This document provides an introduction to using the Bloomberg database. It explains that Bloomberg provides real-time financial, news and economic data with a 15 minute delay for academic users. It then demonstrates how to navigate the Bloomberg keyboard and terminals to access company profiles, industry reports, conduct equity and bond screenings, and find forecasts and additional learning resources. Users are directed to contact the library for help accessing seminars or troubleshooting assistance.
2. SMU Classification: Restricted
What is Bloomberg?
• A financial, news, economic database
• “Real-time” information – 15 min delay for
academic subscribers (that means us)
• Scope
– Global coverage
– Includes news and analyst reports
4. SMU Classification: Restricted
Bloomberg keyboard
• …to this
• Yellow keys are for different asset classes (eg
equity, fixed income, commodity, etc)
• Blue “Panel” key to toggle between windows
• Enter key is known as <GO>
5. SMU Classification: Restricted
Where to start?
Available in the Investment Studio only
• Log in to computer with your SMU ID and password
• Click on Bloomberg icon on the desktop
• Use the unique login ID and password for each
terminal
7. SMU Classification: Restricted
Home Screen
• It is a command-and menu-based system
(command line is NOT a search box)
Using the database
• Take a top-down approach
• Begin with asset class and narrow down
9. SMU Classification: Restricted
Using the command line
• If you know the ticker (e.g. MSFT)
• Type “MSFT”, press“Equity” (F8) key
• Hit <GO>
13. SMU Classification: Restricted
Company information
• Type Google in the command bar
• Click to view information for GOOG US Equity
ticker
• Shortcut: Type in GOOG into command line,
press F8 key and hit <GO>
49. SMU Classification: Restricted
• On the terminal: For help, press <HELP> once
for help screen, and <HELP><HELP> or click
on “Live Chat” button to contact helpdesk.
• Research guide:
http://researchguides.smu.edu.sg/bloomberg
• Email: library@smu.edu.sg
• Email: redzuana@smu.edu.sg