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Intercultural Communication
Presentation
Introduction
Having a proper Turkish business
etiquette allows a business to gain more
clients and partners in Turkish business
community
With globalization, being confident in
practicing proper business etiquette in
Turkey allows you to achieve success
Turkish businessmen want a strong
appreciation and , respect and loyalty
Facts and statistics
The capital of Turkey is Ankara
Main cities: Ankara, Istanbul,
and Adana
Population: 75 million
Main Language: Turkish
Currency” Turkish Lira: Major
religion: Islam
Contrasts and paradoxes
Turkey is a secular state but 90% of the population are
Muslims
The culture is very tradition but also modern
It is a men’s culture but still women are in senior roles
There is a growing middle class
The Turkish people
Emotional Patriarchal Little private
space
Friendly Focused on
relationships
Respect for elders
Business culture
 Turks take time to meet foreign businessmen and
entertainment is part of a normal process
 Turks are genuinely welcoming and hospitable
 Visitors need to live to the image that they are respected
through their language, politeness and dress
 Turkish people are open to new ideas, hardworking,
innovative, and flexible
 They have a great crisis management but weak long-term
planning
Greetings
 Turkey is both a regal and ancient
country and hence earned titles are
valued
 Use titles where appropriate such as
professor, lawyer, engineer or manager
 When you greeting a Turk, use their first
name and then add “bey” for men and
“hanim” for women
Business Cards
 Use both hands when you are
exchanging business cards
 Business cards should always be
printed one side in Turkish and the
other in English
 Present all your business materials in
both English and Turkish to show your
colleagues that you appreciate them
Timing
 Always try to be punctual and if you
will delay, notify your Turkish friends
 Avoid scheduling meetings during
Ramazan or Ramadan
 Avoid scheduling meetings August and
July as they are the most valued
vacation months
 During vacation, most Turks spend
more time with families
Turkish Dress
 Always dress conservatively
 Men and women should always wear suits
 During summer avoid wearing jackets and ties since the
weather tends to be too hot and humid
 Outside large cities and specifically in Eastern Turkey,
dress more conservatively
 Women should always cover their legs and arms and men
should always wear long pants
Body language
When in Turkey, never point the sole of your feet towards
an individual
Turks have a small area of personal space and hence stand
closer than most foreigners
In Turkey, putting a thumb between the first 2 fingers is
equivalent to raising the middle finger in the US
Business meetings
 Presentations should be short and
concise
 Always go to a meeting with a
structured proposal
 During presentations make use of
graphics, and diagrams and void too
much texts
 Proposals should always show how you
are both going to benefit mutually
Business Meetings Cont..
 In Turkey the decision making
process is slow
 A foreigner always meet with lower
ranking employees of a company
first to prove that they are a
trustworthy business partners
 Eventually, you meet with senior
members of a company
After the meeting
Business discussions and negotiations go on even after a
meeting before a business deal is sealed
After a business meeting, maintain personal contacts and
share every relevant information about the project
Turkish people believe in agreements made by a partner
through oral commitment than actual documentation
Do not bring a legal representative in a negotiation table
since it is considered as a sign of distrust
Negotiation
 In Turkey everything is negotiable
 Negotiation process is sometimes long
 Never put a Turkish businessman under pressure or add
deadlines
 Being patient in negotiations in Turkey is key
 Financial benefits are less emphasized in a business
negotiation as compared to influence, power, respect and
other non-financial incentive
Negotiation cont.…
 Turks are tough negotiators and hence you must be
prepared to leave some room for compromising
 When both parties arrive at a reasonable compromise,
then it should be presented as a deal
 Be open as much as possible during negotiation
 If a Turk senses you are hiding something, they will reject
the deal
Gift giving
In a business setup, giving gifts is not
practiced
However, when you decide to give a gift,
it is not considered as an insult
But avoid giving expensive gifts only
chose souvenir from your home country
Never give alcohol as a gift since Turkey
is a Muslim country
ALCOHOL
Relationships
 Most businesses in Turkey are family-owned and hence
nepotism is common
 Despite globalization, the business culture is still personal
 Business success is based on the ability of the business
person to build effective relationships
 Turks want to do business with people they can trust and
feel comfortable about
 Direct communication is preferred as compared to phone
calls and emails
Bribery and Corruption
 Corruption and bribery are still common in Turkey despite
the government taking measures to fight it
 Transparency international ranks Turkey 54th in the
Corruption Perceptions Index the government is still
developing more efficient anti-fraud legislations as well as
enforcing them
Turkish Cultural Tips
 Turkey is a largely Muslim country and hence
Islam dictates 5 prayer times every day
 Always schedule important meetings aware
of these times
 When you go to a restaurant with a Turkish
friend, remember that the host always pays
the bills
 Turks do not split the bills
 When you offer to pay bills, you will be
refused, instead offer to host the person
another time
Cultural Tips Cont.….
 Building strong business relationship
is critical for a businessman in Turkey
 Business relationships in Turkey are
solidified over lunch or dinner
 During your first meeting, it is an
opportunity for your and the Turkish
friend to know each other
Helpful hints
 Turks are likely to ask business partner what most
Americans consider as personal questions including their
age and salary
 However, only ask such questions when you have
developed a strong relationship with your Turkish partner
 Conservative attitudes towards women are prevent in
Turkey
Turkish Business Etiquette and Culture

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Turkish Business Etiquette and Culture

  • 2. Introduction Having a proper Turkish business etiquette allows a business to gain more clients and partners in Turkish business community With globalization, being confident in practicing proper business etiquette in Turkey allows you to achieve success Turkish businessmen want a strong appreciation and , respect and loyalty
  • 3. Facts and statistics The capital of Turkey is Ankara Main cities: Ankara, Istanbul, and Adana Population: 75 million Main Language: Turkish Currency” Turkish Lira: Major religion: Islam
  • 4. Contrasts and paradoxes Turkey is a secular state but 90% of the population are Muslims The culture is very tradition but also modern It is a men’s culture but still women are in senior roles There is a growing middle class
  • 5. The Turkish people Emotional Patriarchal Little private space Friendly Focused on relationships Respect for elders
  • 6. Business culture  Turks take time to meet foreign businessmen and entertainment is part of a normal process  Turks are genuinely welcoming and hospitable  Visitors need to live to the image that they are respected through their language, politeness and dress  Turkish people are open to new ideas, hardworking, innovative, and flexible  They have a great crisis management but weak long-term planning
  • 7. Greetings  Turkey is both a regal and ancient country and hence earned titles are valued  Use titles where appropriate such as professor, lawyer, engineer or manager  When you greeting a Turk, use their first name and then add “bey” for men and “hanim” for women
  • 8. Business Cards  Use both hands when you are exchanging business cards  Business cards should always be printed one side in Turkish and the other in English  Present all your business materials in both English and Turkish to show your colleagues that you appreciate them
  • 9. Timing  Always try to be punctual and if you will delay, notify your Turkish friends  Avoid scheduling meetings during Ramazan or Ramadan  Avoid scheduling meetings August and July as they are the most valued vacation months  During vacation, most Turks spend more time with families
  • 10. Turkish Dress  Always dress conservatively  Men and women should always wear suits  During summer avoid wearing jackets and ties since the weather tends to be too hot and humid  Outside large cities and specifically in Eastern Turkey, dress more conservatively  Women should always cover their legs and arms and men should always wear long pants
  • 11. Body language When in Turkey, never point the sole of your feet towards an individual Turks have a small area of personal space and hence stand closer than most foreigners In Turkey, putting a thumb between the first 2 fingers is equivalent to raising the middle finger in the US
  • 12. Business meetings  Presentations should be short and concise  Always go to a meeting with a structured proposal  During presentations make use of graphics, and diagrams and void too much texts  Proposals should always show how you are both going to benefit mutually
  • 13. Business Meetings Cont..  In Turkey the decision making process is slow  A foreigner always meet with lower ranking employees of a company first to prove that they are a trustworthy business partners  Eventually, you meet with senior members of a company
  • 14. After the meeting Business discussions and negotiations go on even after a meeting before a business deal is sealed After a business meeting, maintain personal contacts and share every relevant information about the project Turkish people believe in agreements made by a partner through oral commitment than actual documentation Do not bring a legal representative in a negotiation table since it is considered as a sign of distrust
  • 15. Negotiation  In Turkey everything is negotiable  Negotiation process is sometimes long  Never put a Turkish businessman under pressure or add deadlines  Being patient in negotiations in Turkey is key  Financial benefits are less emphasized in a business negotiation as compared to influence, power, respect and other non-financial incentive
  • 16. Negotiation cont.…  Turks are tough negotiators and hence you must be prepared to leave some room for compromising  When both parties arrive at a reasonable compromise, then it should be presented as a deal  Be open as much as possible during negotiation  If a Turk senses you are hiding something, they will reject the deal
  • 17. Gift giving In a business setup, giving gifts is not practiced However, when you decide to give a gift, it is not considered as an insult But avoid giving expensive gifts only chose souvenir from your home country Never give alcohol as a gift since Turkey is a Muslim country ALCOHOL
  • 18. Relationships  Most businesses in Turkey are family-owned and hence nepotism is common  Despite globalization, the business culture is still personal  Business success is based on the ability of the business person to build effective relationships  Turks want to do business with people they can trust and feel comfortable about  Direct communication is preferred as compared to phone calls and emails
  • 19. Bribery and Corruption  Corruption and bribery are still common in Turkey despite the government taking measures to fight it  Transparency international ranks Turkey 54th in the Corruption Perceptions Index the government is still developing more efficient anti-fraud legislations as well as enforcing them
  • 20. Turkish Cultural Tips  Turkey is a largely Muslim country and hence Islam dictates 5 prayer times every day  Always schedule important meetings aware of these times  When you go to a restaurant with a Turkish friend, remember that the host always pays the bills  Turks do not split the bills  When you offer to pay bills, you will be refused, instead offer to host the person another time
  • 21. Cultural Tips Cont.….  Building strong business relationship is critical for a businessman in Turkey  Business relationships in Turkey are solidified over lunch or dinner  During your first meeting, it is an opportunity for your and the Turkish friend to know each other
  • 22. Helpful hints  Turks are likely to ask business partner what most Americans consider as personal questions including their age and salary  However, only ask such questions when you have developed a strong relationship with your Turkish partner  Conservative attitudes towards women are prevent in Turkey