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MVNO
Ibrahim MohammedAlghamdi
1208401
What is MVNO ?
■ MVNO stands for “MobileVirtual Network
Operator“.
■ MVNO does not own or have it’s own infrastructure (
wireless cell phone towers), but rather leases or
rents them from the major carriers or Mobile
Network Operator (MNO) i.e. Zain, STC and Mobily.
Benefit
■ For Customer
■ For MVNO
■ For MNO
MVNO classification
■ Business MVNOs
Provide bespoke services to businesses.
■ Discount MVNOs
provide cut-price call rates to market segments.
■ Lifestyle MVNOs
Focus on specific niche market demographics.
■ Advertising-funded MVNOs
Build revenues from advertising to give a set amount of
free voice, text and content to their subscribers.
■ Ethnic MVNOs
Target ethnic communities by providing inexpensive calls
to their home country.
Global Survey
■ Respondents: 145
■ Respondent company types: MVNOs, MVNEs, MNO
wholesalers, IT and telecoms vendors
■ Date: March-April 2011
■ Conduct by:
Global Survey
Global Survey
Example (In Saudi Arabia)

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MVNO Mobile virtual network operator

  • 2. What is MVNO ? ■ MVNO stands for “MobileVirtual Network Operator“. ■ MVNO does not own or have it’s own infrastructure ( wireless cell phone towers), but rather leases or rents them from the major carriers or Mobile Network Operator (MNO) i.e. Zain, STC and Mobily.
  • 3. Benefit ■ For Customer ■ For MVNO ■ For MNO
  • 4. MVNO classification ■ Business MVNOs Provide bespoke services to businesses. ■ Discount MVNOs provide cut-price call rates to market segments. ■ Lifestyle MVNOs Focus on specific niche market demographics. ■ Advertising-funded MVNOs Build revenues from advertising to give a set amount of free voice, text and content to their subscribers. ■ Ethnic MVNOs Target ethnic communities by providing inexpensive calls to their home country.
  • 5. Global Survey ■ Respondents: 145 ■ Respondent company types: MVNOs, MVNEs, MNO wholesalers, IT and telecoms vendors ■ Date: March-April 2011 ■ Conduct by: