The document provides guidance for researching the Nick Grimshaw Breakfast Show radio program. It instructs the researcher to gather secondary data from the internet about the program's broadcast times, target audience demographics, and listener numbers. It also advises conducting primary research to determine whether people in the researcher's age group listen to the program and what they think of it. The researcher is told to compare the Nick Grimshaw Breakfast Show's figures and production process to similar radio programs.

1. What do I want to know? What kind of research will I do to get the
information?
When is the programme broadcast? I will use the internet to get secondary data.
Target audience (gender/age)?
How many people listen? I will use the internet
Do people in our age group listen to the
programme?
What is the production process?
What do they think of it?
Nick Grimshaw Breakfast Show Research
Remember: you will need information such as:
SECONDARY
When is the programme broadcast? How often? Information about the target audience
(gender/age/culture/social class), How many people listen? What is the production process? Compare the
programme and its figures to other similar shows.
PRIMARY
Do people in your age group listen to the programme? Why/why not? If not, what do they prefer? What do they
think of it? etc