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[START]
Narration (Over First BackgroundFootage):Phones.
Approximately 93% of adults in the UK own a mobile phone as of 2016, and
71% of them being smartphones like Apple and Samsung. Mobile phones have
become more popular in younger people as more than a communication device
now; Music, games, social media, internet browser and even films can be
accessed onone small handheld device.
On-Screen:So what makes a good smartphone? Why do young people buy
them? How are they marketed? And are young people spending too much time
with their mobiles? Let's find out….
Narration (Over SecondBackgroundFootage):It seems that Apple may be
the most desired productwithin this generation, Apple has been dominating the
mobile phone market for quite some time as you can see, from all the way back
to 2010 and 2016 as shown by our research. This is because, most people we
asked, stated which phone they had, predominately iPhones. Other phones were
also mentioned. Their sale figures beat Samsung’s figures by a drastic amount
in different years.
(iPhones marketing increase graphs and stats)
On-Screen:But what do the general public, specifically young people, think of
Apple and Samsung's reputation? For this, we decided to visit Solihull Sixth
Form College and see for ourselves.
Narration (Third BackgroundFootage):A majority of people are shown to
have an iPhone equally between male and females. But more girls did say they
had iPhones and we can only assume it’s for taking selfies and posting pictures
on a variety of social media and boys that have it as a fashion product. Others
that don’thave an iPhone or Samsung, like a HTC, shows there are still things
that other phones offer that these don’t
Narration (Before Archival Footage):We heard that the new Samsung's new
Galaxy Note 7 have been blowing up lately… but literally. We had to see what
SKY News had to say about it.
Narration (After Archival Footage):We had to see what the public thought
about this.
[END]

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Why Young People Choose Smartphones

  • 1. Updated Version Script [START] Narration (Over First BackgroundFootage):Phones. Approximately 93% of adults in the UK own a mobile phone as of 2016, and 71% of them being smartphones like Apple and Samsung. Mobile phones have become more popular in younger people as more than a communication device now; Music, games, social media, internet browser and even films can be accessed onone small handheld device. On-Screen:So what makes a good smartphone? Why do young people buy them? How are they marketed? And are young people spending too much time with their mobiles? Let's find out…. Narration (Over SecondBackgroundFootage):It seems that Apple may be the most desired productwithin this generation, Apple has been dominating the mobile phone market for quite some time as you can see, from all the way back to 2010 and 2016 as shown by our research. This is because, most people we asked, stated which phone they had, predominately iPhones. Other phones were also mentioned. Their sale figures beat Samsung’s figures by a drastic amount in different years. (iPhones marketing increase graphs and stats) On-Screen:But what do the general public, specifically young people, think of Apple and Samsung's reputation? For this, we decided to visit Solihull Sixth Form College and see for ourselves. Narration (Third BackgroundFootage):A majority of people are shown to have an iPhone equally between male and females. But more girls did say they had iPhones and we can only assume it’s for taking selfies and posting pictures on a variety of social media and boys that have it as a fashion product. Others that don’thave an iPhone or Samsung, like a HTC, shows there are still things that other phones offer that these don’t Narration (Before Archival Footage):We heard that the new Samsung's new Galaxy Note 7 have been blowing up lately… but literally. We had to see what SKY News had to say about it. Narration (After Archival Footage):We had to see what the public thought about this. [END]