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Is SEO Evil? - Web Directions 2007
The document discusses the concept of whether SEO (Search Engine Optimization) is inherently 'evil,' exploring various aspects such as findability, usability, and best practices. It emphasizes the importance of adhering to web standards and quality content while outlining potential risks associated with SEO techniques. Ultimately, it suggests that SEO can be beneficial when used ethically, rather than for manipulation.
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