This is a program developed by Aga Artka and Jenny Rebholz to help you leverage your greatest asset - Your People. It supports a corporate culture that encourages growth and happiness - A place people want to work. And it is an opportunity to support professional development for - Your leaders of tomorrow.

1. THE ULTIMATE PROGRAM FORTRANSFORMING EMPLOYEES INTO BRANDAMBASSADORS
ByAgaArtka and Jenny Rebholz

2. Are you leveraging your greatest asset?
Are you supporting professional development?
Are you developing a corporate culture
that encourages growth and happiness?
Your people.
Your leaders of tomorrow.
A place people want to work.
2www.thebrandofyou

3. Given the rapidly changing workforce demographics and the refreshed
interest in learning,employers can offer specialized training to show
their commitment to the professional development of their team
members.This is a perk employees are hungry for—and talent
development is a key consideration for companies looking to attract
and retain the best talent.
Our Brand Ambassador Program benefits companies and individual team members; it is
a win-win for both sides. With the increasing importance of soft skills development, we
will focus on personal brand development and enhancing networking skills. While this will
support the professional growth of individuals in the program, it will enhance your marketing
and business development strategies by creating a team of ambassadors of your brand.
Your company plays a significant role in each team member’s career journey; you influence
their personal and professional fulfillment. Your willingness to invest in and support their
growth and development can support a stronger corporate culture. Taking the opportunity
to coach Millennial and Gen Z team members on how to properly represent themselves
and your brand will demonstrate your commitment to their careers and support the firm’s
succession plan by grooming future team leaders.
Trainingforsoftskillsis
the#1priorityfortalent
developmentin2018.
2018Workplace learning report,LinkedIn Learning
3
Who is a Brand Ambassador?
A brand ambassador is a person who believes in the company’s brand,mission,product or service and is willing to
spread a positive and authentic word about it.They develop and maintain a positive personal and company image by
interacting with current and prospective clients,colleagues and business associates,both in-person and online.
www.thebrandofyou

4. This program will help your team members –
• Understand the value of a personal brand and how it benefits your company
• Learn how to successfully represent and promote themselves and your company
• Develop a comfort level approaching people and speaking about your company in a
networking setting
• Learn how to evaluate interactions, understand how to seize a networking opportunity
and share business opportunities with your company’s leadership team
SESSION 1 – INTROTO PERSONAL BRANDING & NETWORKING
SESSION 2 – BEINGA BRANDAMBASSADOR
SESSION 3 – NETWORKING PREPARATION
SESSION 4 – LIVE NETWORKING
SESSION 5 – LESSONS LEARNED
4
94% of employees
would stay at a company
longer if it invested in
their career development
2018Workplace learning report,LinkedIn Learning
www.thebrandofyou

5. Aga Artka,ASID,NCIDQ,WRID
Aga is interested in people’s stories.She wants to know‘the why’.
She believes that finding success begins with discovering yourself,
creating your roadmap and confidently forging ahead.
“Your brand is your most important asset.
You have to be vigilant about defining it and
protecting it…always”.
Jenny Rebholz,IDECAffiliate Member
Jenny is at her core a connector.She believes that
networking is key to professional and business success and
a critical component of building brand awareness.
“If your people are truly your company’s
greatest asset,then leveraging their voices
and connections should be a priority in your
marketing and business development strategy.”
5
71% of Millennials who
are likely to leave an
organization in two years
are dissatisfied with
how their leadership skills
are being developed.
The 2016 Deloitte Millennial Survey
CONTACT USTO LEARN MOREABOUTTHIS BRANDAMBASSADOR PROGRAM.
www.thebrandofyou
P:‭(414) 405-3011‬ E:jrebholz@pushpointmarketing.com