A simple study on the information system of Amazon Inc.

1. INFORMATION SYSTEM
OF AMAZON INC.
Jagriti Srivastava

2. FOUNDED : 1995 IDEA OF VIRTUAL SHOPPING FOR BOOK
LOVERS
Became Popular
in 90s
Available in websites
and mobile app
Platform for retailer in
2000
Available for : Consumers, Supplier, Customers,
enterprise, content creators

3. Leading online retailer and cloud computing servises
Amazon MIS for its management activities
Ensured that the customers are offered with diversified
services through its MIS
MIS for point-of-sale data collection,logistics,
Inventory control, internal communication,retail operations.
INFORMATION SYSTEM OF
AMAZON

4. Simple storage
service
Amazon Web
Service
Shopping
basket
Shopping cart
Wish list One click
Online
Payment
Recommended
System
Reports
Analytical
Calculations
Management Information
System

5. Decesion
Support
System
Website “Look
inside the
book”.
Providing
secure access
to information
Interpretation
Decision
support System
Communication
driven decision
support

6. Smart
Innovatio
n
Strategy
Started business by selling DVDs and
CDs along sides books.
In following year, brought auction theme.
Followed Business
to Customer(B2C) model.
Changed sales business model to sales
and service model.
Amazon instead gave them its affiliates
a revenue share

7. Expert System of MIS
Prediction of
the success
of products
01
Prediction
based on the
feedbacks of
the users.
02
Uses of state
of the art
techniques.
03
Based on the
concept of
semantics.
04
Processes
large amount
of data in
defined time.
05

8. E-CRM
Suggest items based on previous purchases.
Allows customers to see pages of the books.
Only review pictures of the book allowed
Collects customer data through algorithm
encrypts sensitive information regarding credit card
data and redirects the customer order details to the
delivery system for shipment

9. Transaction Processing System
Customer orders processed through Supply Chain Management system integrating
with payment system and the web service
Increased customer satisfaction.
intelligent recommendation system to analyzes previous search queries to make
recommendation through data mining.
1-click purchase, secure, encrypted, highly reliable and easy.
Securely efficient purchases.

10. Executiv
e
Support
System
Executives handling of queries and
answering questions of customers
Customized database called
Amazon S3.
Predicted that with time.
Simple and less expensive.

11. ERP
Serves Amazon sellers with
intuitive and innovative
ERP integration features
Amazon
Order Management
Amazon
Inventory Management
Amazon
Shipping Management
Prevents overselling
of items.
Serves as complete
inventory management
for seller.
Saves time from
repetitive tasks.
Saves time from
repetitive tasks.
Managing inventory for
special occasions
and discount offers.
Customer orders processed
through Supply
Chain Management system
integrating with payment
system and the web service

12. Supply Chain
Management
(SCM) Bibek
Warehousing ,Delivery,Technology,Manufacturing
Countless automation and robotic solutions for
pick and pack orders, stacking and storing inventory.
Speed up the efficiency and delivery speeds
Cut down on warehouse and staffing cost
Embraced drones as Amazon Prime Air.
11 online marketplaces worldwide.

13. Benefit
Time efficient manner
Sales increased to 1938 million product in 2015
Enhanced customer care
Limitless inventory
High margin low prices