2. COMPANY PROFILE
Company Name: Şakir A.Ş
Date of Establishment: 2008
Address: Adana / Turkey
Company Owners: Şakir Sayın
CEO: Şakir Şayın
Total Factory Area: 10,000 m²
Factory Building: 3.800 m²
Number of Employees: 60
workers: 48
engineers: 3
administrative staff: 9
3. Main activities:
Tractors, forklifts and construction
machinery in the production of seats
available for
Total Quality Management: TQM-ISO 9001
Seat EEC Homologation approval no. e13 *
78/764 * 1999/57 * 0023 * 00
Production Capacity:
150,000 seats / year
164.400 metal parts / year
4. Şakir COMPANY, was established initially for the
domestic market. Currently, however, some of
the countries in the world steel, steel systems
and spare Packie are exported.
The company has been operating in Adana
Organized Industrial Zone.
Building materials, meets customers' specific
orders.
The product range is continually expanded in
parallel with technological developments in the
industry and foreign trade, more and more
companies are trying to be effective.
5. The Group's other ARGEM a firm fulfills two
functions:
Carry out R & D activities. Autodesk Inventor 9
and CAD / CAM system with the latest version
of Catia V5/14 's application is responsible.
Also in production activities for European OEM
company produces metal and polyurethane
parts. The company has the advantage of
having a molding department. Mig & Tig & wet
electrostatic painting ARGEM and makes
welding applications.
6. ARGEM COMPANY
While ARGEM a separate unit, just as
our department is working. The two
companies operate at all times to
meet the demands of its customers
are located in the.
7. QUALITY POLICY
Şakir construction company, Quality
Management System in accordance with the
requirements of the ISO 9001:2000 Standard
has decided to develop. With the whole
business of each stage of the process aimed
at controlling the establishment of a quality
system will be provided with the highest level
of customer satisfaction, quality and
efficiency to be achieved at the highest
levels and costs will be reduced.
8. In this context, the quality policy;
Pleasing, more preferred by customers to offer
products of international standards and quality
manufacturing,
To open up new markets abroad,
New products and technologies fast, reliable way to
pass,
Create a satisfied customer network,
9. Company Management, Quality
Management System provides all the
resources needed for the functioning of
that, and in line with the objectives of
the Quality Management System
implemented a policy that is committed
to quality assurance.
Company employees from the hand
doing the best, to work for the common
belief that success is full.
10. OUR QUALITY OBJECTIVES
01/2008-01/2009 quality objectives are
defined as follows:
At least two new countries in 2005 reach
a level of quality that can export to and
to participate in trade fairs,
Delays in the contract, the total contract
9% to exceed,
11. SWOT ANALYSIS
WEAKNESSES
Flexibility in production not been fully established. So I
hesitate to accept your order is going on.
Feedback from manufacturing, R & D by not enough speed
and efficacy evaluation.
The technology used at a good level, but in foreign
markets, for example, new technologies developed in
Switzerland and France. This development is against the
interest level is insufficient.
12. 85% of production is for foreign markets, even
though there is no one element dominates
foreign language.
Method of marketing in foreign markets could not
be determined. For example, in the United
States as an agent who knows the market as
well as distributors must deal with a company
that is emerging. Still, as do direct marketing is
very difficult to get adequate results. For the
European market as a marketing method is how
it should adopt a clear idea of the issues has not
occurred yet.
13. STRENGTHS
Chief engineer experienced managers in
position between two brothers and a top
management are creating a good deal,
Bosses sincerely open to innovation,
Elements are equitably receive
compensation. Employer-element
relations are very positive,
14. Seen in the majority of Turkish companies
tend to use excessive credit is not in
question here.
The factory site and the factory building as
large as possible to allow a business to
expand. Also, 2 organized in the industrial
area of 50 acres with
15. THREATS
The last 2-3 years and still ongoing emerging
phenomenon in China the biggest threat.
China's entry into the market because company
has suffered a loss of key customers and
business. China is hitting low-priced international
markets.
For example, the Italian market has shifted
completely to China. France also lost customers.
Iowa-USA also a major distributor organization,
one of the company's product samples were
sent to China and stay there was more cheaply
manufactured. The fact that the rules of infidelity
customers in foreign markets was experienced
as a painful experience.
16. New technologies are being developed.
Accepted technology back in agile
company does not act,
There are serious competitors in the
domestic market. Bursada 4 foreignowned, domestically owned companies
operating 3-4. In addition, two companies
in Konya works about the same,
17. STRATEGIES
Series production and flexible manufacturing that can
simultaneously perform a factory layout and production
management.
In the U.S. market marketing activities to stabilize in this
context, on the one hand to follow orders and to monitor
developments with the responsibilities of a U.S.
marketing expert to agree with the other hand, the tractor
seat separately for other vehicle seats and parts
separate distributor companies to agree with. Thus, to be
effective in distribution channels. Stores in the U.S. in
more advanced stages (warehouse) and the
establishment of a company to hire marketing of these
stores carry through.
