The Crons Opportunity


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The Crons Opportunity

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  2. 2. Multiple Income Streams…<br />Multiple Product Categories<br />
  3. 3. The Crons Brand: Who We Are<br />First and Foremost: A Motivational Company<br />Fastest growing new sports apparel brand in the country<br />Inspirational brand with a Come Ready or Never Start message <br />Brand that motivates young athletes to set and achieve their goals in order to get better and reach their full potential<br />
  4. 4. The Sports Apparel Market<br />$29 Billion Industry for Sports Apparel; $4B Team Sports Industry<br />17,000 Public School Districts <br /> (Multiple schools per district)<br />Over 20,000 Private and Parochial Schools<br />Even .05% of market share equals $145MM in revenue<br />
  5. 5. The Sports Apparel Market<br /><ul><li>Spend in Millions</li></ul> -- 4-5-6 Grade Teams $747.6<br /> --- 7-8 Grade Teams $551.8<br /> --- 9-JV Varsity Teams $907.8<br />Over $2B in Sales!!<br />
  6. 6. Crons Target Market<br /><ul><li>Public Schools: 17,800
  7. 7. Private Schools: 15,000
  8. 8. Parochial Schools: 7,400
  9. 9. Charter Schools: 5,700
  10. 10. Junior Colleges: 500
  11. 11. 4-Year Colleges: 1,200
  12. 12. AAU Sports Programs: 1,500
  13. 13. 26 Million youngsters between the ages of 6 – 17 participate in at least one organized sport</li></ul>Over 49,000 Total Schools & Programs!!<br />
  14. 14. Pat Cavanaugh--The Man Behind Crons<br />Athletic Background<br />Growing up hearing all the doubters<br />Outworking everybody to succeed<br />Walk-on who earned scholarship with University of Pittsburgh Basketball <br />Two-year Team Captain on NCAA Top 10 teams<br /> (Only walk-on to be named team captain)<br />3 NBA Tryouts<br />
  15. 15. Pat Cavanaugh--The Man Behind Crons<br />Business Background<br />BS, MBA– University of Pittsburgh<br />CEO—Inc. 500 Company– Cavanaugh Marketing Network<br />Ernst & Young Entrepreneur of the Year<br />Ernst & Young Entrepreneur Hall of Fame<br />Profiled in Inc. Magazine <br />Named Top Salesperson in the country by Sales & Marketing Management Magazine<br />Profiled by Wal Mart for Business Excellence<br />
  16. 16. The Crons Success Story<br />Over 350% in sales over the last two years; Anticipated 400% increase in 2010<br />Approaching 400 schools and organizations in 25 states that have felt the Power of Crons<br />NFL and NBA customers (Dolphins & Magic)<br />2009 NCAA Basketball Tournament Participant<br />Brand featured by CNBC; Sports Business Journal<br />Outfitted Texas-Pan American Basketball in 2010<br />Approaching 150 Head Coaches Around the Country to Date…and Growing<br />Partnership with A-Game, one of the largest youth sports facilities in Southeast<br />Partnership with Hoop Group, one of the largest basketball summer camp organizations<br />
  17. 17. Now, The Crons Brand™ is Taking It <br />To the Next Level!<br />
  18. 18. Crons Partners with D1 Conferences<br />Named Official Apparel and Uniform Provider for Big South Conference<br /> -- 10 Schools; 18 Sports; 180 Teams; 3,200 Student-Athletes<br />Sponsors Post Graduate Scholarship and provides student-athlete gifts for Atlantic 10 Conference<br /> -- 14 Schools; 21 Sports; 284 Teams; 5,000 Student-Athletes<br />
  19. 19. The Significance for Crons Head Coaches<br />Gives Crons significant national visibility<br />Provides instant credibility for the Brand<br />Proves that the Crons message resonates with athletic administrators and coaches <br />Validates Crons ability to compete with other brands<br />Presents Crons with tremendous momentum in 2010<br />
  20. 20. The Future of Crons<br />More Aggressive 2010 National Marketing Campaign<br />Football Game Time Uniform & Team Gear Program<br /> (see for details)<br />NCAA Compliant Nutritional Products <br />Women’s Volleyball & Active Lifestyle lines<br />Significant National Expansion of CronsAchievers Program<br />
  21. 21. Summary of Crons Achievers Program<br />Educational curriculum designed to teach students the importance of goal setting for achieving success and provide a how-to guide to setting, tracking and achieving their own personal goals<br />Currently targeted toward middle school students (grades 6th – 9th)<br />9-week structure of learning modules that incorporate mental, physical and illustrative (story) examples (Goal Game Plan Assignment)<br />For 2010 will be adopted by schools in Pennsylvania, California, Florida, New York and Utah<br /><br />
  22. 22. The Crons Difference<br />Great Message and Value Pricing<br />Inspirational message & mentality<br /> (Woven into the fabric—Upside down tag; Inside the gear)<br />Equal product quality with other national brands but with pricing that is 20%-30% below them<br />
  23. 23. The Crons Difference<br />Team Packages—Our Most Popular Item<br />Team Packages include Sweatshirt, Sweatpants, Workout Shorts, Short & Long Sleeve T-Shirts, and Duffel Bag<br />Customized for Every Team With Imprinted Logos<br />Regular Cotton or Performance Fabrics<br />Starting at $95; 15-day turnaround<br />
  24. 24. The Crons Difference<br />The Crons Brand can be a coach’s single, one-stop source for all athletic apparel and accessories instead of having to deal with multiple suppliers<br />Single Source Opportunities Available for School Districts, too<br />
  25. 25. The Crons BrandIncome Earning Opportunities<br />
  26. 26. Joining The Crons Brand Team<br />Head Coach<br /> -- Commissions from 10% - 30% (Bonus Opportunities)<br />General Manager<br /> -- Earned Position<br /> -- Significant residual income opportunity through the recruitment and signing of other Crons Head Coaches<br /> -- Two income streams: Personal sales and earning commission on sales of your Head Coaches <br />
  27. 27. Joining The Crons Brand Team<br />Regional Director<br /> -- Earned position<br /> -- Manage up to 8 General Managers<br /> -- Earn significant residual income on commissions from sales of General Managers and Head Coaches in your region<br /> -- Recruiting and training are the primary focus<br />Franchise—Designated Position<br /> -- Regional Franchise position is for ultra-performing individual<br /> -- Highest level of residual income in entire region encompassing as many as 8 General Managers<br /> -- Accelerated compensation percentages on multiple revenue streams <br />
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  30. 30. Why Crons Makes Sense<br />Opportunity with People with a Passion for Sports<br />Perfect for People Already in the Field (i.e. coaches)<br />Designed for Busy People<br />Flexibility of Part-Time Opportunity<br />No Previous Apparel Experience Needed<br />No Risk Opportunity with Huge Upside Potential<br />Ground Floor Opportunity with Track Record of Success<br />Comprehensive Corporate Support For Head Coaches—In Sales or Your Team Building<br />
  31. 31. Crons Training and Support<br />Superior Graphics Department<br /> -- Virtual Mock-Ups Help Sales<br /> -- Logo & Apparel Designs<br />Retail Catalog<br />Sample Kit ($1,000 worth of samples)<br />80-page Sales Manual<br />Sales CD<br />Webinar Training Sessions<br />Weekly Newsletters<br />Conference Calls With Pat & Sotiris<br />Unparalleled Access to Customer Service to Answer Your Questions and Process Your Orders<br />
  32. 32. Turn Your Passion Into Profits<br />Huge Opportunity to Join a Brand Taking the Country By Storm<br />Great Residual Revenue Stream for Someone Who: <br /> -- Has a Passion for Sports & Youth Athletics<br /> -- Has Sales Experience or Contacts With Youth Sports Organizations, School Sports Coaches and Booster Groups or School Administrators<br />Lucrative Part-Time/ Full-Time Revenue Generator<br />Backed by Proven Successful Management Team<br />