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EVALUATION QUESTION 1-
IN WHAT WAYS DOES YOUR
MEDIA PRODUCT USE, DEVELOP
OR CHALLENGE FORMS AND
CONVENTIONS OF REAL MEDIA
PRODUCTIONS.
By Issa Hussain
DOUBLE PAGE SPREAD- SIMILARITIES
Date & Time
Main
image
Columns
Headline
Images
with
captions
Captions Introduction
Publisher
DOUBLE PAGE SPREAD- DIFFERENCES
Different colour scheme-
Fiends reunited Dps is more
dark
Main image of Mobile Life is close up
with no mise-en-scene In the
background. Fiends reunited has props
and more people
More extra images
used in Mobile Life
Fiends
reunited has
an extra
column talking
about a
different topic
Page numbers stand
out on Mobile Life
More captions
HOW I FOLLOWED OR DEVELOPED CODES
AND CONVENTIONS IN MY DPS?
• Although it can be seen that I have challenged a few codes and conventions on our double-
page spread for our mobile phone documentary, we believed we should keep it consistent
so our audience would find it easy to relate to this double page spread. On the double -
page spread we followed many codes and conventions that included: article, captions,
main image, introduction, page numbers and drop cap. We included these codes and
conventions as our audience will be familiar with them through seeing them on past
magazines, therefore it will make it easier for the audience to recognise them and really
analyse our double-page spread. The colour scheme is another element we kept consistent
on our double-page spread as there are 2/3 main colours that will enable the audience to
keep focus. The headline is bright so it can easily be seen, enabling the audience to know
what the article will be about. Another part of the codes and conventions that we followed
was the rule of thirds because this gave us the professionalism and structure we wanted
to attract a wide range of audience and also showed that this magazine is worth looking
into.
WHERE I CHALLENGED CODES AND
CONVENTIONS ON MY DPS?
• I challenged codes and conventions when I chose my colour scheme for my double-page spread. The
normal and typical double-page spreads tend to follow the black and white scheme as it is very
traditional so it will gain a certain type of audience. Where as I challenged this by using colours
such as red and light blue for my background as it very different and unique because it will attract
a wider audience and will gain more eye contact through the bold red headline as it will catch the
audience attention to read the article. This can be seen as using the Roland Barthes theory of
colour and semiotics as the colours give a encoded message that the audience will look into and see
that the colours shown are implying that both genders are welcome to this magazine. Another thing
I challenged was the main image on my double-page spread as my image Is a close up rather than
being the traditional long or medium shot that has been used on various past magazines. I
challenged this because I believed that this would be different and would make the audience think
that this article is serious through the facial expressions used on the image as he Is looking very
serious straight towards the articles. Also the use of the phone being used in the main image
straight away gives the audience a clue to what the topic is about. Other than that my double-page
spread can be seen as following codes and conventions.
CODES AND CONVENTIONS OF OUR
DOCUMENTARY – MOBILE LIFE
Archival
Footage
Primary
and
secondary
Vox Pop
Different
angle
shots Montage
Hyper lapse shot
Quotes
Expert
Interview
s
Statistics
and facts
Introduction
and
presenter
CODES AND CONVENTIONS OF ANOTHER MEDIA PRODUCT- STACEY
DOOLEY INVESTIGATES: RAPISTS, PAEDOPHILES AND SEX OFFENDERS
Title sequence
Montage Expert interview Introduction
Archival Footage
Vox Pop interview
WHERE I FOLLOWED OR DEVELOPED CODES
AND CONVENTIONS IN MY DOCUMENTARY?
• In our documentary we wanted to make an appealing and professional documentary that would make it very
eye catching for our target audience. We therefore followed the successful codes and conventions that have
made other documentary's very successful in the past. We didn’t really want to challenge the codes and
conventions as we wanted our audience to watch the documentary till the end and not get bored. By following
the traditional codes and conventions, we kept a fast paced with a range of different shots to keep the focus of
our audience and also to intrigue them about the huge topic of mobile phone addiction. We also had a
presenter as well as a voice over throughout the documentary. We used this because we wanted to explain to
the audience how bad the effects of using mobile phones are and this is better way to get our point across
rather than just using facts. The other codes and conventions we used throughout our documentary ‘Mobile
Life’ were statistics and facts, archival footage, Vox Pop, experts and music. Interviewing the Vox Pop was a
important element for our documentary because we gained the opinion from both the primary and secondary
regarding our topic. We say from the results that most people said they were addicted, showing the audience
that this is a serious topic in our everyday lives and needs to be addressed. We also started off our
documentary with a question and followed that through by answering this question throughout the
documentary using our facts and expert knowledge. This follows Tzvetan Todoravs theory as we are
questioning our topic and using knowledge we have reached an conclusion towards the end, which was that
teenagers are addicted to mobile phones.
CODES AND CONVENTIONS OF MY RADIO
ADVERT
• When creating my radio advert we mainly followed the codes and conventions but we also
challenged them in some ways. First of all, we followed the timing of 60 secs for my radio
adverts. The two main length for radio adverts are 30 seconds or 60 seconds. We chose to use
the 6 second timing because it enabled us to outline what happens in our documentary and
why the public should watch it. We used acting to persuade the audience to watch our
documentary by making them to the dangers of mobile phone addiction. This was a chat
between two males where one nearly got hit by a car after constantly looking at his phone. The
conversation between the two males makes it more memorable to the audience as it was
entertaining for them to listen compared to other boring radio adverts. Moreover, we
challenged one code and convention which was by having male voiceovers as their voice is
more strong and loud, resulting in the audience remembering this advert compared to others
as they mainly use females, who present a gentle voice. But we believed by following most of
the codes and conventions, we could make a persuasive and professional radio advert to make
the audience tune in for our documentary.

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Mobile Addiction Documentary

  • 1. EVALUATION QUESTION 1- IN WHAT WAYS DOES YOUR MEDIA PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVENTIONS OF REAL MEDIA PRODUCTIONS. By Issa Hussain
  • 2. DOUBLE PAGE SPREAD- SIMILARITIES Date & Time Main image Columns Headline Images with captions Captions Introduction Publisher
  • 3. DOUBLE PAGE SPREAD- DIFFERENCES Different colour scheme- Fiends reunited Dps is more dark Main image of Mobile Life is close up with no mise-en-scene In the background. Fiends reunited has props and more people More extra images used in Mobile Life Fiends reunited has an extra column talking about a different topic Page numbers stand out on Mobile Life More captions
  • 4. HOW I FOLLOWED OR DEVELOPED CODES AND CONVENTIONS IN MY DPS? • Although it can be seen that I have challenged a few codes and conventions on our double- page spread for our mobile phone documentary, we believed we should keep it consistent so our audience would find it easy to relate to this double page spread. On the double - page spread we followed many codes and conventions that included: article, captions, main image, introduction, page numbers and drop cap. We included these codes and conventions as our audience will be familiar with them through seeing them on past magazines, therefore it will make it easier for the audience to recognise them and really analyse our double-page spread. The colour scheme is another element we kept consistent on our double-page spread as there are 2/3 main colours that will enable the audience to keep focus. The headline is bright so it can easily be seen, enabling the audience to know what the article will be about. Another part of the codes and conventions that we followed was the rule of thirds because this gave us the professionalism and structure we wanted to attract a wide range of audience and also showed that this magazine is worth looking into.
  • 5. WHERE I CHALLENGED CODES AND CONVENTIONS ON MY DPS? • I challenged codes and conventions when I chose my colour scheme for my double-page spread. The normal and typical double-page spreads tend to follow the black and white scheme as it is very traditional so it will gain a certain type of audience. Where as I challenged this by using colours such as red and light blue for my background as it very different and unique because it will attract a wider audience and will gain more eye contact through the bold red headline as it will catch the audience attention to read the article. This can be seen as using the Roland Barthes theory of colour and semiotics as the colours give a encoded message that the audience will look into and see that the colours shown are implying that both genders are welcome to this magazine. Another thing I challenged was the main image on my double-page spread as my image Is a close up rather than being the traditional long or medium shot that has been used on various past magazines. I challenged this because I believed that this would be different and would make the audience think that this article is serious through the facial expressions used on the image as he Is looking very serious straight towards the articles. Also the use of the phone being used in the main image straight away gives the audience a clue to what the topic is about. Other than that my double-page spread can be seen as following codes and conventions.
  • 6. CODES AND CONVENTIONS OF OUR DOCUMENTARY – MOBILE LIFE Archival Footage Primary and secondary Vox Pop Different angle shots Montage Hyper lapse shot Quotes Expert Interview s Statistics and facts Introduction and presenter
  • 7. CODES AND CONVENTIONS OF ANOTHER MEDIA PRODUCT- STACEY DOOLEY INVESTIGATES: RAPISTS, PAEDOPHILES AND SEX OFFENDERS Title sequence Montage Expert interview Introduction Archival Footage Vox Pop interview
  • 8. WHERE I FOLLOWED OR DEVELOPED CODES AND CONVENTIONS IN MY DOCUMENTARY? • In our documentary we wanted to make an appealing and professional documentary that would make it very eye catching for our target audience. We therefore followed the successful codes and conventions that have made other documentary's very successful in the past. We didn’t really want to challenge the codes and conventions as we wanted our audience to watch the documentary till the end and not get bored. By following the traditional codes and conventions, we kept a fast paced with a range of different shots to keep the focus of our audience and also to intrigue them about the huge topic of mobile phone addiction. We also had a presenter as well as a voice over throughout the documentary. We used this because we wanted to explain to the audience how bad the effects of using mobile phones are and this is better way to get our point across rather than just using facts. The other codes and conventions we used throughout our documentary ‘Mobile Life’ were statistics and facts, archival footage, Vox Pop, experts and music. Interviewing the Vox Pop was a important element for our documentary because we gained the opinion from both the primary and secondary regarding our topic. We say from the results that most people said they were addicted, showing the audience that this is a serious topic in our everyday lives and needs to be addressed. We also started off our documentary with a question and followed that through by answering this question throughout the documentary using our facts and expert knowledge. This follows Tzvetan Todoravs theory as we are questioning our topic and using knowledge we have reached an conclusion towards the end, which was that teenagers are addicted to mobile phones.
  • 9. CODES AND CONVENTIONS OF MY RADIO ADVERT • When creating my radio advert we mainly followed the codes and conventions but we also challenged them in some ways. First of all, we followed the timing of 60 secs for my radio adverts. The two main length for radio adverts are 30 seconds or 60 seconds. We chose to use the 6 second timing because it enabled us to outline what happens in our documentary and why the public should watch it. We used acting to persuade the audience to watch our documentary by making them to the dangers of mobile phone addiction. This was a chat between two males where one nearly got hit by a car after constantly looking at his phone. The conversation between the two males makes it more memorable to the audience as it was entertaining for them to listen compared to other boring radio adverts. Moreover, we challenged one code and convention which was by having male voiceovers as their voice is more strong and loud, resulting in the audience remembering this advert compared to others as they mainly use females, who present a gentle voice. But we believed by following most of the codes and conventions, we could make a persuasive and professional radio advert to make the audience tune in for our documentary.