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A More Humanoid Robot 
Fa 102a, Research and Brand Development 
Joseph Doria 
Joseph Doria
A More Humanoid Robot 
Assignment One: Research 
“A humanoid robot that sees, knows where 
it is, and walks like a human.” 
! 
! 
http://www.kurzweilai.net/humanoid-robot-builds-real-time-3d-visual-maps-walks-like-humans! 
! 
! 
Joseph Doria
A More Humanoid Robot 
Assignment One: Research 
“Human like walking is made possible by 
“dynamic walking” 
http://www.zdnet.co.kr/news/news_print.asp?artice_id=20131011160607! 
Joseph Doria
A More Humanoid Robot 
Assignment One: Research 
Dynamic Walking — Falling after every 
step, and using gravity to carry himself 
forward. 
http://dyros.snu.ac.kr/concept-of-passive-dynamic-walking-robot/?ckattempt=1! 
Joseph Doria
A More Humanoid Robot 
Assignment One: Research 
“Legged Locomotion’s inspiration comes 
from Researchers studying human and 
animal movements to be applied in 
robotics.” 
h#p://www.physicaltherapyjournal.com/content/90/2/157/F3.expansion.html 
http://medesign.seas.upenn.edu/uploads/Courses/McGeer90-ICRA-knees.pdf! 
Joseph Doria
A More Humanoid Robot 
Assignment One: Description of Future 
Product Or Service 
Joseph Doria 
In the near future we could have Humanoid 
Robots that could serve people.
A More Humanoid Robot 
Assignment Two: Naming Diagram 
Joseph Doria 
Selected words from original post:" 
Humanoid ,Dynamic, Robot, Locomotion " 
" 
Generated Name Possibilities:" 
DynamicHumanoid: Made by combining humanoid and dynamic" 
DynamoBot: Made by combining Robot and Dynamic " 
" 
Selected Name: DynamoBot 
 
Justification: This name was selected because key feature of 
this product is its “Dynamic Walking.” (human-like walk)
Assignment Two: Name Branding Diagram 
d 
y 
n 
a 
m 
o 
b 
o 
t 
Purpose 
Connect 
Interpret 
Assist 
Support 
Language 
InvenBve 
Balanced 
Dynamic 
LocomoBve 
Character 
Personal 
Selfless 
Engaging 
Reliable 
Tone 
FuturisBc 
Progressive 
ScienBfic 
Human 
A More Humanoid Robot 
Joseph Doria
A More Humanoid Robot 
Joseph Doria 
Assignment Three, Word From Diagram 
Chosen word for related logos: Scientific
A More Humanoid Robot 
Joseph Doria 
Assignment Three, Logotype Research 
h#p://thedroidguy.com/2013/04/virgin-­‐galacBc-­‐makes-­‐first-­‐rocket-­‐powered-­‐test-­‐flight-­‐60285 
h#p://world.honda.com/news/2011/c111108All-­‐new-­‐ASIMO/photo/pages/01.html 
h#p://www.spacex.com
A More Humanoid Robot 
Joseph Doria 
Assignment Three, Finished Logo
A More Humanoid Robot 
Joseph Doria 
Assignment Four, Social Media Branding 
Research 
Facebook page for Honda Asimo Robot 
www.facebook.com/ASIMO/i#14982C 
Facebook Page for SpaceX 
www.facebook.com/SpaceX/#14996B 
Facebook page for the NimbRo Robot 
www.facebook.com/NimbRoO#149A13
A More Humanoid Robot 
Joseph Doria 
Assignment Four, Social Media Branding: 
Creating Community 
Methods to create interest in the page: 
• Create a link from private facebook and twitter 
account. 
• Texting friends and family. 
• Friends and family asking others to view page.
A More Humanoid Robot 
Joseph Doria 
Assignment Four, Social Media Branding: 
Facebook Page
A More Humanoid Robot 
Joseph Doria 
Assignment Four, Social Media Branding: 
Facebook Page
A More Humanoid Robot 
Joseph Doria 
Assignment Four, Social Media Branding: 
Facebook Page

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Assignment4 complete

  • 1. A More Humanoid Robot Fa 102a, Research and Brand Development Joseph Doria Joseph Doria
  • 2. A More Humanoid Robot Assignment One: Research “A humanoid robot that sees, knows where it is, and walks like a human.” ! ! http://www.kurzweilai.net/humanoid-robot-builds-real-time-3d-visual-maps-walks-like-humans! ! ! Joseph Doria
  • 3. A More Humanoid Robot Assignment One: Research “Human like walking is made possible by “dynamic walking” http://www.zdnet.co.kr/news/news_print.asp?artice_id=20131011160607! Joseph Doria
  • 4. A More Humanoid Robot Assignment One: Research Dynamic Walking — Falling after every step, and using gravity to carry himself forward. http://dyros.snu.ac.kr/concept-of-passive-dynamic-walking-robot/?ckattempt=1! Joseph Doria
  • 5. A More Humanoid Robot Assignment One: Research “Legged Locomotion’s inspiration comes from Researchers studying human and animal movements to be applied in robotics.” h#p://www.physicaltherapyjournal.com/content/90/2/157/F3.expansion.html http://medesign.seas.upenn.edu/uploads/Courses/McGeer90-ICRA-knees.pdf! Joseph Doria
  • 6. A More Humanoid Robot Assignment One: Description of Future Product Or Service Joseph Doria In the near future we could have Humanoid Robots that could serve people.
  • 7. A More Humanoid Robot Assignment Two: Naming Diagram Joseph Doria Selected words from original post:" Humanoid ,Dynamic, Robot, Locomotion " " Generated Name Possibilities:" DynamicHumanoid: Made by combining humanoid and dynamic" DynamoBot: Made by combining Robot and Dynamic " " Selected Name: DynamoBot Justification: This name was selected because key feature of this product is its “Dynamic Walking.” (human-like walk)
  • 8. Assignment Two: Name Branding Diagram d y n a m o b o t Purpose Connect Interpret Assist Support Language InvenBve Balanced Dynamic LocomoBve Character Personal Selfless Engaging Reliable Tone FuturisBc Progressive ScienBfic Human A More Humanoid Robot Joseph Doria
  • 9. A More Humanoid Robot Joseph Doria Assignment Three, Word From Diagram Chosen word for related logos: Scientific
  • 10. A More Humanoid Robot Joseph Doria Assignment Three, Logotype Research h#p://thedroidguy.com/2013/04/virgin-­‐galacBc-­‐makes-­‐first-­‐rocket-­‐powered-­‐test-­‐flight-­‐60285 h#p://world.honda.com/news/2011/c111108All-­‐new-­‐ASIMO/photo/pages/01.html h#p://www.spacex.com
  • 11. A More Humanoid Robot Joseph Doria Assignment Three, Finished Logo
  • 12. A More Humanoid Robot Joseph Doria Assignment Four, Social Media Branding Research Facebook page for Honda Asimo Robot www.facebook.com/ASIMO/i#14982C Facebook Page for SpaceX www.facebook.com/SpaceX/#14996B Facebook page for the NimbRo Robot www.facebook.com/NimbRoO#149A13
  • 13. A More Humanoid Robot Joseph Doria Assignment Four, Social Media Branding: Creating Community Methods to create interest in the page: • Create a link from private facebook and twitter account. • Texting friends and family. • Friends and family asking others to view page.
  • 14. A More Humanoid Robot Joseph Doria Assignment Four, Social Media Branding: Facebook Page
  • 15. A More Humanoid Robot Joseph Doria Assignment Four, Social Media Branding: Facebook Page
  • 16. A More Humanoid Robot Joseph Doria Assignment Four, Social Media Branding: Facebook Page