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Publishing 2.0 Just another  meaningless buzzword? 5th Elsevier Scandinavian Librarian Forum 9 th  November 2007, Oslo Jonathan Clark,  EVP Technology, Elsevier
Questions ,[object Object],[object Object],[object Object]
So what is Web 2.0? ,[object Object]
Social change in the way we interact
Network Effects help drive change The purchase of a telephone by someone indirectly benefits the others who are already using telephones
The Long Tail Why the future is less of more
 
 
Blogs
Blogs
Our authors Blogs
Our customers Blogs
Employees Blogs
CEO’s Blogs
Editors Blogs
Microblogs Blogs
Multimedia Vlogs
Broadcasting Podcasts
Connecting with customers Blogs
Connecting with customers Blogs
Customers connecting with customers Blogs
Connecting people Social Media
Connecting friends Social Media
Building networks Social Media
Connecting people into groups Social Media
I love the library!!!!!!!!!!!! Social Media
Connecting Dogs! Social Media
Sharing content Social Media
Flickr view of molecular biology Social Media
Collation of science blogs Recommendation
Impact Factor meet Blog Factor Recommendation
The need to organize Tags & Social Bookmarking
Sharing the organizing Tags & Social Bookmarking
Coming soon…….. Tags & Social Bookmarking
Wikipedia Wikis
Leaving the encyclopedia behind Wikis
Group collaborative authorship  Wikis
Knowledge created through conversation Wikis
WiserWiki – a wiser way to go? Wikis
New economics?
 
Web services and API’s
Mashups
Open up to syndication RSS
Open up and expose the content RSS
ScienceDirect Alerts RSS
Keep up to date RSS
Track myself RSS
You are in control RSS
Share so you don’t have to… RSS
A window into my world Widgets
A window into someone else’s page Widgets
A window into the library Widgets
A window into someone’s browser Toolbars
Blurs desktop/web distinction AJAX
" Essentially, the Web is shifting from an international library of interlinked pages to an  information ecosystem , where data circulate like nutrients in a rain forest." Stephen Johnson, Discover Magazine
Questions ,[object Object],[object Object],[object Object]
Library 2.0
 
Thank you very much! Any questions? Jonathan Clark [email_address] http://jonathanclarks.blogspot.com/ http://www.slideshare.net/jonathanjo

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Publishing 2 0 For Oslo Final Version With Notes