<ul><li>Enabling Access Providers & Telemarketers to perform Telemarketing without violating TRAI guidelines </li></ul>
NCPR FILTERING ENGINE <ul><li>This presentation provides the overview of NCPR Filtering Engine capabilities for enabling t...
NCPR FILTERING ENGINE <ul><li>NCPR </li></ul><ul><ul><li>Reach out customer basis his or  her preference. </li></ul></ul><...
NCPR FILTERING ENGINE <ul><li>Text Based Promotional Market </li></ul><ul><ul><li>Revenue Earnings India </li></ul></ul><u...
NCPR FILTERING ENGINE <ul><li>NCPR Market Impact </li></ul><ul><ul><li>Fall in Revenue Earnings India. </li></ul></ul><ul>...
NCPR FILTERING ENGINE <ul><li>NCPR LEGAL IMPLICATIONS </li></ul><ul><ul><li>Access providers . </li></ul></ul><ul><ul><ul>...
NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><li>Variables NCPR filtering Engine </li></ul><ul><li>Filter customer...
NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><li>Variables NCPR filtering Engine </li></ul><ul><li>100 % Accuracy ...
NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><ul><li>NCPR Deployment Strategies available </li></ul></ul><ul><ul><...
NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><ul><li>NCPR Modules </li></ul></ul>NCPR MODULES SECURITY CORE  ENGIN...
Thanks! For pricing &other details you can contact us on info@variablessoftware.com
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Variables Software Ncpr filtering engine 2011

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NCPR National Customer Preference Registry filtering engine will help both Access Providers and Telemarketers to market there products without worrying about TRAI violations.
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Variables Software Ncpr filtering engine 2011

  1. 1. <ul><li>Enabling Access Providers & Telemarketers to perform Telemarketing without violating TRAI guidelines </li></ul>
  2. 2. NCPR FILTERING ENGINE <ul><li>This presentation provides the overview of NCPR Filtering Engine capabilities for enabling telemarketing without violating the TRAI norms “The Telecom Commercial Communication Customer Preference Regulations, 2010” </li></ul>NCPR Filtering Engine Filtered Data
  3. 3. NCPR FILTERING ENGINE <ul><li>NCPR </li></ul><ul><ul><li>Reach out customer basis his or her preference. </li></ul></ul><ul><ul><li>Do not disturb customers who are fully blocked. </li></ul></ul><ul><li>CUSTOMER BASE INDIA </li></ul><ul><li>900 Million </li></ul><ul><ul><li>Registered in NCPR </li></ul></ul><ul><ul><ul><li>160 Million (Approx) </li></ul></ul></ul><ul><ul><li>Projection year end </li></ul></ul><ul><ul><ul><li>200 Million (Approx) </li></ul></ul></ul>
  4. 4. NCPR FILTERING ENGINE <ul><li>Text Based Promotional Market </li></ul><ul><ul><li>Revenue Earnings India </li></ul></ul><ul><ul><ul><li>110 Million USD </li></ul></ul></ul><ul><ul><li>Major Promotional Sectors (80% Share) </li></ul></ul><ul><ul><ul><li>Finance </li></ul></ul></ul><ul><ul><ul><ul><li>Insurance/Banking etc. </li></ul></ul></ul></ul><ul><ul><ul><li>Real Estate </li></ul></ul></ul><ul><ul><ul><li>Communication/IT </li></ul></ul></ul><ul><ul><ul><li>Call Centers </li></ul></ul></ul>
  5. 5. NCPR FILTERING ENGINE <ul><li>NCPR Market Impact </li></ul><ul><ul><li>Fall in Revenue Earnings India. </li></ul></ul><ul><ul><li>ROI impact on Access Providers. </li></ul></ul><ul><ul><li>Promotions can only be done after doing NCPR filtering. </li></ul></ul><ul><ul><li>Data has to be filtered corresponding to entire NCPR Data. </li></ul></ul>
  6. 6. NCPR FILTERING ENGINE <ul><li>NCPR LEGAL IMPLICATIONS </li></ul><ul><ul><li>Access providers . </li></ul></ul><ul><ul><ul><li>Penalties for contravention </li></ul></ul></ul><ul><ul><li>Telemarketers </li></ul></ul><ul><ul><ul><li>Penalties for contravention </li></ul></ul></ul><ul><ul><ul><li>Blacklisting after sixth contravention </li></ul></ul></ul>
  7. 7. NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><li>Variables NCPR filtering Engine </li></ul><ul><li>Filter customer base at Ultra Fast Speeds, to target right customers according to customer preference </li></ul><ul><li>Ability to handle Bulk & Single SMS,CSV format files. </li></ul><ul><li>Flexibility of integrating with SMSC using SMPP/HTTP protocol. ( Optional Feature ) </li></ul><ul><li>Ability to control TPS from various source applications </li></ul><ul><ul><li>Flexibility to run as both Centralized& Distributed environments. </li></ul></ul>Customers Marked fully blocked Category Specific Filtering NCPR FILTERING ENGINE Finance/Insurance logs Filtered Data Communications
  8. 8. NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><li>Variables NCPR filtering Engine </li></ul><ul><li>100 % Accuracy depending upon input data. </li></ul><ul><ul><li>Low Deployment Cost </li></ul></ul><ul><ul><li>Ease in getting integrated with existing applications. Example: </li></ul></ul><ul><ul><ul><li>Existing application is connected to SMSC say over SMPP/HTTP. </li></ul></ul></ul><ul><ul><ul><li>Redirect the Load towards Filtering Engine for handling and sending. </li></ul></ul></ul><ul><ul><li>Provision for Operational Monitoring </li></ul></ul>Customers Marked fully blocked Category Specific Filtering NCPR FILTERING ENGINE Finance/Insurance logs Filtered Data Communications
  9. 9. NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><ul><li>NCPR Deployment Strategies available </li></ul></ul><ul><ul><ul><li>Centralized /Decentralized </li></ul></ul></ul><ul><ul><ul><li>The Core Engine can be deployed in the centralized /Decentralized manner . </li></ul></ul></ul><ul><ul><ul><li>Input can be performed using various means </li></ul></ul></ul><ul><ul><ul><li>XML over HTTP (Single Ones) </li></ul></ul></ul><ul><ul><ul><li>ZIPPED XML FILES over HTTP (Single Ones) </li></ul></ul></ul><ul><ul><ul><li>CSV files uploads. </li></ul></ul></ul><ul><ul><ul><li>Web Sockets </li></ul></ul></ul><ul><ul><ul><li>SMPP </li></ul></ul></ul><ul><ul><ul><li>Note: TPS will vary according to protocol being used. </li></ul></ul></ul>FIREWALL DC Campaign System Recommendation Engine OTHERS OPTIONAL Example: Centralized Deployment Existing Application NCPR FILTERING ENGINE SMSC
  10. 10. NCPR FILTERING ENGINE <ul><li>SOLUTION </li></ul><ul><ul><li>NCPR Modules </li></ul></ul>NCPR MODULES SECURITY CORE ENGINE MESSAGE HANLDER LOGGER NCPR DATA PROCESSOR OPREATION MONITOR SMS MESSAGE ROUTER
  11. 11. Thanks! For pricing &other details you can contact us on info@variablessoftware.com

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