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Lg & Whirlpool Comparison
1. ISE 413 Midterm PresentationISE 413 Midterm Presentation
Berkay ŞİMŞİRBerkay ŞİMŞİR Doğacan TUĞRULDoğacan TUĞRUL Turgay ESERTurgay ESER Halil Can GÖKPINARHalil Can GÖKPINAR Halil Arda COŞKUNHalil Arda COŞKUN
2.
3. History of LGHistory of LG
The company was originally enstablished in 1958as Goldstar , producing
radios ,tvs,refrigerators , washing machines and air conditioners.
The L.G. Group was a merger of two Korean companies Lucky and Goldstar.
L.G. is second largest producer of tv and third largerst producer of mobile
phones
İn 1978 LG achives USD 100 million in exports.
In 1980 LG established first overseas production base in the US
14. Vision and GoalsVision and Goals
LG’s vision is to become a worldwide leader in digital that ensuers
customer satisfaction through innovative products and superior services
Their aims are:
To create value for customes
To respect human dignity.
To become best in its field.
25. Products: Full line of major home appliances
2012 sales: $18.1 billion
2012 net earnings: $ 401 million
2012 units shipped:52,500,000
Manufacturing,Research & Techonology:13 countries
4 continents,65 R & D centers
R & D Investments:2006-2010:$ 516 millions
Marketing: 130+ countries
Financial InformationFinancial Information
27. Whirlpool’s vision is:
Every home ... Everywhere...with pride , passion andPerformance
Pride... in our work and each other
Passion... for creating unmatched customer loyalty for our brands
Performance... that excites and rewards global investors with superior returns
Whirlpool’s aims that, Everyone, Passionately Creating Loyal Customers for Life :
Their mission defines their focus and what we do differently to create value. We are a company of people
captivated with creating loyal customers. From every job, across every contact, we will build
unmatched customer loyalty…one customer at a time.
Vision and GoalsVision and Goals
28. Whirlpool has been using two ERP programs which are 2Clix and SAP
2Clix’s aim to become management and accounting suite and it gained Gold Coast
Businesses
Whirlpool had a controversy with 2Clix and had been sued the founder of Whirlpool Simon
Wright for being false and betrayer. It affects the income of the company between January
2007 to July 2007 at approximately $150000 per month. Even at the enf of this situation
2Clix had won the court, the partnership of 2Clix and Whirlpool over.
Whirlpool & ERPWhirlpool & ERP
29. Whirlpool has been using the SAP program.
They have orders from every country which they have been utilized this program
based on those orders so SAP program helps Whirlpool to solve this problem
The interface problems created far more disruption to the external shipping and
distribution systems than was anticipated. Shipments were delayed 6 – 8 weeks
causing significant lost business because many customers cancelled orders
Lessons Learned: Red flags with enterprise applications should be carefully
evaluated for a “go” or “no go” decision
Whirlpool & ERPWhirlpool & ERP
30. LG Electronics uses Oracle ERP Program in 6 countries worldwide
Oracle E-Business Suite is used by LG Electronics
Increase productivity
Reduce system maintenance costs
Oracle ERP Program allows LG to better compete in the global market. Also the strategy of this program is to
be focused on particularly the requirements of the customers
LG Electronics is also implementing SOA Suite (Service-Oriented Architecture) to their existing IT systems
More efficiently monitor & Manage its systems
"SOA will allow our Information Technology system to support and reinforce our company's core strategy. LG
Electronics will standardize future IT projects based on an SOA, to maximize its business efficiency."
LG Electronics Chief Information Officer TaeKeuk Kim.
LG & ERPLG & ERP
