Common Mistakes of Logo Design         By http://www.brochure-design-india.com
What is a Logo ?• A logo is an emblem or a  graphic mark.• It’s purpose is to promote  the company or brand in  front of p...
Where Logo can be used ?         • Website         • Brochures         • Business cards         • Social media (Facebook,T...
Common Logo Mistakes• Designed by an Amateur• Relies on Trends• Using Raster Images.• Complex Designing Logo.• Relying on ...
Designed by an Amateur• Corporate Logo Designed  by an Amateur can result  in disastrous comes.• The Amateurish Logo  make...
Relies on Trends• Logo must not be  designed on ongoing  trends.• It may not be unique in  that case.• A well designed log...
Using Raster Images• Raster Graphics consists  of pixels.• Raster images causes  problems in reproduction.• The logo canno...
Complex Designing Logo• Complex design will lose  its detail.• It looks smudge, worse.• Complex design loses  memory
Relying on color for Logo Effect• It is a common mistake• Designers must not  depend on colors for its  effect.• Choosing ...
Bad Font Choice• Logo fails for poor font.• Font must be matched to  the style of the icon.• Right balance must be  found.
• Brochure Design Indiawww.brochure-design-india.comY8,Block EP,Sec – vSalt Lake, Kolkata – 700091,IndiaPH : +913340200838...
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Common mistakes of logo design

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This pdf is made by http://www.brochure-design-india.com pointing the mistakes for designing a logo.

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Common mistakes of logo design

  1. 1. Common Mistakes of Logo Design By http://www.brochure-design-india.com
  2. 2. What is a Logo ?• A logo is an emblem or a graphic mark.• It’s purpose is to promote the company or brand in front of public.• The pattern of logo may be symbol only or a symbol combined within text or text written in a particular fashion.
  3. 3. Where Logo can be used ? • Website • Brochures • Business cards • Social media (Facebook,Twitter) • Business Signs • Invoices • Fax Forms
  4. 4. Common Logo Mistakes• Designed by an Amateur• Relies on Trends• Using Raster Images.• Complex Designing Logo.• Relying on color for the effect of Logo.• Bad Font Choice
  5. 5. Designed by an Amateur• Corporate Logo Designed by an Amateur can result in disastrous comes.• The Amateurish Logo make the business also to look Amateurish.• Logo may not be unique if designed by an Amateur.
  6. 6. Relies on Trends• Logo must not be designed on ongoing trends.• It may not be unique in that case.• A well designed logo must be timeless.
  7. 7. Using Raster Images• Raster Graphics consists of pixels.• Raster images causes problems in reproduction.• The logo cannot be scaled to any size, looses quality.
  8. 8. Complex Designing Logo• Complex design will lose its detail.• It looks smudge, worse.• Complex design loses memory
  9. 9. Relying on color for Logo Effect• It is a common mistake• Designers must not depend on colors for its effect.• Choosing color must be the last decision.
  10. 10. Bad Font Choice• Logo fails for poor font.• Font must be matched to the style of the icon.• Right balance must be found.
  11. 11. • Brochure Design Indiawww.brochure-design-india.comY8,Block EP,Sec – vSalt Lake, Kolkata – 700091,IndiaPH : +913340200838Email:info@brochure-design-india.com

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