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I’M DONNIE
FROM CHUNK!
DIGITAL 2012
BRANDS, BROADCASTERS & ENTERTAINMENT
WE MADE THE BANK JOB
GAME WITH ENDEMOL
DIGITAL 2012
KEY CHALLENGE 01
Howwillalivegameshow
willworkasanonline game?
DIGITAL 2012
• What are the building blocks of the game?
• What bits work, what bits don’t?
• What are the iconic moments?
DIGITAL 2012
KEY CHALLENGE 02
Howwillthegamelook match
anon-existent gameshow?
DIGITAL 2012
• What can’t we design?
• What’s iconic to the story of the game?
DIGITAL 2012
THANKS
FOR LISTENING!
DIGITAL 2012

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