2. MUZU TV Multi-Platform
Advertising Opportunities
IRELAND - February 2014

3. Vision
To be the preferred digital Music Video Service
(LOVE MUSIC - LOVE VIDEO)
for Music Fans to interact with the largest catalogue
of artist’s content in an engaging playlist build
experience across:
Online Destination & Distribution, Connected TV
& Set Top boxes, Consoles, Tablets & Mobile ….

4. About MUZU TV
 Largest Legal Music Video catalogue online across
Europe
 Diverse Content portfolio:
Multi-lingual Official music videos, Top 40, New
releases, Daily music news, Interviews, Live
performances, Artist generated, Festival footage, Music
tutorials and more…
 Fully Licensed with publishing collection societies
 Premium Music video platform reaching consumers on
destination & premium distribution network
 Ad supported model with engaging formats to maximise
revenue for content owners & distribution partners

5. Content Partners
MAJORS
MAJORS
INDEPENDENT
DISTRIBUTORS / AGGREGATORS

6. Multi-Platform Reach
AD INTEGRATION
ANALYTICS
Views, Uniques, Syndicated Sites, Views, Uniques, Syndic
Territories, Revenue
ated Sites,
Territories, Revenue

7. Global Reach by Platform
Onsite Onsite
Desktop Mobile
8443
7034
Onsite
Tablet
Offsite
Desktop
CTV
XBOX
TOTAL
IRISH
UNIQUE
USERS
2807
57117
10261
2037
87,699

8. Overview of Ad Formats
WWW.MUZU.TV
• Takeover
• Billboard
• MPU / Leader
• Filmstrip
• Branded Skin
• Pre Roll
DESKTOP DISTRIBUTION
• Pre Roll
• Branded Skin
SMART TV
• Pre Roll
• In TV Leaderboard
XBOX
• Pre Roll
MOBILE BROWSER
• Pre Roll
• Display

9. MUZU.tv Take Over

10. MUZU.tv Half Page Unit

11. MUZU.tv Billboard

12. MUZU.tv Branded Video Skin

13. Desktop / Mobile VOD

14. Global Syndication Partners

15. Irish Syndication Partners
• Ireland’s leading Independent Radio Network
• 5 stations including FM104, with content
featured on Entertainment section
• Ireland’s No1 Student website.
• Ireland’s No1 Tabloid newspaper with
content featured within the Entertainment
section
• Ireland’s leading concert promoter
• Content featured on site as well as shared
through Social media
• Ireland’s No1 Listings and Entertainment
news website
• Breaking News and Irish Examiner

16. Syndicated Branded Video

17. Smart TV & Console Reach

18. Smart TV Standard Display

19. Smart TV Standard Display

20. Smart TV High Impact Display

21. Smart TV High Impact Display

22. Mobile Opportunities in 2014
Current Opportunity: MOBILE BROWSER using Pre Roll and Display
Secured licenses for streaming of All Three Major Record Labels
catalogue across mobility devices (Universal, Sony and Warner)
Android / iOS Apps for www.MUZU.tv - Developing Apps for
Tablets and Mobile, with expected to go live Q3 2014.
Mobile Syndication - Integration of the full MUZU TV catalogue with
established Mobile Music applications.
Second Screen Apps - with Smart TV Applications that enable users
to control the MUZU Smart TV / Xbox Applications with their
Smartphone and Tablet – Social Music Video Juke-boxing!

23. 2014 for MUZU TV
 Expansion of Major labels to New Markets
 New Distribution partners & platforms
 New Engaging Ad formats
 New content verticals
 Inter-Operability between devices

24. Contact Us Today To Get Started
Adforce
23-35 Grantham Street
Dublin 8, Ireland
Phone: +353 1 485 2000
Email: info@adforce.com
Web: www.adforce.com