1. Sell products or services Partnerships Sponsorship
Create and sell products, and/or Persuade an existing organisation to Project is designed to attract
charge for specific services, such support your project, or collaborate significant commercial
as running workshops or providing with another to reduce costs sponsorship
consultancy
3 5 5
Members donations Public grant funding Private investment
Set up a bank account and Paypal, Secure a large sum from a public Secure initial investment from
or other donation system, to funder to support your project for 1-3 private sources based on the
encourage your community to years. strength of your revenue model
support you
3 8 6
Volunteers Advertising Brokerage
Persuade people to help voluntarily Sell advertising space on your blog, Facilitate payments between
because they believe in the idea website or online, using Google members and take a small cut
Adwords of Addiply
http://addiply.com/
5 2 2
2. Affiliate marketing Donated resources Use open source
software
Refer people on to other services Secure donation of the resources
and take a small fee each time that the project needs Use open source software and,
wherever possible, free advice
and shared knowledge
2 3 2
Support from an existing Seed Funding Subscription / Premium
organisation membership
Attract a small sum of public or
Persuade an existing or partner private money to develop the project Charge users a fee to join the
organisation to support your project or to prototype the idea community, or to upgrade their
membership with extra features /
access to services
5 5
3
Your Idea Your Idea Your Idea