Stephanie Ryan

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Stephanie Ryan

  1. 1. A Paradigm for Consistent Success in Sustainable Business Opportunity Green Saturday, November 8th Stephanie Ryan 360-929-0073
  2. 2. Systems Thinking
  3. 3. Systems Thinking <ul><li>A process for collective inquiry, which uncovers & helps people to see: </li></ul><ul><li>Wholes rather than parts </li></ul><ul><li>Interrelationships rather than things </li></ul><ul><li>Interdependencies (circular causality) rather than linear cause & effect chains </li></ul><ul><li>Processes of change (patterns) rather than snapshots </li></ul>
  4. 4. Value of Systems Thinking <ul><li>Surface assumptions which drive our actions. </li></ul><ul><li>Learn about the consequences of our actions both intended and unintended over time. </li></ul><ul><li>Increase our capacity for holding apparent opposites. </li></ul><ul><li>Discover critical interfaces & leverage </li></ul><ul><li>Builds shared understanding of complex issues which is critical for commitment and collaboration. </li></ul>
  5. 5. When to Apply Systems Thinking <ul><li>Systems Thinking and Systems Sensing are useful when: </li></ul><ul><li>Complex issues arise </li></ul><ul><li>Multiple points of view (typically different) need to be understood </li></ul><ul><li>Collaboration across traditional boundaries is desired </li></ul><ul><li>Desire exists to understand critical factors that lead to sustainable growth </li></ul><ul><li>Repeated attempts have been made to solve an issue and it defies solution (chronic) </li></ul>
  6. 6. Acme Co. – One View <ul><li>A </li></ul>Sales Errors Profitability Time <ul><li>Problems </li></ul><ul><li>Billing errors </li></ul><ul><li>Late deliveries </li></ul><ul><li>Systems poorly used </li></ul><ul><li>Excessive sales time </li></ul><ul><li>on new accounts </li></ul>
  7. 7. Acme Co. – One View <ul><li>A </li></ul>Sales Errors Profitability Time <ul><li>Problems </li></ul><ul><li>Billing errors </li></ul><ul><li>Late deliveries </li></ul><ul><li>Systems poorly </li></ul><ul><li>used </li></ul><ul><li>Excessive sales </li></ul><ul><li>time on new </li></ul><ul><li>accounts </li></ul><ul><li>Solutions </li></ul><ul><li>Rewrite billing </li></ul><ul><li>manuals & retrain </li></ul><ul><li>Install automated </li></ul><ul><li>delivery routing </li></ul><ul><li>system </li></ul><ul><li>Develop new/used </li></ul><ul><li>interfaces and train </li></ul><ul><li>Create new </li></ul><ul><li>compensation </li></ul><ul><li>packages </li></ul>
  8. 8. Acme Co. – Systems Thinking View <ul><li>A </li></ul>Poor Service (billing & delivery problems) Lost Customers (& Sales) Efforts on New Accounts (Time per sale) Burden on Service Pledges & Promises Special Pricing, Non-Stocked Products, Delivery Delays Outside Area
  9. 9. EVENTS, PATTERN, AND STRUCTURE
  10. 10. <ul><li>Business Structures </li></ul>Levels of Structure Organizational Structures Interpersonal Structures Individual Structures (Mental Models) <ul><li>Market Positioning </li></ul><ul><li>Customer Interface </li></ul><ul><li>Product Strategy </li></ul><ul><li>Distribution Strategy </li></ul><ul><li>Management Structure/Hierarchy </li></ul><ul><li>Strategic Planning Process </li></ul><ul><li>Reward System </li></ul><ul><li>Information System </li></ul><ul><li>Cultural Norms </li></ul><ul><li>Written Rules </li></ul><ul><li>Relational Skills </li></ul><ul><li>Roles and Role Flexibility </li></ul><ul><li>Ability to Recognize & Capitalize on Diversity </li></ul><ul><li>Problem Solving/Decision Making </li></ul><ul><li>Unwritten Rules </li></ul><ul><li>How I Think </li></ul><ul><li>How I View Myself and My Role </li></ul><ul><li>My Beliefs and Assumptions </li></ul>
  11. 12. What’s a B Corporation? <ul><li>A new type of corporation </li></ul><ul><li>that uses the power of business </li></ul><ul><li>to create public benefit </li></ul><ul><li>B Corporations: </li></ul><ul><ul><li>Meet high performance and legal standards </li></ul></ul><ul><ul><li>Build collective voice for ‘good companies’ </li></ul></ul><ul><ul><li>130+ B Corps; $1 Billion+ market; 30+ industries </li></ul></ul>
  12. 14. Limits to Success Story Line: A reinforcing loop creates growth in the system which is hampered by one or more balancing loops. Typically, the more vigorous the growth, the more vigorous the compensating process. The net result may be little or no improvement or even worse performance. The limiting loop becomes dominant. Everything going great, “Why should we worry about problems we don’t have?”, A little later, “Sure there are some problems, but all we have to do is go back to what was working before.” Still later, “The harder we run, the more seem to be staying in the same place!” Scent: Description: Growth, steady or rapid followed by a plateau or decline. People are trying to regain performance in the system by doing more of what worked before with little gain.
  13. 15. Patterns of Behavior Limits to Success Time Performance Efforts
  14. 16. Limits to Success
  15. 17. Limits to Success People’s Express
  16. 18. Limits to Success Low Hanging Fruit
  17. 19. Limits to Success Collaborative Learning Cycle
  18. 20. Limits to Success Limits to Learning
  19. 21. Limits to Success Implications: <ul><li>An LTS process grows and then growth slows. It can peak and crash/collapse. </li></ul><ul><li>Nothing grows forever – who manages limits? </li></ul><ul><li>Anticipate limiting forces that may not yet be apparent. </li></ul><ul><li>Beware of doing more of what worked in the past; pushing harder on the success loop will result in a harder fall. </li></ul><ul><li>Focus on reducing the limiting forces or constraints. </li></ul>Areas of Leverage: <ul><li>Instead of putting more energy and resources in what worked before, look to remove constraints or limits of success (attention to Balancing Loop) </li></ul><ul><li>Expand capacity before it's needed </li></ul><ul><li>Anticipate time delays of bringing additional capacity on line </li></ul><ul><li>Typical constraints you can expect to encounter and need to anticipate: </li></ul><ul><ul><li>Physical/hard: design of building, equipment, information flows, resources & time </li></ul></ul><ul><ul><li>Abstract/soft: people's perceptions, ability to deal with resistance, diversity, people's capacity to manage </li></ul></ul>
  20. 22. Limits to Success Quiver of Questions: <ul><li>What explains our success in the past, what was our engine of growth? </li></ul><ul><li>What barriers have we encountered to our success? </li></ul><ul><li>To what extent are these barriers self inflicted? </li></ul><ul><li>How are these barriers born out of our success? </li></ul><ul><li>How can we remove these barriers or lessen their effect? </li></ul><ul><li>What constraints would have to be altered to support the systems growth? </li></ul>
  21. 23. Limits to Success Template
  22. 24. Using Limits to Success As a Planning Tool <ul><li>Identify the growth engine </li></ul><ul><li>Determine doubling time of those processes </li></ul><ul><li>Identify potential limits and B loops (list) </li></ul><ul><li>Determine required change to deal with limits </li></ul><ul><li>Assess time needed to change </li></ul><ul><li>Is there a discrepancy between the doubling time </li></ul><ul><li>and changes that need to be make to support growth? </li></ul><ul><li>6. Balance the growth. </li></ul><ul><li>What strategies can be used to balance the growth engine with the time frame of the investments that must be made to sustain it? </li></ul><ul><li>7. Re-evaluate the growth strategy </li></ul>
  23. 25. Archetypes Tree The Fifth Discipline Field Book, Page 150
  24. 26. Quotes David Bohm said… “ For fragmentation is now very widespread, Not only throughout society, but also in each individual; and this is leading to a kind of general confusion of the mind, which creates an endless series of problems and interferes with our clarity of perception so seriously as to prevent us from being able to solve most of them… The notion that all these fragments are separately existent is evidently an illusion, and this illusion cannot do other than lead to endless conflict and confusion.”
  25. 27. Resources Pegasus Communications: www.pegasuscom.com Archetypes Booklets, Books, CD’s.. Newsletter & Conferences B Lab- www.bcorporation.net The Necessary Revolution : “How Individuals and Organizations Are Working Together to Create a Sustainable World” by Joe Laur, Sara Schley, Peter Senge… The Fifth Discipline & Fifth Discipline Field Book by Peter Senge

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