The document promotes learning a new approach to creativity by thinking "through the sphere" rather than "the box" as a metaphor. It advertises learning how to create breakthrough ideas, use creativity as a resource to get an advantage over competition, and learn a complete idea management system to make ideas useful and implementable. Contact information is provided for Puneet Bhatngar, a creativity and innovation coach, to receive a live demo on how the human mind is boxed and how to get out of it.