have masses of similarities, but they are also very different. Disneyland opened on July 17, 1955, in Anaheim, California. The opening day was intended to be fun and organized. Although it was fun, it was the furthest thing from organized. "Six thousand invitations to the Grand Opening had been mailed. By mid–afternoon over 28,000 ticket holders were storming the Magic Kingdom. Most of the tickets were counterfeit" (Disneylandshistory). Disneyland was the first and only Disney amusement park to be opened personally by Walt Disney. The park opened with a ... Show more content on Helpwriting.net ... The hotels on the Disney World property are broken down into Value, Moderate, and Deluxe resort hotels. A popular value resort hotel in the All –Star Movies hotel. The hotel is themed from outside to in, in different Disney movies such as 101 Dalmatians, Toy Story, and Lady and the Tramp. You can find two to three story tall statues from each of these movies at the hotel. A well–known moderate resort hotel in the Port Orleans hotels. The hotels have two different areas, Riverside and French Quarter. The Riverside are of this hotel is themed from old Louisiana Plantation homes. The French Quarter is themed off New Orleans at Mardi Gras time. Disney's Animal Kingdom Lodge is one of the many Deluxe resorts. The Animal Kingdom Lodge is located directly inside of Disney's Animal Kingdom theme park. The hotel is decorated in African ... Get more on HelpWriting.net ...
  • 38. Walt Disney Research Paper Walt Disney is known to be a place which is unforgettable. From thrilling rides to a relaxing spa, Walt Disney World has it all. Walt Disney is a place where dreams come true and where families have the most enjoyable time. Many people think that Walt Disney World is an attraction for kids with all Disney characters, well that is incorrect. Walt Disney has many fun things for adults and teens to do. One of the most liked park is the Magic Kingdom. If you're a fan of Pirates of Caribbean movies, then you would love the ride based on it. You will take a thrilling voyage in the world of the Pirates of Caribbean. There are rides about many Disney characters such as Peter Pan, a ride in the air, Winnie the Pooh, Stitch and the Little Mermaid. One of my favorite attractions in the Magic Kingdom was the Seven Dwarfs Mine Train and Walt Disney's Carousel of Progress. The Walt Disney's carousel of progress is a rotating theater ... Show more content on Helpwriting.net ... The second most enjoyable park at Disneyworld was Epcot. Epcot was an exciting park all about technology. There were few rides and more things to view. One of my favorite things at the Epcot Park was Mission: Space. Mission; Space is an exciting trip to the moon and other planets. There is a space launch that you get to be involved in. I and my siblings were really scared at first because of all the warnings written. Once we got into the space shuttle, but one the ride started it was one of the most amazing ride ever. It was 4D and really fun. Another amazing ride at Epcot was called Soaring, which was a realistic hang–gliding ride over California. In total there were 34 attractions at the Epcot Park. If you want to explore more technology, visit Innoventions, which is a virtual gaming center with many games to enjoy. These are just a few of the many interesting attractions you can find at Disney's Epcot ... Get more on HelpWriting.net ...
  • 39. Who Is Walt Disney World? Walt Disney world is a combination of theme parks consisting of Magic Kingdom, Epcot, Animal Kingdom, and Hollywood Studios which house interactive rides, animal adventures, live entertainment, dining, and shopping establishments. They are run by 70,000 cast members that are tasked in performing over 3,000 roles so that park guests can have a unique experience anytime they visit (VISIT FLORIDA STAFF, n.d.) (DisneyNews.us staff, 2018) The Walt Disney World parks' core product consist of providing leisure experiences that can be enjoyed with friends and family. Disney World's products are created to give the park qualities or features that attract customers and meet their needs. The parks products are consumed through various forms of entertainment ... Show more content on Helpwriting.net ... The Disney brand has developed into one of the most recognizable ones around the world (Clark, 2017). Disney can use their brands power and influence to attract customers. The company's ability to diversify its business is a key strength because that allows for parks to benefit from the success they obtain in entertainment, media, and retail markets. The cash inflow Disney parks generate creates a cash surplus for the company that helps it maintain its status as industry leaders and innovators. A weakness that burdens Disney theme parks is that they have some huge operating expenses that are caused by the amount of human resources needed to keep parks running smoothly. (Bhasin, SWOT analysis of Walt Disney– InternaL analysis of Walt Disney, 2018). The company's wide range of assets could be a weakness because managing the different theme parks, products and services they offer could reduce efficiency and result in Disney losing its strategic focus. Another limitation Disney parks face is that most of its target audience are children and while they play a part in influencing how adults spend their money they aren't revenue drivers. Disney's opportunities come from the advantage they have when investing, developing, and creating new attractions for their theme parks that draw in new visitors year–round. Disney world is threatened by the competition of other theme parks in the same geographic area such as ... Get more on HelpWriting.net ...
  • 40. Walt Disney Research Paper The Walt Disney Company is a large conglomerate best known for its classic animated movies and multi–national amusement parks. What most people do not realize is how much Disney owns, including: theater and music production companies, retail locations, a cruise line, Marvel, Lucasfilm, Pixar, ABC, ESPN, and more. According to Walt Disney Studios, the company was founded in Los Angeles in 1923 by brothers Roy and Walt Disney, however they did not see their first major success until the release of Snow White and the Seven Dwarfs in 1937. Through the 1930s and 1940s, Disney continued to make popular animated films such as Fantasia and Bambi; they also produced propaganda films for the US government during the second world war. This would lead ... Show more content on Helpwriting.net ... For one, due to the size and variety of the parks, they have extremely high operating expenses (Bhasin, 2017). The theme parks require a large number of employees to run them. Having such large operating expenses mean they constantly have to draw in large amounts of revenue. This brings us to the next threat, a poor economy or recession (MBA. When the economy takes a turn for the worse, recreational theme parks are one of the first things that families impacted by the recession will have to cut back on or give up. Another threat is that several of the local competitors offer similar services (MBASkool, 2017). This leads to the next threat, experienced competitors. Disney must constantly innovate or they will lose market share (MBASkool, 2017). Another risk is the localization of the theme parks (Bhasin, 2017). Disney can counter this risk by investing in expansion in untapped countries, as suggested above. Like many large corporations, a threat to Disney is attracting and retaining employees (MBASkool, 2017). Finding innovative people and retaining them is a challenge. The theme park market is highly demanding in terms of innovation. Being able to find and keep the right people for the right job is crucial. Lastly, due to the large crowds that the theme parks attract, Disney may be a target for terrorism and other security threats (MBASkool, ... Get more on HelpWriting.net ...
  • 41. Similarities Between Walt Disney World And Disney World "To all who come to this happy place: Welcome."–Walt Disney. Walt Disney said these words in a speech on the day that Disneyland opened in 1955. Little did he know that Disneyland would be the first of many parks to open under the name of Disney. The other parks include; Walt Disney World, Walt Disneyland Paris, Tokyo Disneyland, Hong Kong Disneyland, and Shanghai Disneyland. Walt Disneyland andWalt Disney World were the first of the Disney theme parks to be established in the world; however, each park has key similarities and differences including; attractions, length of rides, and size of the parks. The Disney parks are known for their fascinating rides and stories. Disneyland and Disney World have a variety of rides for all ages to enjoy. ... Get more on HelpWriting.net ...
  • 42. Persuasive Essay On Disneyland Why should people vacation at Disney at least once in their life? A lot has changed since the day Disney was built, with additions, subtractions and updates, Disney has attracted more than ten million tourists around the world. Nearly in the future, it will grow even bigger. Their unique attraction, entertainment, and upcoming development, will always amaze everyone once, and make them even more anxious to see what Disney's creator will come up next. First is the Unique Attraction. There are many attraction places in Disney like Magic Kingdom, Animal Kingdom, and Water Park and so on. But Magic Kingdom is the most popular place in Disney World. Magic Kingdom has many attraction places like Haunted Mansion, Seven Dwarfs Mine Train, and Cinderella Castle. Haunted Mansion is the most visited location that people come to Disney World and it also inspire the other to make the film with the same name in 2003. Seven Dwarfs Mine Train was the themed rollercoaster at Disney World, and it was the largest expansion area in the Magic Kingdom. Cinderella Castle was the most fairytale place in the Disney World and it was inspiring by Fontainebleau,... Show more content on Helpwriting.net ... Disney tries to plan to renew their themed park and create new park so people can enjoy more. Avatar project will be plan to open in Animal Kingdom. It will be the largest expansion in Animal Kingdom. The Avatar land will build in 3D ride that guest will be sit on the boat and enjoy the view like it was from the Avatar movie. Frozen Ever After project plan to build in Epcot area. It plans to replace the Maelstrom ride. The ride plan to be slow because it will bring guest to enjoy the scene from the Frozen movie. Disney World plan to build Star War at Disney Hollywood Studio. The area need to build the Star War land will be 14 acres, and it becomes the largest area if it done. The Star Wars Land will be built in two places one is Millennium Falcon and another is epic Star Wars ... Get more on HelpWriting.net ...
  • 43. How Did Disney World's Changes Make It More Than Just An... How Did Disney World's Changes Make it More than Just an Amusement Park? Imagine watching a colorful firework show in front of Cinderella's Castle or going for a ride on a Magic Carpet. The magical rides and entertainment are what gives Disney World the nickname," The Most Magical Place On Earth". On opening day, October 25th, 1971, many people knew there was something special about Walt Disney World. It took a lot of staff and crew makers to make Disney as magical as it is today. There were only about twenty four attractions on opening day and now it has become the tenth best vacationing spot in the world with five different theme parks to make up Walt Disney World as a whole. The changes in parades, parks and rides have truly made it more than an amusement park. The history of Disney World, in Orlando, Florida, has been living for forty six... Show more content on Helpwriting.net ... Expedition Everest in Animal Kingdom, travels through the Himalayan Mountains on a speeding train while avoiding the conflict of the mythical Abominable Snowman. There's even an illusion on the ride that makes you think you're going off of the track, but it's really the train preparing to go backwards! Expedition Everest hits speeds up to 50 miles per hour! Space Mountain, travels through the complete dark with drops of twenty six feet and twenty five miles per hour! The Aerosmith Rockin' Rollercoaster, is inspired by the band, Aerosmith. Through the ride, boisterous Aerosmith music plays while you ride, so it gives the illusion that you're going faster! Magic Kingdom's Space Mountain is a ride that only the bravest will go on. You blast off on a roaring rocket ship through the darkest places of outer space on this rollercoaster in the complete dark with speeds of twenty eight miles per hour! There were hardly any thrill rides on opening day at the parks and now there are uncountable, unique rides at Walt Disney ... Get more on HelpWriting.net ...