How to write a marketing plan is an overview of the 90 day marketing plan available from https://www.growyourbusiness.tv The 90 Day marketing plan is an 8 x video series to enable you to plan document and execute your next marketing strategy. #howtowriteamarketingplan #90daymarketingplan TAGS How to write a marketing plan, marketing plan template 2020, marketing plan template, marketing planning, marketing plan checklist, grow your business, marketing plan, how to plan your marketing, marketing plan template, marketing plan 2020, marketing plan template 2020, marketing plan checklist 2020, marketing strategy checklist, marketing plan 2020, how to write a marketing plan in 2020, marketing 2929, marketing

1. How to write a marketing plan

2. An 8 x Video Series
A Dream With a Date Becomes a Goal.
A Goal Broken Down Into Steps Becomes a Plan.
A Plan That Is Actioned Becomes a Reality.
To Turn Your Dreams Into a Reality…
…Take the First Steps TODAY…
…WithOur8xVideoMarketingCourse.
©FraserJHay,2020

3. Download your study guide
Our Process
Watch. Relate. Assimilate & Apply.
©FraserJHay,2020
STEP 01
Watch all 8 videos in the series
STEP 02
Make notes & document your plan
STEP 03

4. 1.1 Achievements
1.2 Disappointments
1.3 Lessons learned
1.4 What will you do differently
1.5 Goals & Objectives
1.6 Revenue Streams
1.7 Authority Online
1.8 Vision, Mission & Values
1.9 Priorities
1.0 SITUATION ANALYSIS
What’s Covered
©FraserJHay,2020
OUTCOME
Identify where you’re at, what you want
and why you haven’t yet achieved it
Watch. Relate. Assimilate & Apply.
Duration 11.00 Min

5. 2.1 Ideal Client Profile
2.2 Problems You fix for clients
2.3 Value You Offer
2.4 USP
2.5 Competitors Analysis
2.6 Market Demand
2.7 Hashtags
2.8 Problems & Pain
2.9 Benefits
2.10 Mitigating Risk
2.0 POSITIONING
©FraserJHay,2020
Duration 15.43 Min
OUTCOME
Confirm who you want to reach, why you’re
different and why they will want what you offer

6. 3.1 Revenue Streams & Pricing
3.2 Brand Positioning
3.3 Brand Promise & Traits
3.4 Brand Quality & Loyalty
3.5 Brand Association & Management
3.6 Marketing Collateral
3.7 Killer Qualifying Question
3.8 Content Strategy
3.9 Posting Schedule
3.10 Writing
3.11 Workshops, Speaking & Events
3.12 Online Reporting
3.0 PACKAGING
©FraserJHay,2020
Duration 21.00 Min
OUTCOME
Define Your Marketing Message, Brand,
Marketing Collateral & Content Strategy

7. 4.1 Online
4.2 Offline
4.3 Mobile
4.4 Keep In Touch
4.5 P.R.
4.6 Advocates
4.7 Marketing System
4.0 PROMOTION
©FraserJHay,2020
Duration 10.00 Min
OUTCOME
Confirm tactics & routes to market. Get your
message out & start generating leads

8. 5.1 Sales Process
5.2 copywriting
5.3 Funnel
5.4 Sales Appointments
5.0 PERSUASION
©FraserJHay,2020
Duration 8.47 Min
OUTCOME
Confirm your sales strategy online & offline
to convert leads into cash.

9. 6.1 Maintenance
6.2 Security
6.3 GDPR
6.4 SEO
6.5 Management
6.0 WEBSITE
©FraserJHay,2020
Duration 13.46 Min
OUTCOME
Take Control of Your Website’s Stability,
Security, Management & Effectiveness

10. 7.1 Prove to yourself & stakeholders its working
7.2 How you will hold your team accountable
7.3 Transparent Reporting & Accountability
7.0 PERFORMANCE
©FraserJHay,2020
Duration 4.39 Min
OUTCOME
Align KPIs to Priorities So You Can Count,
Monitor & Measure Your Progress – Daily.

11. 8.1 Progress & KPIs
8.2 Reporting & Task Management
8.3 Roles, Responsibilities & Accountabilities
8.0 TACTICAL IMPLEMENTATION
©FraserJHay,2020
Duration 6.15 Min
OUTCOME
Determine The Resources & Help You Need
ToImplement&ExecuteYourMarketing Plan

12. 1. Identify what’s holding you back
2. Set NEW Goals & Priorities
3. Update&execute yourplan
4. Review yourplan
RepeatSteps1- 4
PROGRESS IS GUARANTEED
©FraserJHay,2020
It’s your business. You’re in control. You make the
decisions. You decide how much effort you put in.

13. Progress Evaluation using your KPIs
Challenges & Solutions
Strategic Plan & Tactics
Weekly Action Plan
Each session starts with a review of
yourlast7days&progress achieved.
Progress Evaluation
What’s holding you back & preventing
thegrowth youwantisdiscussed indetail
Challenges & Solutions
The next stage of your plan of action
isagreed&discussed indetail
Strategic Plan & Tactics
Progress from the session is documented
andtheclientimplementstheweekly actionplan
Your Weekly Action Plan
UPGRADE to 1-2-1 Coaching
©FraserJHay,2020
Get Personalised Help to Plan & Document Your Plan

14. We help you craft a more
compelling & engaging message
MARKETING MESSAGE
We help you to target & engage
decision makers who need what
you offer
LEAD GENERATION
We help you to convert sales
Leadsintocusomers&clients
SALES & SELLING
We help you to automate
& Systemise youwmarketing
approach
SYSTEMISE
MARKETING MESSAGE
LEAD GENERATION
SALES & SELLING
SYSTEMISE
Get Help to Execute Your Plan
©FraserJHay,2020
Watch. Relate. Assimilate & Apply.

15. ©FraserJHay,2020
What Others Say…
The future depends on what you do today, so take action

16. The future depends on what you do today, so take action
©FraserJHay,2020
What Others Say…

17. Progress is Guaranteed
(When you apply what we share.)
Review your progress every single day when you apply what we
share. Generate confidence, progress and results and share your
results with stakeholders, shareholders, investors & family
If the plan isn’t working,
change the plan not the goal.
©FraserJHay,2020

18. Get a FREE club
Membership and start
growing your network
CONTACTS
GetFREE appstohelp
youautomate&systemise
yourmarketing activity
SOFTWARE APPs
Get FREE financial
tools to help you plan
& allocate resources
FINANCIAL TOOLS
Get a FREE copy of
our referral marketing
systemthatworks
REFERRALS
Value Added BONUSES
Included in our 90 Day Marketing Plan Video Series
©FraserJHay,2020

19. Get it included in a
MEMBERSHIP
©FraserJHay,2020
www.growyourbusiness.tv