Ready to take your career search to the next level? These tips will introduce tools of the trade includingLinkedIn profile design, blogs, networking events, and resume and cover letter optimization.
6. @talentsavvy_HR
MEET KATRINA
Working in Higher EdPre-2015
• Financial role
• Staff level
Enrolled in distance learning
program
2013-
2015
• Started with Library Science focus
• Wanted more data analytics
• Finished with Master of Information Science
Pursued role in Database
Development
Post-
2015
• Objection: “you’re too green”
• Showed dedication to learning and passion for the work
• Utilized her network to secure a role as Jr Database Developer
8. #learnatGA
@talentsavvy_HR
ANATOMY OF A GREAT LINKEDIN
PROFILE
52%
40%
65%
*Source: LinkedIn survey
46%of professionals don’t feel confident in describing their
professional achievements
of workers stated they would rather talk about a colleague’s
achievements than their own
of workers admit it’s difficult to describe what they do for a
living
of people agree the impression you make online is just as
important as the one you make in person
10. #learnatGA
@talentsavvy_HR
ANATOMY OF A GREAT LINKEDIN
PROFILE - HEADER
Professional Headline
Location and Industry
Headshot
Experience and Education
Additional Links
11. #learnatGA
@talentsavvy_HR
ANATOMY OF A GREAT LINKEDIN
PROFILE - SUMMARY
Include background and
aspirations
Focus on keywords
Show your personality
Write in first-person
Include media links
12. #learnatGA
@talentsavvy_HR
ANATOMY OF A GREAT LINKEDIN
PROFILE - EXPERIENCE
Company Summary
Title and
Company
Detailed
Accomplishments
Relevant Media / Links
Honors / Awards
15. #learnatGA
@talentsavvy_HR
ANATOMY OF A GREAT LINKEDIN
PROFILE - CERTIFICATIONS, ETC
Explain Acronyms
Add Certification URLs Include a Description
Increase your
Searchability
16. #learnatGA
@talentsavvy_HR
BLOGS - WHY DO IT?
Prove your passion Share your point of view Grow your network
Create opportunities Stand out from the
crowd
20. #learnatGA
@talentsavvy_HR
COVER LETTER DESIGN
WHAT’S THE POINT?
• Express your interest
• Describe your background
• Demonstrate your interest
HOW TO CRAFT
• Take cues from the website
– Style
– Language
• Address it properly
– No ‘Dear Sirs’
– Use a name if you can
• Check out:
– Anatomy of a Cover Letter
23. #learnatGA
@talentsavvy_HR
RESUME REVIEW - SPECIFICS
• Summary of cover letter
• What you’ve done
• What you want
PROFILE SUMMARY / OBJECTIVE STATEMENT
PROFESSIONAL EXPERIENCE
COMPANY NAME; City, State Start - End
Summary of organization (1-2 sentences)
Title Start -
End
• Action oriented bullet
• Action oriented bullet
24. #learnatGA
@talentsavvy_HR
RESUME REVIEW - SPECIFICS
EDUCATION AND CERTIFICATIONS
SPECIAL INTERESTS
UNIVERSITY NAME; City, State
Name of school
Degree Date
Achieved
• Additional note (graduated with distinction)
• Extracurricular activities
– Sports
– Clubs / organizations
– Volunteering
Why are we here today
Intros
What’s your story? / elevator pitch
Tools of the trade
Anatomy of a great LinkedIn profile
Blogs: a day in the life
Networking events: where to find your peeps
Twitter, Facebook, GitHub, AngelList
Resume and cover letter design
Barriers to entry
What’s holding you back?
Put it into practice
Commitment to yourself and your career
Redesigned elevator pitch
Takeaways
Higher Ed, financial role
Working nonP, staff level; secretly wanted to do tech
Enrolled in a distance program in Library Science while working and being a parent
In class with Librarians: people put raw bacon in books??
Wanted more of a research foundation - added data analytics track
MAJORED IN LIBRABY AND INFORMATION SCIENCE
Took biz and tech classes (IT PMgt, SQL, Stats)
Finished in 2015
Completed independent project in Python
Post-grad, wanted ‘data track’
Heard a lot of ‘you’re too green’
“show your dedication to learning and passion for the work”
Needed to find willingness to train and what you’re willing to build
Advice: research the structure of an IT Department, how the pieces fit together.
Photo - members with photos receive 21x more profile views
City - profile comes up in 23x more searches