LIFEbytes OnlineTM is a search tool that allows users to search verbatim transcripts of qualitative market research like focus groups and interviews to find relevant video clips. It indexes all text such as transcripts, field notes, and reports to allow for full-text searching. Search results provide a list of related video clips that can be viewed directly or downloaded. This helps organizations fully understand the voice of the customer by allowing them to find insights not specifically asked about in the original research.

1. Click Here To Begin,

2. LIFEbytes Online™ will exponentially increase the value of the return on your investment in costly qualitative market research. It allows for a Google™ type of search of the entire transcript from your video, and returns the corresponding video

3. Depending on the type of study, you could have instant access to focus group video, interviews, ethnographic video, or any research footage – from past and future projects.

4. You can also browse research themes, text reports, or nearly any form of research content

5. A library of video clips pops up immediately as you browse by topic. Browse the synopses of the clips, watch them, and if you like, click on “Download Clip”. It goes directly to your desktop and can immediately dragged into an email, PowerPoint or any document.

6. The true power of LIFEbytes Online™ is it’s robust Search Engine

7. For this Health & Wellness study, respondents were asked about healthy eating. Let’s search for the term “natural”…

8. The search found 78 video clips by searching through the verbatim transcript of every interview, as well as our researchers’ field notes.

9. Video clips play directly in your browser, alongside the full-text, verbatim interview transcript. Clips can be downloaded locally to share within your organization, or to integrate into other documents, such as PowerPoint presentations.

10. LIFEbytes Online™ is an excellent tool for listening to the Voice of the Customer Respondents were not specifically asked about ice cream during this study- but let’s see what the search turns up… It even helps you find the answers to questions you never even asked.

11. 80 records!

12. 80 records! LIFEbytes Online™ helps you and your organization mine your research data to really hear the Voice of the Customer. Learn about lifestyle, brand loyalty, purchase decisions, health concerns, and every facet of your customer’s lives. With the power of full-text searching instant video playback

13. Contact us today to find out how to use LIFEbytes Online™ to get the most out of your research data.