Your digital identity is your future opportunity. Therefore, these slides give you an opportunity to understand more about what that really means to you and your business.

1. Building Personal Brand
Hajrë Hyseni
Nov 2012

2. Create
Aim
Engage/Measure

3. Blog promotion
Skills promotion Facebook page
LinkedIn profile Promoting multimedia
Twitter profile Brand awareness
Community building

4. Brainstorm.........

6. Social networks
are indeed a hub for
your digital identity
Solis (2011)

7. Who are you
online?

9. Relationships are the new currency
of the social economy
Solis (2011)

10. Relationship Building Journey
Listening Connecting Learning Improving Publishing

12. Remarkable Sharing
content
Online
Reputation

13. >Remarkable Content
>Reputation

14. 6
of
degrees *
Separation
idea that everyone is on average six
steps away from any other person
in the world

15. 6’

16. An example!

17. TouchGraph
3
2
1

18. Check this out!

20. Measure......

21. Good Free Tools

22. Google Analytics

27. Your Social Influence

29. The scores are calculated using variables that can
include number of followers, frequency of updates, the
Klout scores of your friends and followers, and the
number of likes, retweets, and shares that your updates
receive. High-scoring Klout users can qualify for Klout
Perks, free goodies from companies

34. Opportunities @ Herts

36. Thanks!
@hajra
36