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THE CLAREMONT COLLEGES LIBRARY
The Claremont Colleges Library




         Beyond the Books:
    Using Statistical Analysis to
   Evaluate & Revise An Approval
            Plan Profile
                   JOHN MCDONALD
A LC T S A S R E S E A RC H & STAT I ST I C S PRO G R A M
            N EW O R L E A N S , LO U I S I A N A
                       J U N E 25 , 2 0 1 1
The Claremont Colleges Library

Too many books about cats coming on approval?




    CC BY-NC-ND 2.0: http://www.flickr.com/photos/axis/280925758/                     June 25, 2011
The Claremont Colleges Library

Time to revise the plan…




                                             June 25, 2011
The Claremont Colleges Library

This profile-ese looks like Greek to me




                                                    June 25, 2011
The Claremont Colleges Library

It probably won’t end well…




                                                June 25, 2011
The Claremont Colleges Library

There has got to be a better way




                                                     June 25, 2011
The Claremont Colleges Library


What was wrong at Claremont
 (assumptions, right or wrong)

  • No attention to plan, in some areas
  • Plan not addressing our needs
  • Not enough auto-shipped books
  • Too many slips
  • Slips don’t match orders
  • Orders coming from outside the plan
                                                        June 25, 2011
The Claremont Colleges Library


Why does it matter?

  • Plan should take care of ‘easy’ buys
  • Plan should provide targeted notifications
  • Plan should limit out the ‘easy’ non-buys
  • Librarians should spend time on ‘tougher’ decisions




                                                         June 25, 2011
The Claremont Colleges Library



Could data show
 us the answer?




                                    June 25, 2011
The Claremont Colleges Library



  Dig up
some data

• Downloaded records from GOBI
   • Over 50,000 books profiled by YBP in 2006
   • Merged with our catalog data on purchase patterns
   • Included circulation statistics
   • Deduped print/cloth, excluded eBooks
   • Coded each book with Autoship/Slip/Exclude status
   • Coded each book with Purchase Status for Claremont
                                                   June 25, 2011
The Claremont Colleges Library


       7%   10%          Claremont Actions     Books
                        Not Ordered, No Slip     20,418
 11%                    Not Ordered, Slip        16,059
                        Ordered, No Slip          5,300
                        Ordered, Slip             3,665
                        Autoship                  4,839


                          Books Published in
                  41%       2006, in GOBI
32%
                           Actual Outcomes

                                          June 25, 2011
The Claremont Colleges Library


      2%                      Method               Books
           4%          Autoship                     11,000
                       Not Ordered, No Slip         28,000
                 22%   Not Ordered, Slip             8,000
16%                    Ordered, No Slip              1,000
                       Ordered, Slip                 2,000



                           Books Published in
                             2006, in GOBI
                               Best Case
                              Outcomes
           56%
                                              June 25, 2011
The Claremont Colleges Library

Analysis of Variance, Predicting Purchase
   Number of obs =              44457        R-squared =            0.1032
   Root MSE                    0.3669      Adj R-squared =          0.1016


   Source               Partial SS    df        MS     F     Prob > F
   Model                      687.704         80 8.5963 63.86        0

   slip                         0.834          1   0.8338    6.19   0.0128
   ybp_select                   1.032          5   0.2064    1.53   0.1756
   content_level                0.825          5   0.1650    1.23   0.2939
   country                      2.622          4   0.6554    4.87   0.0006
   slip*ybp_select             22.795          5   4.5591   33.87   0.0000
   slip*discipline             47.601          8   5.9502   44.20   0.0000
   slip*content_level           2.384          4   0.5960    4.43   0.0014
   slip*country                 0.359          4   0.0898    0.67   0.6146
   ybp_select*content           4.651         11   0.4228    3.14   0.0003
   ybp_select*country          12.982         20   0.6491    4.82   0.0000
   content*country             23.481         13   1.8062   13.42   0.0000
   Residual                  5973.277      44376   0.1346
The Claremont Colleges Library


Best model of purchase patterns included just a
few variables and explained 10% of variance:
     Country of Publication
     Slip Sent+YBP Select (interaction effect)
     Slip Sent+Discipline (interaction effect)
     YBP Select+Discipline (interaction effect)
     YBP Select+Country (interaction effect)
     Content Level+Discipline (interaction)
     Content Level+Country (interaction)
*simpler model included just 3 variables June 25, 2011
The Claremont Colleges Library


Best model of usage patterns included just a few
variables and explained 6% of variance:
      Discipline
      Slip Sent+Discipline
      YBP Select+Discipline
      YBP Select+Content Level

Interesting to note: Slip Sent+Discipline and YBP
Select+Discipline were both predictors for
purchase and usage.                         June 25, 2011
The Claremont Colleges Library



A few easy changes can really improve the plan
   • Adjust Non-subject parameters
      o Limit Country of Origin
  •   Include YBP Select
  •   Analyze LC Class and Disciplines
      o Move Slips to Autoship when appropriate
      o Eliminate Slips when not likely to result in
        purchase or usage                         June 25, 2011
The Claremont Colleges Library


“Likelihood of purchase” chart




                                                   June 25, 2011
The Claremont Colleges Library

Translate to Profile format, part 1…




                                                  June 25, 2011
The Claremont Colleges Library

Translate to Profile format, part 2…




                                                  June 25, 2011
The Claremont Colleges Library

The Good…
                Claremont
   YBP Action               Books           %
                  Action

    AUTOSHIP    AUTOSHIP    1,457         3.3%

      SLIP        SLIP      9,644        22.2%

    EXCLUDE     EXCLUDE     26,164      60.10%

      Total                 37,265      85.60%
                                                      June 25, 2011
The Claremont Colleges Library

The Not so Bad…

   YBP Action      Claremont Action Books     %
  EXCLUDE       SLIP - LC SUBJECT     1965   4.51%
  EXCLUDE       SLIP - FORMAT          371   0.85%
  EXCLUDE       SLIP - CONTENT LEVEL   250   0.57%
  EXCLUDE       SLIP - PRICE           213   0.49%
  EXCLUDE       SLIP - BINDING           4   0.01%
  EXCLUDE       SLIP - REFERENCE TYPE    4   0.01%
  EXCLUDE       SLIP - PUBLISHER         1   0.00%
  Total                               2808   6.45%
                                                         June 25, 2011
The Claremont Colleges Library

The Not so Bad…

  YBP Action     Claremont Action     Books     %
  SLIP         EXCLUDE - LC SUBJECT    1284    2.95%
  SLIP         EXCLUDE - COUNTRY        234    0.54%
  SLIP         EXCLUDE - PUBLISHER       65    0.15%
  SLIP         EXCLUDE - CONT LVL        28    0.06%
  SLIP         EXCLUDE - LANG            15    0.03%
  SLIP         EXCLUDE - FORMAT           5    0.01%
  Total                                1631    3.75%
                                                          June 25, 2011
The Claremont Colleges Library

The Not so Bad…
   YBP Action Claremont Action Books    %
  AUTOSHIP EXCLUDE - LC SUBJECT  136   0.00%
  AUTOSHIP SLIP - LC SUBJECT     104   0.16%
  AUTOSHIP EXCLUDE - COUNTRY      69   0.01%
  AUTOSHIP EXCLUDE - PUBLISHER    14   0.31%
  AUTOSHIP SLIP - FORMAT           9   0.03%
  AUTOSHIP SLIP - PRICE            6   0.01%
  AUTOSHIP SLIP - CONTENT LEVEL    5   0.02%
  AUTOSHIP EXCLUDE - FORMAT        3   0.24%
  AUTOSHIP EXCLUDE - CONT LVL      1   0.01%
  Total                          347   0.80%
                                                   June 25, 2011
The Claremont Colleges Library

The Problem…


   YBP Action   Claremont Action   Books          %

   EXCLUDE         AUTOSHIP        726         1.67%

      SLIP         AUTOSHIP        757         1.74%

     Total                         1,483       3.41%


                                                      June 25, 2011
The Claremont Colleges Library

What went wrong




                                    June 25, 2011
The Claremont Colleges Library


Ask why on the “Likelihood of purchase” chart




                                                  June 25, 2011
The Claremont Colleges Library

Essentials were essential…
                                                           Claremont
     Books Profiled, 2006          All YBP Books
                                                        Purchased Books
      Select Designation          Titles     Price       Titles       Price
                        None      1,011       $52,256     838         $45,547
               Basic-Essential     902        $33,387     528         $18,873
        Basic-Recommended         9,467     $380,239     2,950       $121,557
           Research-Essential      642        $46,558     389         $23,425
     Research-Recommended        17,221    $1,538,120    6,152       $438,098
                  Specialized     3,938     $533,761      704         $61,816
              Supplementary      17,100    $1,038,704    2,243       $126,674
                                                                  June 25, 2011
The Claremont Colleges Library


Tune Up needed

  •   Receive all “ESSENTIAL” Books, except in very
      obvious areas where we have no collecting history
  •   Loosen up book/slip designations on targeted LC
      sub-classes
  •   Look at non-subject parameters that may be
      (unintentionally) trumping LC content
  •   Have librarians work with faculty on additional
      areas to include                           June 25, 2011
The Claremont Colleges Library


                   Method           Books
            Autoship                  8,100
      14%
            Not Ordered              34,765
26%         Slip                     15,200




               Books Published in
                 2010, in GOBI
                   Tuned Up
      60%        Revised Plan
                  Outcomes
The Claremont Colleges Library


      2%                      Method               Books
           4%          Autoship                     11,000
                       Not Ordered, No Slip         28,000
                 22%   Not Ordered, Slip             8,000
16%                    Ordered, No Slip              1,000
                       Ordered, Slip                 2,000



                           Books Published in
                             2006, in GOBI
                               Best Case
                              Outcomes
           56%
                                              June 25, 2011
The Claremont Colleges Library

Lessons learned

  •   Publishing output fluctuates by year
      o   Analyze more than a year of data at a time
      o   Especially at the more granular LC subclass levels
  •   Profiling is an art
      o   Use logic as much as data

  •   Details are essential
  •   Listen to your vendor
  •   No need to be risk averse                                   June 25, 2011
The Claremont Colleges Library




http://www.zazzle.com/statistics_means_never_having_to_say_youre_certai_tshirt-235669028746970031
                                                                                                     June 25, 2011

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Beyond the Books: Using Statistical Analysis to Evaluate & Revise An Approval Plan Profile

  • 2. The Claremont Colleges Library Beyond the Books: Using Statistical Analysis to Evaluate & Revise An Approval Plan Profile JOHN MCDONALD A LC T S A S R E S E A RC H & STAT I ST I C S PRO G R A M N EW O R L E A N S , LO U I S I A N A J U N E 25 , 2 0 1 1
  • 3. The Claremont Colleges Library Too many books about cats coming on approval? CC BY-NC-ND 2.0: http://www.flickr.com/photos/axis/280925758/ June 25, 2011
  • 4. The Claremont Colleges Library Time to revise the plan… June 25, 2011
  • 5. The Claremont Colleges Library This profile-ese looks like Greek to me June 25, 2011
  • 6. The Claremont Colleges Library It probably won’t end well… June 25, 2011
  • 7. The Claremont Colleges Library There has got to be a better way June 25, 2011
  • 8. The Claremont Colleges Library What was wrong at Claremont (assumptions, right or wrong) • No attention to plan, in some areas • Plan not addressing our needs • Not enough auto-shipped books • Too many slips • Slips don’t match orders • Orders coming from outside the plan June 25, 2011
  • 9. The Claremont Colleges Library Why does it matter? • Plan should take care of ‘easy’ buys • Plan should provide targeted notifications • Plan should limit out the ‘easy’ non-buys • Librarians should spend time on ‘tougher’ decisions June 25, 2011
  • 10. The Claremont Colleges Library Could data show us the answer? June 25, 2011
  • 11. The Claremont Colleges Library Dig up some data • Downloaded records from GOBI • Over 50,000 books profiled by YBP in 2006 • Merged with our catalog data on purchase patterns • Included circulation statistics • Deduped print/cloth, excluded eBooks • Coded each book with Autoship/Slip/Exclude status • Coded each book with Purchase Status for Claremont June 25, 2011
  • 12. The Claremont Colleges Library 7% 10% Claremont Actions Books Not Ordered, No Slip 20,418 11% Not Ordered, Slip 16,059 Ordered, No Slip 5,300 Ordered, Slip 3,665 Autoship 4,839 Books Published in 41% 2006, in GOBI 32% Actual Outcomes June 25, 2011
  • 13. The Claremont Colleges Library 2% Method Books 4% Autoship 11,000 Not Ordered, No Slip 28,000 22% Not Ordered, Slip 8,000 16% Ordered, No Slip 1,000 Ordered, Slip 2,000 Books Published in 2006, in GOBI Best Case Outcomes 56% June 25, 2011
  • 14. The Claremont Colleges Library Analysis of Variance, Predicting Purchase Number of obs = 44457 R-squared = 0.1032 Root MSE 0.3669 Adj R-squared = 0.1016 Source Partial SS df MS F Prob > F Model 687.704 80 8.5963 63.86 0 slip 0.834 1 0.8338 6.19 0.0128 ybp_select 1.032 5 0.2064 1.53 0.1756 content_level 0.825 5 0.1650 1.23 0.2939 country 2.622 4 0.6554 4.87 0.0006 slip*ybp_select 22.795 5 4.5591 33.87 0.0000 slip*discipline 47.601 8 5.9502 44.20 0.0000 slip*content_level 2.384 4 0.5960 4.43 0.0014 slip*country 0.359 4 0.0898 0.67 0.6146 ybp_select*content 4.651 11 0.4228 3.14 0.0003 ybp_select*country 12.982 20 0.6491 4.82 0.0000 content*country 23.481 13 1.8062 13.42 0.0000 Residual 5973.277 44376 0.1346
  • 15. The Claremont Colleges Library Best model of purchase patterns included just a few variables and explained 10% of variance: Country of Publication Slip Sent+YBP Select (interaction effect) Slip Sent+Discipline (interaction effect) YBP Select+Discipline (interaction effect) YBP Select+Country (interaction effect) Content Level+Discipline (interaction) Content Level+Country (interaction) *simpler model included just 3 variables June 25, 2011
  • 16. The Claremont Colleges Library Best model of usage patterns included just a few variables and explained 6% of variance: Discipline Slip Sent+Discipline YBP Select+Discipline YBP Select+Content Level Interesting to note: Slip Sent+Discipline and YBP Select+Discipline were both predictors for purchase and usage. June 25, 2011
  • 17. The Claremont Colleges Library A few easy changes can really improve the plan • Adjust Non-subject parameters o Limit Country of Origin • Include YBP Select • Analyze LC Class and Disciplines o Move Slips to Autoship when appropriate o Eliminate Slips when not likely to result in purchase or usage June 25, 2011
  • 18. The Claremont Colleges Library “Likelihood of purchase” chart June 25, 2011
  • 19. The Claremont Colleges Library Translate to Profile format, part 1… June 25, 2011
  • 20. The Claremont Colleges Library Translate to Profile format, part 2… June 25, 2011
  • 21. The Claremont Colleges Library The Good… Claremont YBP Action Books % Action AUTOSHIP AUTOSHIP 1,457 3.3% SLIP SLIP 9,644 22.2% EXCLUDE EXCLUDE 26,164 60.10% Total 37,265 85.60% June 25, 2011
  • 22. The Claremont Colleges Library The Not so Bad… YBP Action Claremont Action Books % EXCLUDE SLIP - LC SUBJECT 1965 4.51% EXCLUDE SLIP - FORMAT 371 0.85% EXCLUDE SLIP - CONTENT LEVEL 250 0.57% EXCLUDE SLIP - PRICE 213 0.49% EXCLUDE SLIP - BINDING 4 0.01% EXCLUDE SLIP - REFERENCE TYPE 4 0.01% EXCLUDE SLIP - PUBLISHER 1 0.00% Total 2808 6.45% June 25, 2011
  • 23. The Claremont Colleges Library The Not so Bad… YBP Action Claremont Action Books % SLIP EXCLUDE - LC SUBJECT 1284 2.95% SLIP EXCLUDE - COUNTRY 234 0.54% SLIP EXCLUDE - PUBLISHER 65 0.15% SLIP EXCLUDE - CONT LVL 28 0.06% SLIP EXCLUDE - LANG 15 0.03% SLIP EXCLUDE - FORMAT 5 0.01% Total 1631 3.75% June 25, 2011
  • 24. The Claremont Colleges Library The Not so Bad… YBP Action Claremont Action Books % AUTOSHIP EXCLUDE - LC SUBJECT 136 0.00% AUTOSHIP SLIP - LC SUBJECT 104 0.16% AUTOSHIP EXCLUDE - COUNTRY 69 0.01% AUTOSHIP EXCLUDE - PUBLISHER 14 0.31% AUTOSHIP SLIP - FORMAT 9 0.03% AUTOSHIP SLIP - PRICE 6 0.01% AUTOSHIP SLIP - CONTENT LEVEL 5 0.02% AUTOSHIP EXCLUDE - FORMAT 3 0.24% AUTOSHIP EXCLUDE - CONT LVL 1 0.01% Total 347 0.80% June 25, 2011
  • 25. The Claremont Colleges Library The Problem… YBP Action Claremont Action Books % EXCLUDE AUTOSHIP 726 1.67% SLIP AUTOSHIP 757 1.74% Total 1,483 3.41% June 25, 2011
  • 26. The Claremont Colleges Library What went wrong June 25, 2011
  • 27. The Claremont Colleges Library Ask why on the “Likelihood of purchase” chart June 25, 2011
  • 28. The Claremont Colleges Library Essentials were essential… Claremont Books Profiled, 2006 All YBP Books Purchased Books Select Designation Titles Price Titles Price None 1,011 $52,256 838 $45,547 Basic-Essential 902 $33,387 528 $18,873 Basic-Recommended 9,467 $380,239 2,950 $121,557 Research-Essential 642 $46,558 389 $23,425 Research-Recommended 17,221 $1,538,120 6,152 $438,098 Specialized 3,938 $533,761 704 $61,816 Supplementary 17,100 $1,038,704 2,243 $126,674 June 25, 2011
  • 29. The Claremont Colleges Library Tune Up needed • Receive all “ESSENTIAL” Books, except in very obvious areas where we have no collecting history • Loosen up book/slip designations on targeted LC sub-classes • Look at non-subject parameters that may be (unintentionally) trumping LC content • Have librarians work with faculty on additional areas to include June 25, 2011
  • 30. The Claremont Colleges Library Method Books Autoship 8,100 14% Not Ordered 34,765 26% Slip 15,200 Books Published in 2010, in GOBI Tuned Up 60% Revised Plan Outcomes
  • 31. The Claremont Colleges Library 2% Method Books 4% Autoship 11,000 Not Ordered, No Slip 28,000 22% Not Ordered, Slip 8,000 16% Ordered, No Slip 1,000 Ordered, Slip 2,000 Books Published in 2006, in GOBI Best Case Outcomes 56% June 25, 2011
  • 32. The Claremont Colleges Library Lessons learned • Publishing output fluctuates by year o Analyze more than a year of data at a time o Especially at the more granular LC subclass levels • Profiling is an art o Use logic as much as data • Details are essential • Listen to your vendor • No need to be risk averse June 25, 2011
  • 33. The Claremont Colleges Library http://www.zazzle.com/statistics_means_never_having_to_say_youre_certai_tshirt-235669028746970031 June 25, 2011

Editor's Notes

  1. So you’re getting too many books about Cats in your approval plan…time to revise it!
  2. Initially, you think, just sit down and go over the plan and mark up some changes…
  3. But then you look at the plan and say, “Wha?”
  4. And then you realize that it’s not going to end well.
  5. Gotta be a better way…
  6. So I turned my mind to statistics, wondering if somehow quantitative evidence could shed some light on how to revise our plan.
  7. Profiling not necessarily machine readable
  8. Profiling not necessarily machine readable