The document discusses the value of a Fractional Chief Marketing Officer during a company's recruitment process. Hiring a Fractional CMO minimizes disruption, keeps leadership functioning, and allows the team to stay happy and productive while the search continues. It also drives down costs, gives time to find the best talent, and saves money while maintaining momentum. The primary benefit is a successful marketing leader fills the role with no overhead, sustaining and accelerating deliverables until a new CMO is hired.

1. • Minimizes the disruption of the recruitment process.
• Keeps the leadership function moving.
• Team stays happy, focused & productive.
Pain relieved:
• Drives down marketing & opportunity costs.
• Gives C team space & time to go deeper into the talent pool.
• Saves measurable dollars & sustains momentum.
Primary benefit:
• Successful marketing leader steps into leader/doer role.
• Sustain/accelerate marketing deliverables.
• The FCMO is compensated @ market rates but with no overhead burden.
USP:
The value of the Fractional Chief
Marketing Officer during recruitment.