Cagatay Guney, CEO, Peoplise looks at Securing early engagement through a seamless digital recruitment and induction process Capturing early engagement through a strong talent attraction campaign across a number of digital platforms - social media, branded micro-sites and chat bots Developing a seamless digital application, selection and onboarding process that continually reinforces engagement with the organisational purpose and individual’s role Case study: A retailer’s journey to achieving a superior candidate experience and early engagement through a seamless digital recruitment and onboarding process

1. Plug&Play Recruitment!.

2. GENERATION Z OF RECRUITMENT
ALL MOBILE, INTEGRATED TALENT ACQUISITION PLATFORM
UPGRADING YOUR RECRUITMENT TO DIGITAL
+50 CLIENTS
San Francisco,
London, Istanbul
CLOUD BASED VC FUNDED

3. PEOPLISED...

4. A ttracting the talent is not getting any easier

5. Gen Z is on the way…
FUTURE
Fast, Fun, Digital Experience
Mobile
100%
Media Rich
Customized Clear
Easy
Fun

6. Falling Behind…

7. Somebody Said Digital?

8. With every generation, it is getting finer…

9. How Engaged are Employees?
If your company were a 10-person bicycle, statistically speaking:
• 1 employee is peddling with all their heart
• 6 are just along for the ride, pretending to pedal
• 3 are slamming on the brakes
According to Gallup’s 2014 State of the Global Workplace
Only 13% of employees are engaged in their work.

10. 10%
21% 22%
0%
5%
10%
15%
20%
25%
Customer Ratings Productivity Profitability
Business Impact of Employee Engagement
Source: Gallup Business Journal, How Employee Engagement Drives Growth, June 2013

11. -37%
-25%
-65%
-28%
-48%
-41% -41%
-70%
-60%
-50%
-40%
-30%
-20%
-10%
0%
Absenteeism High-Turnover Orgs Low-Turnover Orgs Shrinkage Safety Incidents
Patient Safety
Incidents Quality (Defects)Theft
Source: Gallup Business Journal, How Employee Engagement Drives Growth, June 2013
Business Impact of Employee Engagement

12. Engagement Model
RATIONAL
ENGAGEMENT
EMOTIONAL
ENGAGEMENT
WORK ACTIVITIES
TEAM
MANAGER
COMPANY CULTURE
DISCRETIONART EFFORT
INTENT TO STAY
Performance
Retention
Results in ImpactingAffected byEngagement is,

13. Golden Formula – Engagement Needs Sustained Motivation
• M= E x I x V
• M: Motivation
• E: Expectations
• I: Instrumentality
• V: Value

14. Experience = Motivation = Engagement
Job Roles
Job Description
Competency
Models
Learning
Content
2
3
4
5
1
8
7
6
Workforce
Planning Recruiting
On Boarding
Performance
management
Training &
performance support
Succession Planning
Compensation
and benefits
Critical skills gap
analysis

17. Design
Thinking
phase
learn
stages projects
innovate
prototype
challenge
team
method
earlyinnovate
challenge
projects
learn stages
Interest
phase
projects
innovate early
challenge

18. SOCIAL MEDIA
CAMPAIGN
A
B
MOBILE VIDEO
SCRENING
QUALIFIER
QUESTIONS
Eligible?
R-FIT TESTEligible?
OFFER
READY
POSITION
MICRO SITE
EFFECTIVE
ADVERTISEMENT
ONLINE
INTERVIEW
New Digital Process Flow:

19. POSTER
Sales Assistant
for LC Waikiki Zorlu
IS HIRING NOW!
Simply Apply via Mobile
To be a part of Turkey’s largest retail group
www.peopli.se/ lcwaikiki
/ LCWaikiki/ LCWaikiki
1/3 of all high performers
came from walk –ins or
store referrals

20. MICROSITE
Unique Micro-site for
High volume Positions
M = E x I x V
Online Digital Widgets
For Increased Conversions

21. Onboarding for engagement

22. RESULTS:
45% MORE
CANDİDATES
10 X
FASTER
EXPANDING
GLOBALLY
80% MORE
ACCURATE
+$100,000
SAVINGS
SUPERIOR EXPERIENCE IS ABOUT GOOD INFORMATION, EFFICIENT PROCESS & QUICK TURNAROUND