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Bearing Consulting
                     Stockholm – London – Barcelona – Johannesburg




       “..because the execution of an idea is always more important
                    than the brilliance of the thought..”

                     (Harvard Business Publishing – Morgan, Levitt & Maleck – INVEST model)




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 distribution outside the receivers organisation without prior written approval from Bearing Consulting Ltd.
                2009 Bearing Consulting Ltd. Proprietary and Confidential. All Rights Reserved
Welcome




           Banking Outlook Africa 2009


Regional Integration in the African Financial Sector



                Sandton Convention Centre
                          7th July 2009


                   Richard Shaw, Director
                richard.shaw@bearing-consulting.com


                                                            2
Agenda




1. An overview of the regional financial sector landscape
2. The drivers and benefits behind regional expansion and
    integration in the financial sector

3. Lessons learnt
4. How to devise a strategy for regional expansion

5. What does the future have in store for regional integration in
    the financial sector across Africa?




                                                                    3
Overview of the regional financial sector landscape



• Regional integration in the African financial sectors is nothing new
 (Barclays, Standard Chartered, ANZ Grindlays/Stanbic)

• There has been a rapid growth in numbers of financial firms across
 the continent in the last decade, due mainly to low barriers to
 entry

• The financial services sectors in Africa are characterised by a large
 number of small banks (assets <$100 M)

• A number of home grown banking institutions have expanded very
 fast and have been very successful in extending their footprint to
 other African jurisdictions

• There have also been a number of 'regional expansion' failures

                                                                          4
Overview of the regional financial sector landscape


Country                               No. of         GDP           GDP/ Population       Pop/
                                      banks      (US$ Bil)          Bank     (Mil)       Bank
                                                                (US$ Mil)
United States of America               8,430       14,264           1,692    306,663    36,378

United Kingdom                           343         2,674          7,796     61,612   179,628

Brazil                                   233         1,572          6,747    191,242   820,780

South Africa                               36          300          8,344     47,900 1,330,566

Tanzania                                   30            21            691    40,000 1,333,333

Nigeria                                    24          214          8,933    148,000 6,166,667

Zambia                                     17            14            843    11,863   697,808

 * Banks are defined as all banks licensed as deposit taking institutions
                                                                                          5
Overview of the regional financial sector landscape


• A large percentage of the population in SSA is unbanked (we
 estimate it to be around 88%)

• Around 115 million mobile phones in SSA in a population of around
 800 million

• The GDP of SSA was US$744 billion in 2008, which was equivalent
 to 28% of China’s GDP, 69% of Brazil’s, 74% of Russia’s and 80% of
 India’s

• The average percentage of exports within trade blocs in SSA is
 7.1%. The East African Community has the highest within trade bloc
 share (16.5%), while the Economic Community of Central African
 States has the lowest share (0.6%)

• 65% of SSA’s population lives in rural areas; Burundi has the highest
 rural share (90%), while Djibouti has the lowest (13.5%).                6
Drivers and benefits behind regional expansion




• Greater economies of scale and operational efficiencies
• Lower average costs, particularly important in the deployment of
 technology

• Initiatives and organisations such as SADC, COMESA and
 ECOWAS will pave the way for operational integration across
 different jurisdiction and the provision of cross-border products &
 services

• Move towards the African banking efficiency frontier (lower
 cost/income ratios)




                                                                       7
Lessons learnt



• Many home grown African banks have embarked on regional expansion
 strategies with varying degrees of success

• Ecobank has been a shining example of successful regional expansion in
 the financial sector

• Ecobank has multi-national shareholders and management and adopted
 a ‘multi-local’ approach

• Banks must have an innovative culture and need to be open to
 understanding and appreciating different cultures and regional nuances if
 they are to succeed

• Regulatory resistance and nationalistic sentiments need to be overcome
• Governance needs to be sound, independent and transparent
                                                                           8
Devising a strategy for regional expansion


1. Refine and perfect your product & service offerings and your operations in
    your home market before expanding into others

2. Decide on markets based on your own core competencies vs. the
    opportunities that exist in those markets – "if you want to succeed, rely on
    your strengths"

3. Develop a multi-national and multi-cultural organisation in your home
    market, order to appeal to your target markets

4. Seek the backing and support of the relevant regulators and governments
5. Map management and staff to markets that will present a cultural fit
6. Following one of the ‘Multi-local’ models, we would suggest arranging
    Africa into a number of clusters with similar cultural dispositions (e.g.
    Lusaphone, Francophone, Anglophone)
                                                                                9
What does the future have in store



• The emergence of true Pan-African bank/s operating at the leading edge
 of the African banking efficiency frontier and with a trans-continental
 brand/s

• Banking the un-banked through mobile banking, supermarket banking,
 ATMs and other modern delivery channels

• Mobile phone operators and remittance companies will continue to
 grow and will play an ever increasing role in retail banking in Africa

• Regional banking products and services – “your money will be able to
 follow you around the continent”

• Different African nationalities and cultures will be integrated in regional
 banks

                                                                            10
Thank you




United Kingdom              Sweden                 Spain                  South Africa
4th Floor, Imperial House   Jakobs Torg 3          Principal              2nd Floor
15-19 Kingsway              1 Trappa               118 Paseo de Gracia    1 Sandton Drive
London WC2B 6UN             111 52 Stockholm       08008 Barcelona        Sandton
United Kingdom              Sweden                 Spain                  South Africa
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Banking outlook africa 2009 presentation richard shaw

  • 1. Bearing Consulting Stockholm – London – Barcelona – Johannesburg “..because the execution of an idea is always more important than the brilliance of the thought..” (Harvard Business Publishing – Morgan, Levitt & Maleck – INVEST model) This document is solely for the use of the receiver. No part of it may be circulated, quoted, or reproduced for distribution outside the receivers organisation without prior written approval from Bearing Consulting Ltd. 2009 Bearing Consulting Ltd. Proprietary and Confidential. All Rights Reserved
  • 2. Welcome Banking Outlook Africa 2009 Regional Integration in the African Financial Sector Sandton Convention Centre 7th July 2009 Richard Shaw, Director richard.shaw@bearing-consulting.com 2
  • 3. Agenda 1. An overview of the regional financial sector landscape 2. The drivers and benefits behind regional expansion and integration in the financial sector 3. Lessons learnt 4. How to devise a strategy for regional expansion 5. What does the future have in store for regional integration in the financial sector across Africa? 3
  • 4. Overview of the regional financial sector landscape • Regional integration in the African financial sectors is nothing new (Barclays, Standard Chartered, ANZ Grindlays/Stanbic) • There has been a rapid growth in numbers of financial firms across the continent in the last decade, due mainly to low barriers to entry • The financial services sectors in Africa are characterised by a large number of small banks (assets <$100 M) • A number of home grown banking institutions have expanded very fast and have been very successful in extending their footprint to other African jurisdictions • There have also been a number of 'regional expansion' failures 4
  • 5. Overview of the regional financial sector landscape Country No. of GDP GDP/ Population Pop/ banks (US$ Bil) Bank (Mil) Bank (US$ Mil) United States of America 8,430 14,264 1,692 306,663 36,378 United Kingdom 343 2,674 7,796 61,612 179,628 Brazil 233 1,572 6,747 191,242 820,780 South Africa 36 300 8,344 47,900 1,330,566 Tanzania 30 21 691 40,000 1,333,333 Nigeria 24 214 8,933 148,000 6,166,667 Zambia 17 14 843 11,863 697,808 * Banks are defined as all banks licensed as deposit taking institutions 5
  • 6. Overview of the regional financial sector landscape • A large percentage of the population in SSA is unbanked (we estimate it to be around 88%) • Around 115 million mobile phones in SSA in a population of around 800 million • The GDP of SSA was US$744 billion in 2008, which was equivalent to 28% of China’s GDP, 69% of Brazil’s, 74% of Russia’s and 80% of India’s • The average percentage of exports within trade blocs in SSA is 7.1%. The East African Community has the highest within trade bloc share (16.5%), while the Economic Community of Central African States has the lowest share (0.6%) • 65% of SSA’s population lives in rural areas; Burundi has the highest rural share (90%), while Djibouti has the lowest (13.5%). 6
  • 7. Drivers and benefits behind regional expansion • Greater economies of scale and operational efficiencies • Lower average costs, particularly important in the deployment of technology • Initiatives and organisations such as SADC, COMESA and ECOWAS will pave the way for operational integration across different jurisdiction and the provision of cross-border products & services • Move towards the African banking efficiency frontier (lower cost/income ratios) 7
  • 8. Lessons learnt • Many home grown African banks have embarked on regional expansion strategies with varying degrees of success • Ecobank has been a shining example of successful regional expansion in the financial sector • Ecobank has multi-national shareholders and management and adopted a ‘multi-local’ approach • Banks must have an innovative culture and need to be open to understanding and appreciating different cultures and regional nuances if they are to succeed • Regulatory resistance and nationalistic sentiments need to be overcome • Governance needs to be sound, independent and transparent 8
  • 9. Devising a strategy for regional expansion 1. Refine and perfect your product & service offerings and your operations in your home market before expanding into others 2. Decide on markets based on your own core competencies vs. the opportunities that exist in those markets – "if you want to succeed, rely on your strengths" 3. Develop a multi-national and multi-cultural organisation in your home market, order to appeal to your target markets 4. Seek the backing and support of the relevant regulators and governments 5. Map management and staff to markets that will present a cultural fit 6. Following one of the ‘Multi-local’ models, we would suggest arranging Africa into a number of clusters with similar cultural dispositions (e.g. Lusaphone, Francophone, Anglophone) 9
  • 10. What does the future have in store • The emergence of true Pan-African bank/s operating at the leading edge of the African banking efficiency frontier and with a trans-continental brand/s • Banking the un-banked through mobile banking, supermarket banking, ATMs and other modern delivery channels • Mobile phone operators and remittance companies will continue to grow and will play an ever increasing role in retail banking in Africa • Regional banking products and services – “your money will be able to follow you around the continent” • Different African nationalities and cultures will be integrated in regional banks 10
  • 11. Thank you United Kingdom Sweden Spain South Africa 4th Floor, Imperial House Jakobs Torg 3 Principal 2nd Floor 15-19 Kingsway 1 Trappa 118 Paseo de Gracia 1 Sandton Drive London WC2B 6UN 111 52 Stockholm 08008 Barcelona Sandton United Kingdom Sweden Spain South Africa Ph: +44 208 133 3125 Ph: +46 85 197 1107 Ph: +34 93 255 3124 Ph: +27 83 230 9451 Fax: +44 845 280 3818 Fax: +46 85 010 9637 Fax: +34 93 255 3109 Fax: +27 86 685 8444 www.bearing-consulting.com | connect@bearing-consulting.com