2. What is MVNO ?
■ MVNO stands for “MobileVirtual Network
Operator“.
■ MVNO does not own or have it’s own infrastructure (
wireless cell phone towers), but rather leases or
rents them from the major carriers or Mobile
Network Operator (MNO) i.e. Zain, STC and Mobily.
4. MVNO classification
■ Business MVNOs
Provide bespoke services to businesses.
■ Discount MVNOs
provide cut-price call rates to market segments.
■ Lifestyle MVNOs
Focus on specific niche market demographics.
■ Advertising-funded MVNOs
Build revenues from advertising to give a set amount of
free voice, text and content to their subscribers.
■ Ethnic MVNOs
Target ethnic communities by providing inexpensive calls
to their home country.
5. Global Survey
■ Respondents: 145
■ Respondent company types: MVNOs, MVNEs, MNO
wholesalers, IT and telecoms vendors
■ Date: March-April 2011
■ Conduct by: