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Auto Show Promo



                  Jerry Stanley
Producer ● Director ● Creative
Background
Promo
Customized for Local Markets
• What you just watched can be customized
  for YOUR individual markets


• 3 Options …
Customized for Local Markets
               • Create a finished video profile with “Donuts”
               • You shoot your “On-Camera” comments locally and
  Option 1       edit them into the master video we provide
               • You control the final product



               • You shoot local “On-Camera” segments
  Option 2     • Provide to JSP Creative
               • We create Final Product



               •   Provide us local market Stats and Facts;
  Option 3 –   •   We create VO Narration Promo
               •   No “On-Camera”, No Shooting, No added Cost
BEST OPTION    •   Simple, easy, hassle-free, “TURN-KEY”
Promo –
   VO
Narration
Option Advantages
• Key advantage of local “on-camera”
  comments is personalization
• Key advantage of Option 3 featuring all
  VO-Is simplicity
• The choice is yours based on your
  preference and value to you and your
  market
Cost Structure
• Video promo cost approximately $10-12K.
• We are offering the same show, “customized for
  your market” for about 2/3 of the cost.

     Option 1                 Option 2             Option 3

• With “Donut” for       • You provide “On-   • Best Option;
  local video shoot.       camera” and          Finish Video with
• Requires                 provide to JSP       VO & No “On-
  additional                                    Camera”
  Production
• $2100                  • $3900              • $2900
Benefits of Video vs. Print
•   Enhanced awareness in your market
•   Engage your Dealer Group
•   Elevate the importance and value of the auto show
•   L everage your position with the OEM’s
•   Sales Tool with vendors
•   PR and News Coverage
•   Minimal Distribution Costs “Digital Marketing is Free!”
•   Cost effective than print
•   More Impactful
•   More Immediate
Auto Show Promo from ASNA

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Auto Show Promo from ASNA

  • 1. Auto Show Promo Jerry Stanley Producer ● Director ● Creative
  • 4. Customized for Local Markets • What you just watched can be customized for YOUR individual markets • 3 Options …
  • 5. Customized for Local Markets • Create a finished video profile with “Donuts” • You shoot your “On-Camera” comments locally and Option 1 edit them into the master video we provide • You control the final product • You shoot local “On-Camera” segments Option 2 • Provide to JSP Creative • We create Final Product • Provide us local market Stats and Facts; Option 3 – • We create VO Narration Promo • No “On-Camera”, No Shooting, No added Cost BEST OPTION • Simple, easy, hassle-free, “TURN-KEY”
  • 6. Promo – VO Narration
  • 7. Option Advantages • Key advantage of local “on-camera” comments is personalization • Key advantage of Option 3 featuring all VO-Is simplicity • The choice is yours based on your preference and value to you and your market
  • 8. Cost Structure • Video promo cost approximately $10-12K. • We are offering the same show, “customized for your market” for about 2/3 of the cost. Option 1 Option 2 Option 3 • With “Donut” for • You provide “On- • Best Option; local video shoot. camera” and Finish Video with • Requires provide to JSP VO & No “On- additional Camera” Production • $2100 • $3900 • $2900
  • 9. Benefits of Video vs. Print • Enhanced awareness in your market • Engage your Dealer Group • Elevate the importance and value of the auto show • L everage your position with the OEM’s • Sales Tool with vendors • PR and News Coverage • Minimal Distribution Costs “Digital Marketing is Free!” • Cost effective than print • More Impactful • More Immediate