Making an impact the candidate experiences that matter most

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Frequently Asked Questions

Making an Impact in HR | DocuSign PUBLIC 5DocuSign PUBLIC
Making an Impact:
The candidate experiences that matter most
Teja Vora, Director of Product Marketing, DocuSign
Kyle Lagunas, Director of Strategy, Beamery

Making an Impact in HR | DocuSign PUBLIC 6DocuSign Confidential
Candidate and
employee experience
83%
agree that employee experience is
key to their organization’s success
12%
employees strongly agree that their
organization does a great job
onboarding new employees

Making an Impact in HR | DocuSign PUBLIC 7
Talent
Acquisition
Onboarding Maintenance
& Retention
Off-Boarding
HR process

Offer Letters &
Employment Contracts
Background Check
Consent
Relocation Agreements
Tax Forms (W4, I9)
NDAs, Non-Compete
Equity Grant
Employee Handbook
Transfers & Role
Changes
Compensation Plans
Policy Updates
Separation Agreements
Exit Forms
Non-Compete
Talent
Acquisition
Onboarding Maintenance
& Retention
Off-Boarding
Agreements
All these agreements need to be prepared, signed, acted on, and managed
HR process
All these agreements need to be prepared, signed, acted on, and managed

DocuSign Agreement Cloud for HR
Partner Ecosystem
350+ prebuilt integrations

Q&A

www.beamery.com
Private & Confidential – Do Not Share
© Beamery Inc. All rights reserved.
Making an Impact
The Candidate Experiences that Matter Most

www.beamery.com
Kyle Lagunas
Director of Strategy at Beamery
@kylelagunas

www.beamery.com
Talent Marketing
Bring consumer-grade marketing
capabilities to your talent team
Comply
For the global enterprise,
GDPR is just the beginning
Connect No more data silos, a single connected experience for candidates and recruiters
Talent CRM
A true CRM built on a foundation
of data intelligence
Our Talent Operating System helps enterprises attract, identify and engage
candidates on one unified platform, to deliver better talent acquisition—at scale.
The Beamery Platform

www.beamery.com
We’re powering market leaders
#1 US Insurance
Company
#1 Swiss Bank
#1 Social
Network
#1 eCommerce
Company
#1 Beverages
Company

www.beamery.com
Agenda
1.  Candidate Experience: Every Moment Matters
2.  Doing Better: 3 Dimensions of Candidate
Experience
3.  Open Discussion
4.  Closing Thoughts

www.beamery.com
“A consistently strong [candidate experience] is
the foundation of any high-performing talent
operation.”

www.beamery.com
[CANDIDATE EXPERIENCE]
Wait, what?

www.beamery.com
3 Types of
Candidate Experience (CX)

www.beamery.com
“It’s my favorite restaurant! I applied to
several positions...
but I never heard back from them.”
First Degree

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“Yes I’ve heard of it! My friend loved working
there...
She said they’re hiring.”
Second Degree

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“You should do your due diligence. I heard
they treat employees like cattle...
but apparently they pay better than anyone.”
Third Degree

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Each scenario may seem more
fleeting than the last--but every one
matters.

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And that’s why candidate experience
has so many people asking...

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“How can we do better?”

www.beamery.com
3 Dimensions of
1.  People

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Candidate Experience is Pervasive
Every Moment Matters - As Does Every Interaction
Where are your candidates coming
from?
What information are they getting?
What expectations do they have?
Who are they interacting with?
Who do they trust?
Where can they go when something
goes wrong (or when something’s not
quite right)?

www.beamery.com
Who Is Interacting With Your Candidates?
Direct or Indirect--Each Interaction Matters
Candidate
Brand
Reputation
Advertising & media
News & reviews
Alumni & Advocates
Haters & Trolls
Hiring
Manager:
Reviewing
applicants,
interviewing
candidates, giving
recruiters feedback,
making hiring
decisions,
onboarding new
hires.
Hiring Organization:
Recruiting Coordinators, Interview
Panels, HR Business Partners, IT and
Operations, Reception
Recruiter:
Sourcing candidates,
screening and
interviewing applicants,
giving candidates
feedback, coaching
candidates,
dispositioning candidate.

www.beamery.com
1. Create Accountability – And
Drive it with Positive
Reinforcement
On Managing CX Influencers
2. Empower People to Make a
Positive Impact – By Proactively
Managing Expectations

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3 Dimensions of
1.  People
2.  Process

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“There’s a lot more to this CX thing than the apply
process.”
Critical CX Touchpoints

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There & Back Again: The Candidate Journey
While Every Touchpoint is Important, Some are More Critical Than Others
Pre-
Apply
Authenticity is Sexy
EVP
Employee Sentiment
Employer Responses
A Needle in the Haystack
Search vs. Match
Mobile Apply
Email Confirmations
Candidate Portal
Apply
Interview
Tell Me About Yourself
Screening
Scheduling
Interviewing
Assessing
Offer
Are We Rich Yet?
Approvals
Negotiation
Pre-Hire
Onboard
Werk It
First Day
First Month
First Year

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Process: A Double-Edged
Sword
Well-Oiled Machine
System Overload
Analysis Paralysis

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Operational Challenges: What’s Your SOPersona?
The Ghost
The interview process
was extensive and
burdensome, but they
ultimately decided not to
move forward.
They didn’t say why.
It was a complete waste
of my time.
The Spaz
I had an appointment,
but when I got there they
told me to fill out a paper
application
I sat for 30 minutes
waiting for the manager
to meet with me.
She made an offer on the
spot, but I don’t think I’ll
take it.
The Norm
After I accepted their
offer, I didn’t hear from
anyone--not the recruiter,
not my manager, not
HR--for weeks.
I showed up on my first
day and had no idea
where to go.
I worry I may have made
a mistake.

www.beamery.com
What’s Holding You Back?
People?
Process?
Something Else?

www.beamery.com
3 Categories of
1.  People
2.  Process
3.  Technology

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The Talent Tech Stack is Expansive
No core HR system can do everything, requiring the need for candidate
experience and employee experience toolsets to sit on top. (Bersin by
Deloitte, HR Technology Market 2019: Disruption ahead)

SOCIAL SOURCING
AI – BASED
ASSESSMENT
VIDEO
INTERVIEWING
LEARNING EXPERIENCE
PLATFORMS
SOCIAL RECOGNITION
ENGAGEMENT
WELLBEING
BEHAVIORAL CHANGE
NEW TALENT
SYSTEMS OF
ENGAGEMENT
Standalone app or
vendor
MOBILE LEARNINGVR BASED LEARNING
BENEFITS
COMPENSATION
LMS
SURVEYS
REWARDS
ATS
TALENT
SYSTEMS OF
RECORD
HCM Platform
Myriad Opportunities to Optimize

www.beamery.com
I created an account with my LinkedIn profile.
It took seconds and they recommended jobs I
was a good fit for.
Optimized Job-Seeker UX

www.beamery.com
They sent my paperwork via email the week
before I started.
I was able to complete everything
electronically on my lunch break.
Digitized New Hire Onboarding

www.beamery.com
“Today’s talent technologies are so much more
than tools and applications.”
Technology powers modern candidate experiences.

www.beamery.com
The Role of Technology: Automating High-Quality
Experiences
Technology can support a personalized experience using quality candidate data

www.beamery.com
A true single source of truth
No more data silos. Every
candidate record, every
interaction, every
communication, must live in
one place and searchable by
your whole team.
Faster user adoption
Solutions must be designed
with a mind for user adoption,
successful implementation, and
shorter training.
Improve the
candidate experience
Build a holistic view of your
candidate experience and
manage every interaction from
a single place, from first touch,
to offer acceptance.
Connect systems
you’re already using
API middleware and 2-way
integrations between the
systems that you’re using
already to have an end-to-end
recruiting workflow.
Infrastructure enables competitiveness

www.beamery.com
Questions?

www.beamery.com
Closing Thoughts

www.beamery.com
Today’s Hiring Climate is Too Competitive to Be
Reactive

www.beamery.com
Every Candidate Experience Matters – And Every
Interaction Influences CX.

www.beamery.com
There’s a lot more to this CX thing than the apply
process.

www.beamery.com
Today’s talent technologies are so much more than tools
and applications.

www.beamery.com

Thank you
+1 877.720.2040
www.docusign.com
+1 8xx.xxx.xxxx
www.xxxx.com
BeameryDocuSign
sales@docusign.com xxx@xxx.com

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