Dominate your market while charging premium prices
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This document provides tips for dominating a market while charging premium prices. It recommends finding customers' true pain points, charging more than twice as much as competitors, and investing in branding. Becoming an authority is also advised by getting testimonials from powerful companies and influencers in one's niche before moving to another demographic. The overall message is that focusing on these three steps of understanding customer needs, premium pricing, and authority building can help one get ahead of competitors in their market.
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• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fastAI Best Practices for Marketing HUG June 2024
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
Assignment 2 Task 1: Digital Marketing Course
How Consumers Use Technology And Its Impact On Their Lives
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6:个人职称评审加20分
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Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
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Dominate your market while charging premium prices
- 1. Dominate your market while charging premium prices
- 2. In 2014… I accidentally gave birth to FameUp.
- 3. For the first 2 years… We struggled to survive while charging the LOWEST prices
- 4. Served over 3,000 Clients worldwide
- 5. ARE YOU READY FOR SOME GOLDEN NUGGETS ?
- 6. Every market is so saturated, How can I ever BE AHEAD of my competitors?
- 7. The answer is… You don’t ;)
- 8. Chase your Competitors, And you will always be behind
- 9. 3 STEPS TO DOMINATING A MARKET Find Customer’s True Pain Point Charge Premium Prices Become an Authority
- 10. Find Customer’s True Pain Point • What is important but forgotten? • Unique Technology • Personal Story, Emotions • Tribe / Movement
- 11. NICHE: MOONCAKES
- 14. NICHE: LUXURY
- 15. Charge Premium Prices • Sell ONLY 1 Product / Service • Charge > 2X higher than competitors • Invest in Branding • Client Intimacy (Personal, Gift, VIP Value)
- 16. Become an Authority • Get POWERFUL companies & influencers in your niche to be testimonials • Focus on dominating every demographic before moving to another
- 17. SUMMARY Find Customer’s True Pain Point Charge Premium Prices Become an Authority
- 18. CRUSH 2019!!!