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Mcdonalds
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5. We have decided to do this because in
Sargodha there are several Fast Food shops
but they are not fully satisfied the customers
need.
We have decided to introduced McDonald's in
Sargodha near Lahore road.
After doing this decision we will register our
shop in SECP (security and exchange
commission in Pakistan).
6. Need:
Human needs are the basic requirement, which
include the shelter, clothing and food. Mostly
Fast Food Lover want something interesting and
delicious for eating. Now in this era Fast Food is
include in their need.
Wants:
Most of the Humans need to eat Fast Food but
If they wanted to eat Branded Fast Food than it is
include in their Want.
7. Demands are the wants that are backed by
Buying Power.
8. McDonald's was started by Richard and
Ronald McDonald as a restaurant concept in
san Bernardino, California on 15th May 1940.
The head Quarter of McDonald's Corporation
is at Oak Brook, Illinois.
9. Product:
McDonald's sells Hamburgers, chicken
sandwiches, French Fries, Soft drinks,
Breakfast items and Desert.
McDonald's also offers salad and vegetarian
items .
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12. The production concept is that customers will
choose product and services that are widely
available and are of low cost . So Business is
mainly concerned with making as many units
as possible.
13. We will show the best qualities and maximum
features of our product . We will spend a lot
of time and research in order to target our
attended audience. We will look into a
product concept before making a product
towards our customers.
14. We will analyze the need of our customer
than we will make decision to satisfy those
needs better than the competition.
15. Learn about our customers.
Live for Customers Complaints.
Stay in regular contact with Customers.
Build trust with Customers.
