Its aim is for businesses in developing countries to become more competitive in global markets, speeding economic development and contributing to the achievement of the UN’s (MDGs) Contributing to poverty reduction by boosting trade is a key objective of ITC’s trade related technical assistance (TRTA). This is also the focus of the Aid for Trade agenda.

1. T H E I N T E R N AT I O N A L T R A D E
C E N T E R

2. • Formed in 1964, ITC has been the focal
point within the United Nations system for
trade related technical assistance (TRTA).
• ITC is the joint agency of the World Trade
Organization and the United Nations.

3. • Its aim is for businesses in developing
countries to become more competitive in
global markets, speeding economic
development and contributing to the
achievement of the UN’s (MDGs)
• Contributing to poverty reduction by
boosting trade is a key objective of ITC’s
trade related technical assistance (TRTA).
This is also the focus of the Aid for Trade
agenda.

4. MISSION AND OBJECTIVES
• ITC's mission is to foster sustainable
economic development and
contribute to achieving the
Millennium Development Goals in
developing countries and countries
with economies in transition through
trade and international business
development.

5. ITC’S STRATEGIC OBJECTIVES
• Building Awareness and improving the availability and use of trade
intelligence
• Strengthening TSIs
• Enhancing policies for the benefit of exporting enterprises.
• Building the export capacity of enterprises to respond to market
opportunities
• Mainstream inclusiveness and sustainability into trade promotion and
export development policies.

6. ACTIVITIES OF THE ITC
• The measure of ITC’s success is in job
creation, poverty reduction, improved
community welfare, and increased revenue
for businesses and communities.
• Therefore the measurement of its success –
are determined by the commercial viability
of the project along with its development
impact.

7. • Contributing to poverty reduction by
boosting trade is a key objective of ITC’s
trade related technical assistance (TRTA).
• E.g The trade at hand programme in
Uganda and Tanzania where mobile
phone-based business-matching service
that facilitates transactions between
agricultural producers and traders by
linking the producers to markets and
market information.

8. • ITC facilitates export development that
assures commercial viability of individual
companies, empowers women economically,
and works towards inclusive economic, social
and environmental sustainability
• ITC assists small export businesses in
developing countries to be successful.
• We do this by continually delivering, with our
partners, trade development solutions to the
private sector, trade support institutions and
policymakers.

9. OBJECTIVES OF THE ITC

10. ROLE OF ITC IN GLOBAL TRADE
• Strengthening the international
competitiveness of enterprises through
support and training to increase their
international competitiveness.
• Increasing the capacity of trade support
institutions (TSIs) so that they better
support businesses.

11. • Improving the ability of small- and medium-
sized enterprises (SMEs) to integrate into
the world trading system,
• Increasing the ability of the private-sector to
advocate their priorities to policymakers,
and have these reflected in trade policy.

12. • ITC fulfills a unique and important role in
providing Trade Related Technical
Assistance for LDCs, focusing on the
private sector.
ITC MARKET ANALYSIS TOOLS
The International Trade Centre has
developed five Market Analysis Tools used
to enhance the transparency of global trade
and market access.

13. All users are requested to register to ITC’s
Market Analysis Tools through an online
registration platform available
at http://www.intracen.org/marketanalysis
Users based in developed countries have to
pay a subscription fee.
TRADE MAP
Includes time series trade statistics , market
shares, trends, and other trade indicators for
220 countries and territories.

14. MARKET ACCESS MAP
Includes customs tariffs applied by 191
countries and faced by 239 countries and
territories; tariff rate quotas; trade remedies;
rules and certificates of origin; as well as
bound tariffs of WTO members.
INVESTMENT MAP
Includes statistics on FDI flows and stocks by
country and industry for 110 countries,
together with information on the operations
of foreign affiliate companies active in
developing countries.

15. TRADE COMPETITIVENESS MAP
Includes country market analysis profiles for
around 240 countries and territories. Each
profile provides a series of tools to facilitate
strategic market research, monitor national
and sectoral trade and macro-economic
performance and design trade
strategies.

16. STANDARDS MAP
It provides users with information enabling
them to analyse and compare information on
more than 70 voluntary standards operating
in over 200 countries, and certifying products
and services in more than 80 economic
sectors.
Users can review and compare standards
across common themes and criteria. it also
includes reference material to increase
awareness and knowledge of voluntary
standards