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Onboarding , HR and Mobile
2
About Us
● Providing mobile solutions for ten years
● Combines mobile technology with
engagement and education strategies
3
WINERY/BREWERY
Coastal Wine & Spirits
Pacific Wine and Spirits
Alaskan Brewing Company
K+L Distributors Inc.
TRAINING
TRIPLE A (Europe)
Maritz
EDUCATION
University of Wisconsin
San Diego State University
WORKFORCE
DEVELOPMENT
Middlesex County, NJ
Gloucester County, NJ
HEALTHCARE
DaVita Academy
Banner Health Foundation
Christiana Care Health System
Stanford Hospital
Kaiser
CULTURAL
Smithsonian Institution
Monterey Bay Aquarium
FINANCIAL SERVICES
Bloomberg
Union Bank
BAC Credomatic Network
BMW Financial Services
Gallagher Benefit Services
Maryland Credit Union
RETAIL
GAP
Mary Kay Inc.
Goodwill Industries
Latter Day Saints (Deseret
Industries)
UTILITIES
Portland General Electric
PARKING
Parkway Group
SPORTS
Up2Us Sports
NONPROFITS
Dana Farber Foundation
MANUFACTURING
Michelin
BD Diagnostic Systems
Kimberly-Clark
TECHNOLOGY
Intel
MiCel
Intuit
SERVICES
CertaPro Painters
CHAMBER OF
COMMERCE
Stockton, CA
Texas Chamber of Commerce
Some Organizations We’ve Worked With
Nearly 75 percent of US
adults will use a smartphone
in 2017.
(eMarketer)
Time spent with mobile is
ticking upward while time
with other media is dipping.
(eMarketer)
4
STATISTICS
SMS messages have a 98%
open rate, while email only has
a 20% open rate.
(Mobile Marketing Watch)
SOLUTION
● Cloud based
● Provide all technology needed to
create, launch, maintain and
analyze any mobile initiative
● Granular reporting
● Instant changes
5
ENGAGE BY CELL
HOW MOBILE
6
HELPS...
Mobile makes the onboarding
experience more memorable,
engaging, fun and welcoming.
WAYS TO USE
7
MOBILE IN HR
● General Employee Communication
● Training
● Emergency Alerts
● Alerts about News, etc.
● Payroll
● Exit Interviews
● Before Employee Starts
● During first 90 Days
● Recruiting
● Manager Reminders about
Performance Review
● Employee Feedback
● Store and Access Content
● Employee morale
Before we get started on our next part...
8
Text ONBOARD
to 56512
9
HOW MOBILE
HELPS... ● Send a fun pre-onboarding
task to complete
● Push out map or directions
● Remind new employees to
bring certain documents.
Before
Day 1
Day
1
Weeks
1-4
After
1 Month
10
HOW MOBILE
HELPS...
● Quick text reminders about
key dates
● Provide HR material,
handbook, medical, etc.
● Selfie photo introduction
● Scavenger hunt to meet
other company personnel
Before
Day 1
Day
1
Weeks
1-4
After
1 Month
11
HOW MOBILE
HELPS... ● Provide messages from key
directors, CEO, etc
● Training reinforcements
Before
Day 1
Day
1
Weeks
1-4
After
1 Month
12
HOW MOBILE
HELPS...
● Company alerts/reminders,
like open enrollments
● Emergency alerts
● Polls/quizzes, surveys
● Resources - courses,
● Open jobs
Before
Day 1
Day
1
Weeks
1-4
After
1 Month
13
OUR TIPS
● Make it fun
● Engaging - ask for comments, take a poll or quiz
● Keep interaction to 3-5 minutes max (with links if they
choose to dig deeper)
● Frequent touches
● Offer rewards (recognition, gifts)
If you do the above, you will build a personal relationship with the employee
and they will treat your “touches” and content the same way they treat a
tweet, a Facebook post, a text from a colleague - it won’t be ignored!
14
GUEST SPEAKER
Sherie Burdett
North American Onboarding Mgr/
HNA Training Mgr
at Michelin North America
15
OTHER MICHELIN USES OUTSIDE OF ONBOARDING
● Michelin purpose -- employee
inspiration
○ U.S. and Canada
info@engagebycell.com
www.engagebycell.com
(415) 997-0201
THANK YOU
16

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Engage by Cell: Onboarding, HR and Mobile

  • 1. Onboarding , HR and Mobile
  • 2. 2 About Us ● Providing mobile solutions for ten years ● Combines mobile technology with engagement and education strategies
  • 3. 3 WINERY/BREWERY Coastal Wine & Spirits Pacific Wine and Spirits Alaskan Brewing Company K+L Distributors Inc. TRAINING TRIPLE A (Europe) Maritz EDUCATION University of Wisconsin San Diego State University WORKFORCE DEVELOPMENT Middlesex County, NJ Gloucester County, NJ HEALTHCARE DaVita Academy Banner Health Foundation Christiana Care Health System Stanford Hospital Kaiser CULTURAL Smithsonian Institution Monterey Bay Aquarium FINANCIAL SERVICES Bloomberg Union Bank BAC Credomatic Network BMW Financial Services Gallagher Benefit Services Maryland Credit Union RETAIL GAP Mary Kay Inc. Goodwill Industries Latter Day Saints (Deseret Industries) UTILITIES Portland General Electric PARKING Parkway Group SPORTS Up2Us Sports NONPROFITS Dana Farber Foundation MANUFACTURING Michelin BD Diagnostic Systems Kimberly-Clark TECHNOLOGY Intel MiCel Intuit SERVICES CertaPro Painters CHAMBER OF COMMERCE Stockton, CA Texas Chamber of Commerce Some Organizations We’ve Worked With
  • 4. Nearly 75 percent of US adults will use a smartphone in 2017. (eMarketer) Time spent with mobile is ticking upward while time with other media is dipping. (eMarketer) 4 STATISTICS SMS messages have a 98% open rate, while email only has a 20% open rate. (Mobile Marketing Watch)
  • 5. SOLUTION ● Cloud based ● Provide all technology needed to create, launch, maintain and analyze any mobile initiative ● Granular reporting ● Instant changes 5 ENGAGE BY CELL
  • 6. HOW MOBILE 6 HELPS... Mobile makes the onboarding experience more memorable, engaging, fun and welcoming.
  • 7. WAYS TO USE 7 MOBILE IN HR ● General Employee Communication ● Training ● Emergency Alerts ● Alerts about News, etc. ● Payroll ● Exit Interviews ● Before Employee Starts ● During first 90 Days ● Recruiting ● Manager Reminders about Performance Review ● Employee Feedback ● Store and Access Content ● Employee morale
  • 8. Before we get started on our next part... 8 Text ONBOARD to 56512
  • 9. 9 HOW MOBILE HELPS... ● Send a fun pre-onboarding task to complete ● Push out map or directions ● Remind new employees to bring certain documents. Before Day 1 Day 1 Weeks 1-4 After 1 Month
  • 10. 10 HOW MOBILE HELPS... ● Quick text reminders about key dates ● Provide HR material, handbook, medical, etc. ● Selfie photo introduction ● Scavenger hunt to meet other company personnel Before Day 1 Day 1 Weeks 1-4 After 1 Month
  • 11. 11 HOW MOBILE HELPS... ● Provide messages from key directors, CEO, etc ● Training reinforcements Before Day 1 Day 1 Weeks 1-4 After 1 Month
  • 12. 12 HOW MOBILE HELPS... ● Company alerts/reminders, like open enrollments ● Emergency alerts ● Polls/quizzes, surveys ● Resources - courses, ● Open jobs Before Day 1 Day 1 Weeks 1-4 After 1 Month
  • 13. 13 OUR TIPS ● Make it fun ● Engaging - ask for comments, take a poll or quiz ● Keep interaction to 3-5 minutes max (with links if they choose to dig deeper) ● Frequent touches ● Offer rewards (recognition, gifts) If you do the above, you will build a personal relationship with the employee and they will treat your “touches” and content the same way they treat a tweet, a Facebook post, a text from a colleague - it won’t be ignored!
  • 14. 14 GUEST SPEAKER Sherie Burdett North American Onboarding Mgr/ HNA Training Mgr at Michelin North America
  • 15. 15 OTHER MICHELIN USES OUTSIDE OF ONBOARDING ● Michelin purpose -- employee inspiration ○ U.S. and Canada