What do you want to contribute today (INSEMTIVES)

What do you want to contribute today? Guiding user contributions in social software Hans-Jörg Happel, FZI Karlsruhe, Germany 2011-02-18 @ INSEMTIVES Q7 Meeting, London, UK

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

The Social Web ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Contribution Problems in Social Software ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

The Toothpaste Problem ,[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London Ed Benson, MIT http://groups.csail.mit.edu/haystack/blog/2010/11/09/the-toothpaste-problem-choosing-the-right-data-to-publish/

Observation: Lack of guidance and incentives ,[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Questions ,[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Typical contribution problems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Knowledge Sharing as a communication process Explicit Implicit Semi-Explicit Information seeker Information provider Query Answer ,[object Object],[object Object],[object Object],Mediation Services Private information space Private information space Shared information space Mediation space ,[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Need-Driven Knowledge Sharing ,[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Sources for needs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Motivation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

There are two kinds of people in a Wiki… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Contributing in MediaWiki ,[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

(Media)Wikis can do better ,[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Every query can be a Wiki page… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Social Search ,[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Demand guidance ,[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Preferences & Instrumentation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Online Field Experiment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

[object Object],[object Object],[object Object],[object Object],[object Object],Semantic MediaWiki (SMW) Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

SMW Query Result ,[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London ??? … ?

What happend to „Nigeria“? Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London Info might be missing … not annotated properly Different property name Distributed data source not available

Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London Source: http://www.flickr.com/photos/limaoscarjuliet/ (licensed under cc-by)

Observation: Semantic Gaps ,[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Identifying „Semantic Gaps“ ,[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London Printout Statement Conditions

Semantic Gap Heuristic #1: Example ,[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London Egypt 1.001.449 km2 83.082.869 Cairo Egyptian pound Lacks annotation [[OnContinent::Africa]]  „Near Match“

Semantic Gap Heuristic #2: Example Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London „ Missing Printout Values“

Public SMW Analysis: Do Semantic Gaps exist? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

How to close „Semantic Gaps“? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Screenshot: In-Page Annotation Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London Hint Sources of need

Semantic Need Online Survey ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Related Work ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

[object Object],[object Object],Further Work ,[object Object],„ Inverse Search“ Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Bridging Gaps in Knowledge Sharing ,[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London Explicit Implicit Semi-Explicit Information seeker Information provider Mediation Services Private information space Shared information space Mediation space ,[object Object],[object Object],[object Object]

Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

Intopedia – Example Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

References ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hans-Jörg Happel (FZI) - What do you want to contribute today? - INSEMTIVE Meeting 2011-02, London

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