Zuux Biosciences develops and commercializes cannabinoid-based products that exploit the therapeutic benefits of cannabidiol (CBD). It currently markets orally administered CBD tinctures and sports nutrition supplements. It plans to introduce highly differentiated skincare products leveraging nanoencapsulation technology to efficiently deliver CBD for anti-aging, acne care, and pain relief. The company aims to establish itself as a leading provider of highly efficacious CBD skincare products backed by scientific validation.
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ZuuxB I O S C I E N C E S
TM
Company Overview
JANUARY 2019
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About Us
Provider of high quality, high performance CBD-infused products.
Zuux Biosciences develops and commercializes
cannabinoid-based products that exploit the therapeutic benefits of
Cannabidiol (CBD) in combination with innovative biotechnologies.
We currently own and market orally administered, broad-spectrum
CBD tinctures under the brand name of SteepriverTM and a line of
sports nutrition supplements under the brand name of Swissgenix.TM
We plan to extend our product offerings by introducing highly-
differentiated skincare products that leverage our novel
nanoencapsulation technology to efficiently deliver CBD into the
skin for high-performance, topical treatments in the areas of
(i) anti-aging, (ii) acne care and (iii) joint & muscle pain relief.
Skincare Products
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What is CBD?
CBD is key non-psychoactive cannabinoid with profound therapeutic benefits.
ZUUXBIOSCIENCES,INC.
Oral Administration
Orally administered, CBD acts on our endocannabinoid
system, an internal system of endogenous receptors, to
effect a mediating role on inflammation, nausea, sleep, pain,
and many other biological and psychological functions.
Topical Administration
Topically administered, as a natural moisturizer and antioxidant
rich in Omega-3, 6 and 9 fatty acids, CBD fights against free
radicals responsible for the aging process. CBD is also helpful
in eliminating acne, treating eczema and directing focused relief
from pain, inflammation, joint stiffness and muscle aches.
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ZUUXBIOSCIENCES,INC.
Scientific Efficacy
By exploiting nanoencapsulation technology to naturally
‘super-enhance’ the absorption of CBD, Zuux Biosciences
expects to establish itself as the leading provider of highly
efficacious skincare products with high-performance,
results-driven treatments backed by scientific validation.
Growing Trend
Significant demand is accelerating sales and growth trend,
as CBD gains mainstream acceptance as a natural remedy.
The Opportunity
Not many like this one come along in our lifetime.
1As a plant, hemp looks like marijuana, but it contains low levels of THC – the
chemical that produces a "high.” Because of this, it is included on the list of
controlled substances under Federal law. Currently, legal CBD is derived from
industrial hemp and includes less than 0.3% THC. Hemp legislation included in
the Senate’s Farm Bill would remove industrial hemp from the list of controlled
substances, significantly increasing demand for CBD. Expected in early 2019.
Ideal time to be in the market ahead of Farm Bill1 passing,
expect to bring groundswell of add’l demand for CBD products.
Exceptional Timing
An increasing number of young customers with higher
disposable income are willing to invest more money into
skincare and expand their daily skincare regimes. These
savvy consumers seek new and effective ingredients and
expect scientific support for all marketing claims.
Savvy Consumers
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A Booming Market
Demand for CBD-based products in the U.S. and abroad is skyrocketing.
The total U.S. CBD industry is expected to grow from
$535 million in 2018 to more than $1.9 billion by 2022.
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Skyrocketing CBD Sales
Passing of the Hemp Farming Act would remove regulatory
uncertainties on hemp-derived CBD, causing huge demand
by retailers as they vie to place CBD on their shelves.
“Five years ago the CBD
market was non-existent.
By the end of 2018, CBD
sales are projected to total
$535 million1 and to
continue growing rapidly.”
Legislation to Catapult Demand
1Hemp Business Journal, Market Analysis Report, November 2018
Mounting scientific evidence continues to support therapeutic
benefits of CBD – even pharmas developing Rx CBD products.
Mounting Scientific Support
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Marketing & Sales
We incorporate comprehensive
outreach programs including social
media channels to achieve maximum
product awareness and sales.
Third-Party Validation
We place our formulations through
rigorous third-party testing to ensure
the desired outcomes are achieved.
License Technologies
We seek patented or patent-pending
biotechnologies which address novel
and innovative approaches for efficient
delivery of cannabinoid molecules.
Branding & Positioning
Comprehensive brand development
strategies for each product launch to
properly position and highlight
differentiated advantages.
What We Do
We exploit novel biotechnologies to scientifically
formulate, validate and commercialize CBD-infused products.
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Scientific Formulation
Improved bioavailability, accurate dosing
and optimized cannabinoid profiles for
consistency, efficacy and safety.
7. 7Our Underlying Magic
Our scientific formulations incorporate nanoencapsulation technology to facilitate enhanced
penetration and controlled release delivery of broad-spectrum CBD into the skin for maximum results.
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Increases bioavailability of CBD and other cannabinoids
More of the CBD is absorbed into the body at a faster rate with much less wasted.
Improves CBD potency at lower concentrations
Low CBD concentrations provide the same therapeutic benefit as higher amounts under standard methods.
Extends stability and shelf-life of CBD and other cannabinoids
Encapsulation technology provides a shelf life of 18 months for the active ingredients in our formulations.
Bioavailability is the
degree and rate at which
CBD is absorbed into the
body. It varies based on
the administration method
and concentration of CBD
in the product.
8. 8Deep Penetrating Absorption
TranslipodermTM supercharges bioavailability for CBD-infused products.
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10%
Absorption
50%
AbsorptionINCREASE
5x1
CBD
Standard
CBD
1Reference data with results on file.
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Benefits of CBD with
Improved bioavailability, accurate dosing, and optimized results.
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Acne Care
Medicinal Skincare
Anti-Aging
Prestige Beauty Skincare
Pain Relief
Joint & Muscle
Reduces Acne
Balances Oily Skin
Shrinks Large Pores
Soothes Skin Rashes
Rapid Pain Relief
Eases Muscle Aches
Reduces Inflammation
Decreases Joint Stiffness
Naturally Moisturizes Skin
Prevents Cell Damage
Softens Rough Patches
Slows Signs of Aging
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Anti-Aging1
$155
Pain & Inflammation3
$13
Acne2
$41
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BILLION BILLION BILLION
Anti-Aging
1 According to Transparency Market
Research report, global skincare products
market have 4.9% CAGR between 2015 and
2021, growing to $155.44 billion by 2021.
Acne Dermatology
2 According to the Global Acne Market
Report, dermatology therapeutics is
expected to grow considerably, from $19.8
billion in 2016 to $41.2 billion in 2026.
Pain & Inflammation
3 Global Topical Pain Relief Market was
valued at $7.48 billion in 2017, and is
projected to reach $13.28 billion by 2025 at
a CAGR of 7.4% from 2018 to 2025.
Addressable Skincare Markets
Significant opportunity for CBD products in Anti-Aging, Acne and Pain Relief markets.
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Joint & Muscle Pain Relief
Deep penetrating CBD targets and alleviates pain and
inflammation from fatigued joints and muscle aches.
Acne Care Skin Treatment
Bioactive formulations penetrate beneath the skin’s
surface to deliver acne-fighting CBD for healthier skin.
Anti-Aging Skincare System
Anti-Aging formulations infused with CBD, peptides and
other ingredients deliver immediate and ongoing results.
Our Brand Strategy
Each of our brands captures mindshare through quality and authenticity.
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hempfina.com
Redefining the perception of age.
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Hempfina™ skincare products are formulated with
hemp-derived, broad-spectrum CBD and a potent
blend of peptides, antioxidants and nutrients clinically
proven to get results. Using science to get the best
out of nature, Hempfina™ skincare products use
Translipoderm,TM our nanoencapsulation technology,
to facilitate enhanced penetration and rapid delivery
of CBD so that the skin utilizes it more efficiently,
allowing for quicker and more noticeable results.
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Formulated with
peptides and a burst of
antioxidants for a clear
and radiant complexion.
Refreshing
Cleanser
Renewing skin’s
youthful radiance and
while hydrating and
refreshing the skin.
Revitalizing
Toner
Rich antioxidants
revitalize the skin
and smoothing peptides
diminish signs of aging.
Rejuvenating
Moisturizer
Promotes restoration and
hydration of the skin
with rich antioxidants to
revitalize the skin.
Repairing
Night Cream
Combats against the
dark circles and reduces
puffiness, crow’s feet
and whistle lines.
Restoring
Eye & Lip Gel
PHASE I
Hemp beautiful, brought to you by Hempfina.
Anti-Aging System
PHASE II
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Our first two Anti-
Aging products are
planned to be
released in First
Quarter 2019.
An exclusive serum to
blur wrinkles
and improve skin
texture and tone.
Regenerating
Daily Serum
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HempfinaTM Regenerating Daytime Moisturizer contains 900
mg of hemp-derived, broad-spectrum CBD to protect against
free radical damage and help revitalize skin tone. The age-
defying formula leverages TranslipodermTM to allow
antioxidants (including Vitamin C and E) and the natural
constituents found in CBD to penetrate deep into the skin and
help hydrate and soothe dry skin for a smoother, brighter look.
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Administration: Topical
Technology: TranslipodermTM
CBD: 900 mg, Broad Spectrum
Indication: Anti-Aging
Format: Moisturizer
Size: 1 oz. (30 ml)
Rejuvenating Moisturizer
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HempfinaTM Repairing Night Cream is a highly bioactive
formulation with 900 mg of hemp-derived, broad-spectrum
CBD that works overnight to restore and replenish healthy
skin and visibly reduce the most common signs of aging. It
utilizes TranslipodermTM to deliver natural constituents found
in CBD and other beneficial ingredients deep into the skin to
repair damage and help support clearer-looking skin.
Repairing Nighttime Cream
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Administration: Topical
Technology: TranslipodermTM
CBD: 900 mg, Broad Spectrum
Indication: Anti-Aging
Format: Cream
Size: 1 oz. (30 ml)
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Hempfina MD™ acne skincare products are
formulated with hemp-derived, broad-spectrum CBD
and a potent blend of nutrients clinically tested to
produce results. Our bioactive formulations utilize
Translipoderm,TM our nanoencapsulation technology,
to penetrate beneath the skin’s surface and efficiently
deliver the CBD allowing it to activate receptors in the
endocannabinoid system that inhibit overactive oil
production resulting in clearer, healthier looking skin.
Using science to get the best out of nature.
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HempfinaTM MD Acne Care System consists of a Daily
Cleanser and Clearing Cream that work together to
attack acne and result in healthier looking skin. Infused
with 600 mg of broad-spectrum CBD, our bioactive
formulations leverage TranslipodermTM to penetrate deep
into the skin and activate receptors in the
endocannabinoid system that inhibit overactive oil
production, which is one of the main causes of acne.
Acne Care System
ZUUXBIOSCIENCES,INC.
Administration: Topical
Technology: TranslipodermTM
CBD: 600 mg, Broad Spectrum
Indication: Acne
Format: Cleanser/Cream
Size: 2 oz. (60 ml) / 1 oz. (30 ml)
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Hempfina XDTM offers high-quality sports nutrition
supplements formulated to support our daily lives in the
categories of recovery, detoxification and general wellness.
Our new line of topical treatments incorporate hemp-derived,
broad-spectrum CBD to help reduce inflammation and offer
focused pain relief. Our formulations use TranslipodermTM
to improve bioavailability of CBD allowing it to penetrate
deep into the skin and help combat discomfort from stressed
or fatigued joints and muscle aches.
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Pain relief for the world-class athlete or weekend warrior.
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Joint & Muscle Pain Relief
Hempfina XDTM Joint & Muscle Pain Relief Cream is
infused with 1200 mg of hemp-derived, broad-spectrum
CBD. Combined with essential oils and cooling menthol,
our bioactive formulation leverages TranslipodermTM to
penetrate deep into the skin and combat discomfort from
tired, stressed, or fatigued muscles and joints leaving you
feeling more comfortable and relieved.
ZUUXBIOSCIENCES,INC.
Administration: Topical
Technology: TranslipodermTM
CBD: 1200 mg, Broad Spectrum
Indication: Aches, Pain, Inflammation
Format: Cream
Size: 2 oz. (60 ml)
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Product Roadmap
A phased strategy to rollout products based on planned marketing initiatives.
LAUNCH DEVELOP GROW
2019 2020 2021
Hempfina MDTM – Acne Care (Topical)
HempfinaTM - Skincare – Phase I (Topical)
Hempfina XDTM – Joint & Muscle Pain Relief (Topical)
HempfinaTM - Skincare – Phase II (Topical)
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SteepriverTM – Future Products (Oral)
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Marketing Strategy
Targeting audiences with a message of authenticity and relevance.
Our anti-aging skincare products will be marketed
under the HempfinaTM brand name, while our acne
care and topical pain relief products, will be marketed
under the Hempfina MDTM and Hempfina XDTM brand
names, respectively.
All HempfinaTM products will be sold direct-to-
consumer through our newly launched e-commerce
website (hempfina.com) as well as through select
specialty retailers.
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Meaningful Engagement
We will leverage social media, online
marketing resources and advanced analytics
to understand and target our audience with a
more personalized and meaningful message.
Direct-to-Consumer
Market directly to consumers via online
channels using influencers and bloggers.
Specialty Retailers
After sufficient traction and brand awareness is
achieved, we intend to seek placement with
specialty retailers, aestheticians and day spas.
Educational Videos
Create informative and educational videos about
the efficacy, benefits and uses or our products.
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Typical Ad
We intend to design and
launch online advertising
campaigns that incorporate
and communicate our
brand identity while
imparting a sense of bold,
courageous and often
provocative messages
designed to resonate with
our targeted audience.
Advertise
Bold & Courageous.
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Competition
Our highly differentiated brands are positioned for high efficacy and high perceived value.
PerceivedValue
Scientific Efficacy
High
Low
Low High
Positioned to Win
We are positioning our
brands to impart a
message of scientific
efficacy and high
perceived value at the
forefront of our product
platform. By aligning our
messaging and product
philosophy with the
interests and needs of our
target audiences, we
believe we create an ideal
opportunity to reach and
thrive in the most
powerful market in history.
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Dominique has leveraged his leadership skills and
dedication to help build and guide several successful
entrepreneurial endeavors. Recently, he was the COO
and Acting-CFO for a national fitness equipment
distributor and retailer. Previously, Dominique launched
and oversaw an equity trading company where he
managed a multimillion-dollar fund focused on momentum
trading. Prior, he co-founded and successfully launched a
clothing retail store. From 2003-2007, Dominique played
professional baseball with the Los Angeles Dodgers.
During his professional career, Fred effected transactions in
excess of $1.2 billion as well as launching several start-up
companies. Previously, as co-founder and CEO of a
publicly-traded pharmaceutical/nutraceutical company, he
was involved in successfully acquiring three companies and
licensing four innovative biotechnologies. He was also
involved in the development of a transdermal drug delivery
system for anti-aging products. Fred holds a Bachelors and
a Masters degrees from USC and a MBA from University of
Chicago (Booth) Graduate School of Business.
Fred E. Tannous
President & CEO
Our Team
Drawing on previous experiences and professional industry affiliations,
our seasoned entrepreneurs are uniquely qualified to execute our business expansion plan.
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Dominique Laurin
Chief Operating Officer
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Notable Activity in Skincare
Incredible market movement represents exceptional possibilities for Zuux.
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L’oréal acquires CeraVe,
AcneFree and Ambi brands from
Valeant Pharmaceutical for a 7.7x
multiple of revenue.
March 2017
$1.3 Billion in Acquisitions
Venture Capital Funding
March 2017
Receives $8 M Series A
Unilever Skincare Acquisitions
REN Skincare - March 2, 2015 (Revenues: $63 M)
Kate Somerville - May 6, 2015 (Revenues: $10 M)
Dermalogica - June 24, 2015 (Revenues: $24 0M)
Murad - July 2, 2015 (Revenues: $115M)
Acquires
Snowberry for $100 Million
(Est. Revenues $20 M)
February 2018
March 2017
Revenues (2016): $30 M
Receives Equity Investment
September 2018
Raises $75 M
Initial Public Offering
Acquires
First Aid Beauty for $250 Million
(Est. Revenues $50 M)
July 2018
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Key Considerations
Zuux Biosciences represents the potential for generating an extraordinary return on investment.
Growing demand for CBD
Positioned to capitalize on growing CBD demand
– growing to nearly $2 billion by 2022.
Target unmet clinical needs
Utilizing advanced best-in-class pharmaceutical
methods to address unmet clinical needs with CBD.
Exploit patented technologies
Though licensing agreements, exploit patented
technologies to gain competitive advantage.
Experienced management
Led by experienced team of successful
entrepreneurs with relevant industry experience.
Diversified product portfolio
Leverage common core technologies and base
formulations for products in multiple categories.
Compelling brand strategy
Creative brands that appropriately target consumer
psychographics consistent with their demand profile.
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Investment
Unique opportunity to participate in the booming CBD market.
We believe that the timeliness of this project, combined
with our business strategy and prowess of our
experienced management team, will enable us to gain
notable market share for our CBD-infused products and
generate significant revenues and profits. In order to
expand our business as outlined herein, we are seeking
funding through the sale of equity.
ZUUXBIOSCIENCES,INC.
Use of Proceeds
We plan to use the net proceeds from this financing to
continue product development, purchase product
inventories, expand marketing and advertising activities,
retain key resources and for general operating expenses.
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The Time is Now!
A groundswell of market buzz cannot be ignored.
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“New Report Predicts CBD Market Will
Hit $22 Billion by 2022.”
September 11, 2018
“Beauty’s New High: CBD Oil.”
January 30, 2018
“Will CBD Entirely Eclipse
The Cannabis Market?”
September 12, 2018
“Hemp CBD Market Continues to
Dominate Cannabis News as
CBD-Infused Products Become
More Mainstream.”November 6, 2018
“Estée Lauder Companies
Enters Cannabis Skincare
Market with Origins Mask.”
September 20, 2018
“CBD market set to take off.”
October 31, 2018
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Zuux Biosciences, Inc.
2029 Century Park East, Suite 400
Los Angeles, CA 90067
(213) 267-2675
Fred E. Tannous, CEO
fred@zuux.com
(310) 869-6699
For More
Information
Dominique Laurin, COO
dom@zuux.com
(310) 824-3023