Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
10 Things Every Website Should Know
1. 10 things everyone needs to have on their website Session Hashtag: #10things _______________________________
2.
3.
4.
5. 2 - Clear mission, narrative and branding #10things __________________________________________________ Visitors to your site will typically spend only a few seconds to a few minutes on your site. What are you telling them? How easy is it to find meaningful content? If they leave, and never return, what should they take away?
1. Results on on search engines display the content off your title and description. Make sure those correctly reflect the content of the page. 2. Keywords density is an important factor for search engines. Make sure your body contains keywords you want to be affiliated with. The H1 & H2 tags show the SE the main subjects for the content to be indexed. Make sure they are keyword friendly and are in sync with your title tag. Images in your content should be described in ALT tags. Try to use keywords if possible. If you host the image, try to use a descriptive file name. CAUTION: Don't over due keyword or you risk being spam 3. Linking to pages on your own site helps them gain authority 4. Current SE are better at indexing static URLs than they are dynamic URLS 5. SE will eventually crawl your site, but you can fastened the process by creating a sitemap and submitting site with some frequency to SE 6. Want more? there are paid pros to help as well free tools if you have time. Doing this once a month (or twice a month if you're a campaign) can only help
1. Results on on search engines display the content off your title and description. Make sure those correctly reflect the content of the page. 2. Keywords density is an important factor for search engines. Make sure your body contains keywords you want to be affiliated with. The H1 & H2 tags show the SE the main subjects for the content to be indexed. Make sure they are keyword friendly and are in sync with your title tag. Images in your content should be described in ALT tags. Try to use keywords if possible. If you host the image, try to use a descriptive file name. CAUTION: Don't over due keyword or you risk being spam 3. Linking to pages on your own site helps them gain authority 4. Current SE are better at indexing static URLs than they are dynamic URLS 5. SE will eventually crawl your site, but you can fastened the process by creating a sitemap and submitting site with some frequency to SE 6. Want more? there are paid pros to help as well free tools if you have time. Doing this once a month (or twice a month if you're a campaign) can only help