1. PESTLE ANALYSIS
1) Political factor
On 12th Dec 1993 Russia officially became the federation of Russia and semi
presidential republic.
• The prime minister – Mr. Dmitry medvedev .(Head of Government)
• The president – Mr. Vladimir Putin. (Head of State)
Russia will take charge of all the roles of the Soviet Union.
Open foreign relationship strategy.
Till 2009, Russia have diplomatic relationship with 191 country and 144
embassies.
It is a good opportunity for trade and economic of the country.
Biggest store of nuclear weapon with the military which includes Navy, ground
force and Air force.
2. 2) Economical factor
GDP rank – 10th
For Agricultural Russia is the 4th largest in the world and a perfect location
between Europe and Asia.
Russia mainly depends on the natural resources (Oil and Gas).
Too dependent on the price of crude oil.
Russian economy grew 3.6 % in 2017.
Russian economy is today consider by IMF and World bank Developing one.
Russian economy is the 6th largest in the world by purchasing power parity .
3. 3) Social factor
Russia is well known with literature, music, ballet dance, famous artist,
composers, sports .
Russia is also popular for having philosopher such as Leo Tolstoy, Tchaikovsky,
Pushkin and Lenin.
From 1993, with the change in the regime of politic, the society stepped forward.
In Europe continent, Russia is one of the countries that being affected strongly by
HIV and Alcohol poisoning.
Big improvement in living standard, help the country out of inflation and the
increase of unemployed rate.
4. 4) Technological factor
Russia is a very rich in Science tradition.
Russia is consider as an advance technology development country under –
Mathematics, Chemistry, Aerospace engineer, Earth science, Structural engineer.
Russia was the 1st country who sent people in the space.
Russia have more attention on the modernization and Advance technology such
as Rosnano and Nano technology.
5. 5) Legal factor
In 2014 - corruption rate of Russia is staying at the rate of 2.1 .
• which is consider as one of the country which have very high corruption rate.
• For attracting more investment, the Government pass the law which make no
different between foreign investors and national investor.
• There is the need of changes to reduce the corruption as well as to be more open
to investors.