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Twitter & Financial Relevancy




                                                          Twitter Confidential 2011



Friday, February 10, 12
Tweets Are Driving Financial Decisions




                                                                   2

Friday, February 10, 12
$(StockSymbol) Concentrates Conversations




                                                 3

Friday, February 10, 12
Promoted Tweets in Search




                                                      4

Friday, February 10, 12
Twitter Enhanced Profile Pages
                                                  Brands now have a dedicated
                                              destination on Twitter.com and Mobile
                                                    Owned & Operated Apps


                                                       830x90 (Leaderboard height) banner across
                                                                 the top of Brand Page



                                                       Highlight the most engaging and important
                                                          content to prospects and followers by
                                                       pinning a Promoted Tweet to the top of your
                                                                         timeline




                                                        Pre-expanded video or picture within the
                                                        Promoted Tweet to capture attention and
                                                                  drive engagement




                                                                                                     5

Friday, February 10, 12

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Burnham Presentation

  • 1. Twitter & Financial Relevancy Twitter Confidential 2011 Friday, February 10, 12
  • 2. Tweets Are Driving Financial Decisions 2 Friday, February 10, 12
  • 3. $(StockSymbol) Concentrates Conversations 3 Friday, February 10, 12
  • 4. Promoted Tweets in Search 4 Friday, February 10, 12
  • 5. Twitter Enhanced Profile Pages Brands now have a dedicated destination on Twitter.com and Mobile Owned & Operated Apps 830x90 (Leaderboard height) banner across the top of Brand Page Highlight the most engaging and important content to prospects and followers by pinning a Promoted Tweet to the top of your timeline Pre-expanded video or picture within the Promoted Tweet to capture attention and drive engagement 5 Friday, February 10, 12